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Nintendo's Reggielution Will Not Be Televised

Posted by simoniker on from the perhaps-too-much-attention dept.

Thanks to Gaming Age forum regulars for pointing to a Reveries.com profile of Nintendo's chief marketing officer Reggie Fils-Aime, subject of E3 adulation for his appearance at Nintendo's press conference. The article argues enthusiastically: "Reggie's high-voltage verbs sent shockwaves of anticipation -- and adulation -- through the Nintendo community", and Fils-Aime explains his own view of why people enjoyed his appearance: "They were proud -- they were happy for someone like myself to come in and articulate a very aggressive attitude, and frankly, have the games and the innovations to back it up. That's what motivated the response that we've seen on all these websites and that part has truly been fantastic."

2 of 46 comments (clear)

  1. Only Nintendo... by urbaer · · Score: 5, Interesting

    ...could state "the consumer target for Nintendo DS to be slightly older, and by that I mean a core audience of 18-25".

    I honestly see thier problems at the younger (12-18)level. It seems strange that Nintendo fanboys who are 25+ (of which I am one) enjoy the "kiddie" games, while the younger generation of gamers (12-18) go in for "adult" games (like GTA... which I enjoy as well).

    Is this purely a case of children growing up faster now than in the 80s?

  2. Re:Overly active marketing guy from Japanese Compa by Anonymous Coward · · Score: 1, Interesting

    Not comparable. At the time, Sega hadn't turned a profit in several years.