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RFID Not Just for Kids

dritan writes "News.com is reporting that a theme park in Florida is tagging all members of your group when you enter. The park has kiosks throughout the park that let you find the other members of your group in "real time." The park's web site makes it seem that you will only be able to find members of your group, instead of seeing everyone in the park. Slashdot has previously reported about tagging kids with RFID in order to keep track of them."

35 of 335 comments (clear)

  1. And now, for your delectation and delight... by gowen · · Score: 4, Insightful

    ... slashdotters will spot the magic phrase "RFID", and remember that this is something the hivemind has told them they're against. They will proceed to explain why a private entity using RFID tags -- entirely on its own property -- to track and locate lost children is an appalling infringement of their civil liberties.

    This should be good.

    --
    Athletic Scholarships to universities make as much sense as academic scholarships to sports teams.
    1. Re:And now, for your delectation and delight... by DrXym · · Score: 5, Insightful
      Lost children is a convenient explanation. I'm sure the park can't actually use the technology to see which bits of the park are most popular, where the best place to put concessions, what ride lengths need shortening to maximize throughput or anything like that. Oh no.

      It's to track kids - never mind that it tracks everyone whether they have kids in tow or not.

      But if it finds a few lost kids then great. Who can disagree with that? Unless of course it might substantially lessen a child's safety.

      Why? Well the parents will be more inclined to leave a tagged child on his / her own because he / she can be tracked. As a consequence there are more separated children within the park. Even an unsophisticated abducter could just grab a random lone child and make a beeline for the exit - once out the park the RFID is no good. A smarter abductor would remove the RFID tag first. A smarter one yet might use the RFID to find out the where the parents were in order to avoid them before discarding it.

      In other words, it's hard to see how an RFID helps that much at all. It will help in your everyday lost child situation, but it instills a false sense of security at the same time.

      Perhaps it is better that kids are chaperoned by their parents rather than tracked by chips after all.

    2. Re:And now, for your delectation and delight... by Scarblac · · Score: 1, Insightful

      Lost children is a convenient explanation. I'm sure the park can't actually use the technology to see which bits of the park are most popular, where the best place to put concessions, what ride lengths need shortening to maximize throughput or anything like that. Oh no.

      Yes, but all of those sound like a good thing to me as well. Do you actually disagree with those?

      --
      I believe posters are recognized by their sig. So I made one.
    3. Re:And now, for your delectation and delight... by Coryoth · · Score: 4, Insightful

      I use to work in data mining software for casinos. The only thing they'd love more than RFID tagging everyone that walks in the door is being able to get personal data (age, sex, address, income...) logged against each tag. If casinos can find an ecuse to do this, believe they will. They already track people in every possible way they can, and have a myriad of tools to slice and dice that data to squeeze every last penny out.

      Which means it is no surprise at all to me that the theme park is largely using this for data collection purposes to optimise layouts and rides. As you say "finding lost children" is just the convenient limp excuse to get the system in place. After a while people will just take it for granted.

      At the same time - there's really nothing at all wrong with this. In a sense they're just trying to provide the best service possible, and it's their property, so really they can do what they like. You dont want to be RFIDd and tracked? Don't go to that theme park. Nobody is forcing you to go there.

      Jedidiah.

    4. Re:And now, for your delectation and delight... by SomeoneGotMyNick · · Score: 2, Insightful

      don't register to vote or you'll get jury duty

      Since I recently moved, I tried re-registering to vote in the new district. My wife (hardcore Republican) said not to bother because I usually side on the independent and I would be "wasting my vote". Funny thing, when I pass by the political party tents at the local Fair, they all ask if I'm registered to vote. I say, "No". I let them speak their piece about registering to vote, and I'm usually ready to fill out the paperwork they provide as a convienience. When I mention the fact that people tell me I'd be wasting my vote because I side with Independents, they get all quiet and move on to the next person. I guess their mottos are, "Please support Democracy and register to vote (as long as you vote for us)"

      Every time that happens, I see why I side with the independents.

    5. Re:And now, for your delectation and delight... by Like2Byte · · Score: 2, Insightful

      First, good points. +1 Scary.

      To counter your scary, insightful points, however, I would imagine that the manufacturers of this tracking system would only allow the members of the same group find others members of their group.

      I also imagine that the screens don't look anything like an air traffic controller's screen out lining race, sex and age of the individual 'blip' making a potential obductee an easier target.

      Of course, on a more sinister side, once a kid was obducted dropping the RFID tag into someone else's handbad or gift bags would throw any would-be saviours off the perp's trail - whether the perp used the RFID tracking system to locate the seperated child or not.

    6. Re:And now, for your delectation and delight... by Aidtopia · · Score: 2, Insightful

      This is actually a brilliant move by the RFID providers. This "how can you object?" application will be the first significant exposure many people will have to RFID. Later, when they hear about objectionable applications, they will already be biased by the good that RFID can do.

    7. Re:And now, for your delectation and delight... by argStyopa · · Score: 2, Insightful

      Is this so bad?

      Yeah, I don't WANT those lines shortened to maximise throughput. No, please don't put concession stands where they are convenient to get to, I'd much rather they and the bathrooms be as inaccesible as possible. OMFG, they are gathing data on me!!! AAAGHG it's the ultimate evil - a marketer with data on ME!!! The sky is falling!

      And please, your abductor scenario is so stupid it's practically a strawman.

      Adult A enters park, children BCD enter park.
      Tag A is associated with B, C, and D.
      Even ASSuming that Adult A is prone to leave kids alone (doubtful), if kid without RFID tag, or with RFID tag and without associated adult tries to exit, one might suspect a few questions.

      Enough anyway that child predators likely would seek easier targets elsewhere.

      --
      -Styopa
  2. Marketing Research Tool? by Anonymous Coward · · Score: 2, Insightful

    To me, this sounds more like a boon in marketing research than a breach in privacy. After all, theme parks have guards & cameras everywhere these days.

  3. and.. by Turn-X+Alphonse · · Score: 4, Insightful

    link you to any vandalism or trouble making.

    They can pin point your location so lets say a little boy and a "older man" magicly end up in the same toilet cubicle..... well then :)

    Could be very useful for this kinda thing

    --
    I like muppets.
  4. Theme parks freak me out.. by k98sven · · Score: 4, Insightful

    Am I the only one who is gets a bit freaked out by theme parks?

    Sure, there is this nice image of happiness and friendliness.. but it's also obviously fake and false. (Even as a 7-year old at disneyland, I felt it)

    At the same time, there are guards and surveillance cameras everywhere, not to mention the rigorous safety measures.

    It's like being inside a Soviet propaganda movie or something.

    And that was before they started tagging people. I can't say I'm surprized.

    1. Re:Theme parks freak me out.. by metamatic · · Score: 1, Insightful

      Am I the only one who is gets a bit freaked out by theme parks?

      Sure, there is this nice image of happiness and friendliness.. but it's also obviously fake and false. (Even as a 7-year old at disneyland, I felt it)

      At the same time, there are guards and surveillance cameras everywhere, not to mention the rigorous safety measures.

      Welcome to America. Oh, wait, you were talking about theme parks...

      --
      GCHQ Quantum Insert installed. If only our tongues were made of glass, how much more careful we would be when we speak
  5. get it right by simonharvey · · Score: 4, Insightful
    this is about tagging kids in theme parks so their friends can see if they are there, it is nothing to do with peoples rights being violated online.

    move on, nothing to see here

  6. Seems OK by neilmoore67 · · Score: 5, Insightful

    OK, I not a die-hard libertarian, but this seems like a good idea. This is not the same as tracking someone's movements all the time, as a theme park is ostensibly not the real world. It should stop kids from being getting lost; and it would save school and youth organisation groups from having to hammer around in those big chain gangs with flags, etc.

    --
    You've probably noticed that people's noses get bigger as they get older. That's because old people are huge liars.
    1. Re:Seems OK by dave1791 · · Score: 3, Insightful

      As most RFID tags in use are the el-cheapo "just respond with a serial number" type, I would be hard pressed to find a way that it would be terribly useful to a third party. At the moment, there is not even a standard ID system for RFID tags, but lets assume that there is for a moment; e.g. one similar to EAN. So you walk into a store and the scanner at the door reads SN#s 123456789, 987654321, blah, blah. Great! The store's CRM system is going to love this.

      Now how do they correlate that with product information? Or, where do they get the "master data" (name, maker, stats, etc - catalog info) for that product? If it is something in their database already (e.g. a product that they sell), then they might be able to do a match against it. Otherwise, you have some anonymous product in your possession. Oh yeah, and do this all in realtime.

      Now assuming they managed to score all that info from someplace. What will they do with it? Most stories about what CRM can do, such as men buying beer between 5 and 6 PM tend to correlate with men buying diapers in the same time frame; hence the store put diapers and beer together and profits went up, are just that; stories. In fact, they don't put the wealth of information they already get from customer cards to very sophisticated use.

      Now if I could put a custom RFID tag on my keys and shoes, I could figure out where I put my keys and wallet what my kids did with my left shoe.

    2. Re:Seems OK by TiggsPanther · · Score: 3, Insightful

      This is one of those thigns I'm in two minds about. On the one hand being a private person and somewhat paranoid about quite how much information people can get/keep I have to admit being rather worried about something like this being abused.

      However I've been a youth leader on a trip to a theme park this summer, trying to round up the final stragglers about half an hour after the deadline to get back to the coach.
      And when we finally found them? They were queueing up for food - which in turn they'd have to finish before being allowed back on the coach. (Terms of hiring)
      There was also the point on the same trip where all of the leaders were on the lookout for the trip organiser. Half an hour of searching and I bumped into him by accident by the front gates.

      So yeah. On the one hand I don't like the idea of people being able to track me, and i am concerned about the security of such a system making sure that only party members could find people - not stalkers and the like.
      But on the other hand I've recently been in a position of being unable to track down party members at such a place. And if you've booked a coach for a certain time you have to be able to round everybody up by a set time.

      Tiggs
      --
      Tiggs
      "120 chars should be enough for everyone..."
  7. Is it voluntary? by usefool · · Score: 5, Insightful

    Slashdot says the park is tagging everybody, but the article says it's issuing tags to everyone. So is the park really 'tagging' everyone as they enter? Like what happens to cows?

    Anyway, unless it's mandatory, it should be okay. It's pretty close to being watched by CC cameras when you wonder around a department store.

    --
    Uselessful technology (Air-Charged
    1. Re:Is it voluntary? by Atrax · · Score: 3, Insightful

      yeah, but (as I've noted in an earlier reply) what if the tag ID is linked to the visa account you paid with.

      Let's say you go into the park, pay by credit card, wander round a bit and the system tracks you and your activities. Now if the company in question (lets say Disney) can link the ID to your CC number, and if they retain the data, then they'll be able to tightly market to you later based on what you did at the park.

      Hung around a lot in the little kids park? you likely have small children, so we can market kids stuff to you. Sit in the bar all day while the rest of the party wandered round in bliss? well, there's stuff we can market there too.... that's my only worry.

      --
      Screw you all! I'm off to the pub
    2. Re:Is it voluntary? by Atrax · · Score: 3, Insightful

      That's one argument I've heard advanced a lot, but I don't think it's necessarily a valid one. tighter targeting like that just increases the cost/benefit ratio of running a given campaign, right? More bang for their buck?

      So it's cheaper, right? and what happens when the price goes down?

      Demand (and volume) go up.

      So the marketing may be more relevant, but there'd be a load more of it. The savings certainly wouldn't go to anything as crass as lowering the price of the product or (god forbid) improving it - that's not what marketing is for.

      at least, that's one theory

      --
      Screw you all! I'm off to the pub
    3. Re:Is it voluntary? by 10Ghz · · Score: 2, Insightful
      what kind of data have would you have to give and with which information would it be connected?


      Why would I have to concern myself with that? Well, to amuse you: I propably wouldn't have to give any kind of data, it would be collected automatically. What data, and connected with what other data? Propably what I bought, when and where. If someone knows that I bought a pair of socks at the local supermarket, big deal.

      who would decide which advertisment is the right one for you?


      Irrelevant. At worst, I would get ads for products that do not interest me. And that's different from way things are right now.... How?

      Or are you afraid that my advertising-needs will be decided by.... *gasp`* The Big Brother? Well, if He can give me better ads I get right now, go right ahead!

      where would the information be stored and for how long?


      As long as it's needed. I wont lose any sleep because of it.

      who would be in control of all of this and what would his objectives be?


      Yeah, what if Dr. Evil finds out that I rather eat at Burger King than Mickey D's? He could use that data for World Domination (tm)!

      Seriously: if you are so concerned about this, pay everything with cash. Is someone forcing you to use those terrible traceable credit-cards?

      --
      Lesbian Nazi Hookers Abducted by UFOs and Forced Into Weight Loss Programs - -all next week on Town Talk.
  8. RFID responsible use by Xerxes2695 · · Score: 5, Insightful

    RFID is IMO not inherently "evil". It is a tool, like a screwdriver. Now, a screwdriver can be used to turn screws, or it can be plunged into someone's head. RFID is fine with me, as long as:

    1. I know it's being used
    2. I'm not required to use it
    3. I can turn it off

  9. This sounds like an exciting new tool! by Ghostgate · · Score: 5, Insightful

    • ... for stalkers.
  10. in the workplace by fishmonkey · · Score: 4, Insightful

    I wonder when workplaces will start using rfid in security badges to monitor start and finish times, lunch breaks, toilet breaks etc..

    --
    generic
    1. Re:in the workplace by WegianWarrior · · Score: 4, Insightful

      Son't you mean "when workplaces did start using RFID..."?
      Some places have already done so in Europe - to make sure the empolyees don't "forget" to punch out when they leave for lunch, or even worse (at least from the employees point of view) forget to punch back in when they return.

      Raises questions? Sure it does - how can you be sure they don't monitor restbreaks and whatnot as well. Makes life simpler? Sure it does - as long as you remember your card.

      --
      Everything in the world is controlled by a small, evil group to which, unfortunately, no one you know belongs.
  11. Re:Great by Anonymous Coward · · Score: 1, Insightful

    Simple solution for you, then. Don't go into this theme-park. It's their park, they can set whatever rules they want. If I don't like them, I won't go there.

    No "rights" issue here, move along...

  12. Ski passes by tree_frog · · Score: 4, Insightful

    Most of these have RFI tags in them. Seems like a good idea to me, for fairly ovious reasons.

    Regards,

    treefrog

  13. looking for kids... by zxflash · · Score: 5, Insightful

    as long as the technology can't be used by pervs to find kids that are alone... the technology is more of a threat than an aide for groups if it isn't implemented properly...

    finding loopholes in this type of system isn't something that you can afford to do after it's been widely put into use.

    --

    All the torrents you could want.
  14. Re:sigh... by CountBrass · · Score: 4, Insightful

    You allow your 8 year old to wander off by herself? FFS what kind of a parent are you?

    --
    Bad analogies are like waxing a monkey with a rainbow.
  15. RFID on kids? by MoOsEb0y · · Score: 2, Insightful

    Well, at least they aren't implanting it.

  16. Re:If THIS is not open to abuse, then what is?! by 10Ghz · · Score: 2, Insightful

    Huh? How exactly does this technology turn the visitors of the park in to "serfs"? How does it make them property of the park?

    if you hate the idea so much, the solution is simple: Don't go to the frigging park!

    --
    Lesbian Nazi Hookers Abducted by UFOs and Forced Into Weight Loss Programs - -all next week on Town Talk.
  17. Not as bad..... by BobSutan · · Score: 3, Insightful

    With the right controls, I'd welcome this. Whenever my family and friends head to Cedar Point, we always take 2-way radios to keep in touch (emergencies, when its time to eat, etc). They really help out though when you can't find someone at 4 PM where we're all supposed to be meeting for dinner. Well, with these little kiosks, we can leave the radios at home and have one less thing to worry about losing on a ride. Just pop onto a kiosk and see where they're at. Most likly they're STILL in line for (insert newest ride here) and that they're not going anywhere any time soon.

    --
    "On a scale from 1 to 10, people are stupid"
  18. Re:Before you post: Hands up who has kids! by Jah-Wren+Ryel · · Score: 2, Insightful

    This is exactly what I was thinking when I read the article. If I have to wear some tag to help protect thousands of kids from getting lost or being kidnapped then by all means. This is about child safety, not tracking people to help the gestapo.

    Yeah! Who cares about freedom, saving the life of even just one child trumps all of that stupid stuff. Who needs freedom anyway when our children are being slaughtered in theme parks all across this great country, home of the free, land of the brave?

    My only concern is if a child is abducted, the abductor can just remove the wristband and throw the police off for a while and buy some time.

    Yeah! If it makes abducting even just one child easier then that trumps all that stupid freedom stuff!

    --
    When information is power, privacy is freedom.
  19. Re:Why make it so sinister? by Ashyukun · · Score: 2, Insightful
    Actually, it's more a 'bleeding obvious consequence' of bad parenting than of the system. The system just has the potential to give the bad parents a false sense of security in neglecting keeping track of their children- there's nothing saying they would keep better track of them if they didn't know they could be found quickly with the RFID tags.

    For larger families with older children that are old enough to reasonably be out on their own and where the parents (assuming there are two) will occasionally go different ways to indulge the differing interests of their children, I can see this as being a fairly useful 'enhancement' to the park. There were several times when my family (myself, 15-year-old brother, and parents) went off on our own and then took some time in meeting back up in spite of having arranged doing so earlier where something like this would have been useful- we could have checked and seen, "OK, Matt is still stuck in line at such-and-such ride, we can go wait for him where it lets out." Not saying it's completely good- the already mentioned possibilities of it being used by someone looking for a child to abduct do exist, but hopefully there would be other measures in place (like, decent security, and good parents) to prevent that.

  20. give it a break by pavon · · Score: 2, Insightful

    Since the YRO section was originally created it has been posting stories about "technology and your rights". Every story I have read fits that qualification. Every story I have read has met the "news for nerds, stuff that matters" qualification. Every story that I have read has generated interesting discussion among readers of this site who do care about these issues.

    So basically what your entire complaint boils down to is the pedantic fact that they could have chosen a better title than YRO. Give it a rest - if you're not interested don't read it. Until then, I will continue to mod down any posts complaining about "relevence" of a story. I don't care whether the poster is intentionally karma-whoring, trolling, or just being off-topic, these posts increase the signal/noise ratio for those who are interested in the story, and thus should be moderated down.

  21. Re:Why make it so sinister? by AK+Marc · · Score: 2, Insightful

    If they are lying, then why is it wrong to raise questions about what their real motives might be?

    Because if they aren't lying, it is ok. If they are lying, then everything brought up is acceptable to me so far as well.

    If your real objection is being lied to by corporations, your only recourse is to move to your own private island. I hate to be the one to break it to you, but corporations lie all the time, and it isn't illegal (and since corporations have no morals, isn't immoral or unethical either).

    As for peace of mind, I suggest that leaving your children unattended (and being encouraged to by the supposed benefits of the system) just because you can track them from afar is bullshit.

    Uh, I've not seen anything suggesting that is the reason for the system. I know that parents have fears of losing children. I also know that if you split with a group of adults, it is sometimes hard to meet back up. This helps with both. You don't leave your 3 yr old alone in Mickey Land becuse you can track him. You use the system if you are watching him, get distracted, lose track of him, and are upset because you've lost your child.