Posted by
michael
on from the wi-fi-all-the-way dept.
rookie1 writes "According to this article and this, Ericsson has shut down its Bluetooth division. Ericsson has not made any formal announcement. Considering SonyEricsson is a major supporter of Bluetooth technology, will this have a huge impact on its adoption?"
Might not be bad
by
attaboy
·
· Score: 5, Interesting
From the News.com.com article:
Ericsson doesn't plan to continue design and development around Bluetooth, but it will continue to support existing customers and include it in products, the company representative said. Bluetooth technology efforts will be incorporated into the work of Ericsson's Mobile Platforms group.
Glass Half Full Interpretation: Maybe this means that Bluetooth has become so simple to implement that they don't need a dedicated development team anymore. It seems that Bluetooth is cropping up in all sorts of CE devices. BT chips and control sets are becoming more and more standardized. For Ericsson, the hard work of developing tie-ins to their phone OS is already done. This could be a good sign, rather than a bad one, for Bluetooth in general.
I'm a little fuzzy on the relationship between Ericsson and SonyEricsson. Not sure if the former will impact the phones of the latter.
-- The facts have a liberal bias. --The Daily Show
No effect at all. JVC invented the VHS standard, it's small market share was not signifigant in it's adoption. Phillips invented the redbook audio CD, it's influence is miniscule today, or even 15 years ago.
Re:Bluetooth not "adopting"
by
mccalli
·
· Score: 5, Informative
When was the last time you used a Bluetooth-enabled device to do anything useful?
Well, admittedly typing this reply on a bluetooth keyboard might not count as useful, so I'll have to go for an hour ago when I used it transfer photos. Before that I'd have to stretch a whole two hours ago when I used the built-in bluetooth on this Powerbook to communicate with a bluetooth mobile in order to send an SMS. And before that, it would be about five hours ago when I synchronised my address books. Without taking the phone out of my pocket.
Enough yet? Or shall I cast my memory as far back as this morning to dig out some more usage?
Why would it? What other technology can do what bluetooth can do? It doesn't really have a direct competitor. The market is just not as large as some people expected. It does not "replace wires." It removes (some) wires for people who are willing to pay extra. Most of the bluetooth products are top notch and top dollar, so they have a specific market. Adoption was limited at the start.
I think you've hit the nail on the head. The article states that Ericsson will no longer be making products for the semiconductor market- ie, they will no longer be making Bluetooth CHIPS. It has probably become more economical for Ericsson to buy said bluetooth chips from other (probably Chinese or Taiwanese) vendors and integrate them into their mobile devices instead of producing the chips they integrate themselves.
And this is nothing but a good thing, as it means that the Bluetooth implementations have become uniform to the point that Ericsson can trust other manufacturers to make the chips that they use.
While the majority of the comments for this article seem to be ringing the death-knell for Bluetooth or at least proclaiming that Ericsson has lost faith in the technology, you correctly show that this couldn't be further from the truth.
Slashdot Mirror
From the News.com.com article:
Glass Half Full Interpretation: Maybe this means that Bluetooth has become so simple to implement that they don't need a dedicated development team anymore. It seems that Bluetooth is cropping up in all sorts of CE devices. BT chips and control sets are becoming more and more standardized. For Ericsson, the hard work of developing tie-ins to their phone OS is already done. This could be a good sign, rather than a bad one, for Bluetooth in general.
I'm a little fuzzy on the relationship between Ericsson and SonyEricsson. Not sure if the former will impact the phones of the latter.
The facts have a liberal bias. --The Daily Show
No effect at all. JVC invented the VHS standard, it's small market share was not signifigant in it's adoption. Phillips invented the redbook audio CD, it's influence is miniscule today, or even 15 years ago.
Well, admittedly typing this reply on a bluetooth keyboard might not count as useful, so I'll have to go for an hour ago when I used it transfer photos. Before that I'd have to stretch a whole two hours ago when I used the built-in bluetooth on this Powerbook to communicate with a bluetooth mobile in order to send an SMS. And before that, it would be about five hours ago when I synchronised my address books. Without taking the phone out of my pocket.
Enough yet? Or shall I cast my memory as far back as this morning to dig out some more usage?
Cheers,
Ian
Please reread the article
Eericsson shifted the bleutooth work to a difrferent division folks..no stopping bluetooth at ericsson but a shifting of resources..
Micahel why did you avoid reading the 2nd paragraph?
Don't Tread on OpenSource
Why would it? What other technology can do what bluetooth can do? It doesn't really have a direct competitor. The market is just not as large as some people expected. It does not "replace wires." It removes (some) wires for people who are willing to pay extra. Most of the bluetooth products are top notch and top dollar, so they have a specific market. Adoption was limited at the start.
Open Source Sushi
To my knowledge, the word "promoter" means someone in the second line of development. Either someone funding, or advertising it.
For example, a promoter of art is usually some rich guy, not necessarily the poor chap, who actually paints the pictures.
"Between strong and weak, between rich and poor [...], it is freedom which oppresses and the law which sets free"
I think you've hit the nail on the head. The article states that Ericsson will no longer be making products for the semiconductor market- ie, they will no longer be making Bluetooth CHIPS. It has probably become more economical for Ericsson to buy said bluetooth chips from other (probably Chinese or Taiwanese) vendors and integrate them into their mobile devices instead of producing the chips they integrate themselves.
And this is nothing but a good thing, as it means that the Bluetooth implementations have become uniform to the point that Ericsson can trust other manufacturers to make the chips that they use.
While the majority of the comments for this article seem to be ringing the death-knell for Bluetooth or at least proclaiming that Ericsson has lost faith in the technology, you correctly show that this couldn't be further from the truth.