Should Game Consoles Make Breakfast, Too?
Ryan writes "Is the idea of 'convergence' (the notion that a single digital appliance will handle multiple tasks) in gaming consoles even worth it? CNET News has an article discussing the issues of convergence related to gaming - it seems like a lot of consumers aren't worried about the bells and whistles, yet they keep throwing them at us." The article mentions the "underwhelming" response to Sony's PSX console/DVR combo, whose "arrival in North America--originally slated to happen in time for the 2004 holiday shopping season--is now set for an unspecified date in 2005."
People always say convergence doesn't matter, and it doesn't, but it really does.
:-)
Lemme explain.
I would have bought the PS/2 for the same price if it didn't have the DVD player built in. Most people would have. But when I was getting a console, the fact that it had a DVD player built in mattered to my view of the value I'd get from the purchase. It made me feel good about it.
Now that we've used the PS/2 for a while, we find that we use that DVD player all the time. It's not the best DVD player on the planet, but it sure beats the VHS sitting next to it that we ignore. Because of that use, once again I feel I got good value for my money on the purchase. I think it's much more 'worth it' than I would if it didn't have a DVD player built in. It makes me feel good about buying more stuff from Sony, because I know they try to give me more than just the basic function listed on the box.
Contrast this with the ill-fated DVR version of the PS/2. With the regular PS/2, the DVD was a 'gift'. It was added value that I did't feel I was paying anything extra for. The new super box, on the other hand, was a lot more expensive. I would be paying for everything. And, because I already have a PS/2, I'd end up with actually less value then what is listed on the box.
So, to summerize:
Convergence is great if you get more than you pay for and it doesn't cost the manufaturer much more to give it to you (sony was using DVD as the media anyway. The DVD movie player cost them almost nothing to bundle in). It's great because the consumer feels he's getting good value for the money.
Convergence is bad if the consumer feels he's paying extra for a bunch of redundant stuff he'll never use.
I sure hope manufaturers are paying attention to this post
TW