Todd Need[ed] a Liver
Mr. Christmas Lights writes "According to this CNN article, Todd Krampitz's liver transplant operation was a success. What is significant about this is how he used a multi-media campaign to get a donor - this included billboards stating 'I need a Liver. Please help Save my Life' that all pointed to his web site at ToddNeedsALiver.com where you can read more. Certainly a novel use of the World Wide Web."
does this mean that the person who is able to finance a media blitz will be first to receive a liver or other major organ?
I find it utterly unbelievable that relatives of organ donors can designate a recipient. Only medical criteria should matter. Otherwise, people with the money/wit to start a public relations campaign will be more likely to get an organ. And all that without the approval of the donor! I know that I would have hated to find my liver in this guy.