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Microsoft Just Wants a Little Look

waynegoode writes "Do you want to let Microsoft check if your copy of Windows is legit? How about if they promise it's anonymous? How about if they give you some free stuff? Recently Microsoft launched their Genuine Advantage Program to let you (and Microsoft) check if your OS is legal. They hoped for 20,000 responses but received 800,000 without offering anything but piece of mind. Now they are throwing in a bunch of free and discounted stuff including Photo Story 3 and the Holiday Fun Pack to try to get more volunteers. Read more at news.com and Microsoft Watch."

15 of 482 comments (clear)

  1. Call me paranoid..... by KublaiKhan · · Score: 5, Interesting

    But it would probably be rather easy for M$ to keep a nice tidy database of who has "legit" windows vs. those who don't. Also, this could, with trivial modification, be used to detect duplicate product activation keys....might it be something along the lines of a means to find these keys for a future crackdown?

    The article states that there is "no 'stick' as yet", and perhaps there never will be any official action taken against those with pirated copies who foolishly enough decide to tell Microsoft about it. [ After all, if they suddenly started sending out flying attack squads of lawyers, that would make for some bad press. ] However, how long will it be before such a check is integrated into the OS, and checked every time the computer goes online? It certainly wouldn't be that difficult to program in such a "feature', with the added bonus of locking down the system should the results not be acceptable.....

    At any rate, it makes me sort of pity all those poor windows users who are going to get screwed over...and makes me very glad that I don't use windows.

    --
    In Xanadu did Kubla Khan
    A stately pleasure dome decree
    1. Re:Call me paranoid..... by Peyna · · Score: 5, Insightful

      They're more concerned in targeting the people who are selling copies of Windows as legit retail copies, when they're just repackaged pirated versions. They don't have much interest in going after the average user, because the average user isn't worth the trouble. If they can shutdown a major retail pirate outlet, or find a medium-sized business running 500 copies of Windows that are all pirated; it would be a pretty good deal for them.

      People that know they are pirating aren't going to run this tool (unless they're idiots). So, most of those that run it will either know for certain their copy is legit (or think it is) and 99.9% of them will probably turn out to be legit. It's the guy that bought his copy at the 2-bit shop down the street that finds out that it's not a legit copy that might just get pissed enough to turn in the bastard that sold it to him. He's not responsible for having it, and MS knows that. They want the phony retailer, not the poor schmuck that bought from him.

      --
      What?
  2. Support? Security? Hehe... by Fnkmaster · · Score: 5, Insightful

    From their site:

    Using genuine Microsoft software ensures that you get world-class reliability, security, and support...

    I don't think I need to comment on the reliability and security issue around here. But I have a strange feeling if Microsoft really gave
    "world-class" support, half of Slashdot's readers would be out of jobs. I think they need to come up with a more realistic explanation of why it's worth spending 300 dollars for Windows.

  3. Clearly Broken by Anonymous Coward · · Score: 5, Informative

    (posted as AC to protect my identity)

    I have bought enough Dell's to have windows XP CDs out the ying-yang, but I hate having to go through the activation process each time I format a PC. I own licenses for each computer, all I want is a clean windows installation with no Dell OEM crap. So this is what I did:

    1) Downloaded the Devil's 0wn corp version of windows.
    2) Slipstreamed SP2 into the install CD.
    3) Downloaded a keygen for SP2.
    4) Installed Windows with serial from keygen.

    I just downloaded Microsoft's authentication tool, and it said my copy was valid. I can download updates, their crappy photo software, and everything else. Im sure Microsoft is throwing millions of dollars into R&D to create this elaborate activation and serial number system, and yet their own tool says my obviously pirated copy is valid. Way to go.

  4. Re:Why are they doing this? by JFitzsimmons · · Score: 5, Informative

    Because there is actually a way to generate a new key so that you look at least somewhat legit. At least enough to let you update, install service packs, the whole deal, as far as anyone can tell. If Microsoft knows you're a pirate... that's anyone's guess.

    --
    Beware he who would deny you access to information, for in his heart he dreams himself your master. -Anonymous
  5. I happen to know a little about this program... by Anonymous Coward · · Score: 5, Informative

    Posted anonymously to protect my job.

    Microsoft isn't going after the end users with this program. They honestly don't care whether you personally bought and paid for Windows, because face it, no one goes to Best Buy and plunks down $100 - $300 for an operating system. The goal of this program is to show the value to users of having a genuine copy of Windows. Create "mindshare" if you will, that genuine Windows has greater value than your borrowed/downloaded/pirated copy. This will hopefully, in turn, encourage users to demand genuine Windows when they buy a PC. Again, face it, when people buy a new PC, they buy Windows. Most never upgrade after that. By creating users who ask for genuine Windows when they buy a PC, Microsoft can indirectly assert pressure on small OEM's and System Builders, where the largest amount of counterfeit Windows is sold to unsuspecting users. Even Microsoft realizes it's unfair to punish users who honestly believe their copy of Windows is legit.

    You'll notice that those who fail validation are asked to provide (largely generic) information regarding their PC and their purchase. They get a 'courtesy key' in most cases that allows them access to the content (creating the image of a kinder, more benevolent Microsoft). It also goes straight into a reporting database where Microsoft can track trends like which resellers are selling large amounts of counterfeit copies of Windows.

    Regardless of your software ideals, stealing software is wrong, and it's certainly within Microsoft's rights to restrict premium content to genuinely licensed copies of Windows. Validation isn't locking any genuinely licensed users out of any content; in fact, a large percentage of those people with counterfeit licenses will still be able to access downloads. Microsoft has also committed to allowing all counterfeit licenses to access critical security updates via Automatic Updates, probably so they don't get lambasted in the press for "denying users security fixes."

    I'll try to answer any further questions that get posted as a reply to this post.

  6. Re:You don't understand by Barlo_Mung_42 · · Score: 5, Insightful

    This isn't aimed at those who know they aren't legit. This is targeted to those who purchase a PC from some 3rd rate shop and want to check that the cd they were given is authentic.

  7. The cost of product activation by Mike+deVice · · Score: 5, Insightful

    You know, this really makes me wonder.

    The whole point of making users "activate" a new installation of Windows is to discourage the use or distribution of pirated copies. It didn't really work. The honest people stayed honest, but were inconvenienced. And the pirates kept pirating.

    I might guess that activation is probably something of an inconvenience to MS as well. It didn't work as well as they had hoped, and in fact they had to keep track of illegitimate or "leaked" product keys in addition to the good ones. And it still hasn't stopped piracy.

    So now MS is throwing "carrots" out to people in an effort to weed out illegal copies of Windows. They haven't said just what they're going to do with the data they've collected, or how they'll expect users to deal with it. More work for them, and potential pain for those that thought they had purchased legal copies of Windows, but didn't.

    I don't know if I have a point... but this all just looks bad to me, and does seem to make product activation more and more of a hassle for everybody all around. It just seems to escalate, and I wonder if this is a case of diminishing returns. Maybe it gives MS some benefit (perhaps the marketing people get good data out of it somehow), but discouraging piracy doesn't seem to be one of them, from what I can see.

    sigh

  8. Thank you for your post. by Tracer_Bullet82 · · Score: 5, Interesting

    Read my post further up, i was wondering the real motivation for this.

    Regardless of your software ideals, stealing software is wrong

    hHere in my country, a 'developing" nation I'd wager the piracy rate(for MS) is at 70-80%. Roll back 5 years ago,, it'd be near 100%.

    Piracy has actually helped MS entrech its position. Nowadays, the instances of non MS OS or office(in the office) software is still near 0%.. All "pirates" who uses MS in the past(i.e Univ) is now working, and they wouldn't be interested in learning about new "tools"

    I'd wager MS would not view 'stealing' that led them to a dominant position is wrong.

    IMHO all developing or poor nation starts with 100% piracy rate, as they gradually become more prosperous the rate will go down. The softwares most pirated will benefit the most from this growth.

    --


    Timang tinggi tinggi
    parang sudah asah
    alang alang mandi
    biar sampai basah
  9. Evil? by Sycraft-fu · · Score: 5, Insightful

    How is it evil to want to find people selling illegally copied software as legit? Look, if I pay for something, I expect it to be legit, as in I expect it to be what I wanted, made by the company, not stolen, etc. If I go and and buy something from a store, I expect that it's not stolen good. Likewise, if I buy software, I expect it's a legit copy, not an illegal one.

    Look, you can argue that people should be allowed to make copies of software you have and distribute them. That is a defensible alternate view of copyright. However to sell software as legit when it's not, that's just fraud. We are talking about bussinesses lying to consumers to make extra money.

  10. Re:In their interests by mcleodnine · · Score: 5, Interesting

    No, I'm not more knowlegable, but like many on /. I too have an opinion ;)

    Early adoption of Dos/Windows by 'casual' pirates is why Microsoft penetrated the market so quickly. (Tipping point again!)

    Microsoft made HUGE leaps in market share by using "educational discounts" and having ineffective copy protection (for retail/business/edu versions). This merely accelerated the adoption process.

    Bulletproof copy protection at a crucial time, like, say Windows 3.1/3.11 would have forced people to shell out hard cash for an OS, and would have allowed room for real market competition from the likes of OS/2, or the Apple hardware/OS bundle (granted, the Apple setup had its own lock-in woes). Instead, they played the crack dealer ("First one's on the house,kid") and reap the benefits of users' unwillingness to change to something new, and presented Industry with a workforce more conversant in the Microsoft Way. Eventually, people want the next version/office suite so bad, they're willing to pay for it.

    It was a win/win for MS, and the consumers who are getting boned today are only doing so because, well, it's a habit.

    --
    one better than mcleodeight
  11. Re:Mine is pirated XP. So..??? by Anonymous Coward · · Score: 5, Insightful

    By pirating Windows, you're supporting Microsoft domination on the desktop.

    Justify your actions all you like, but in the end you're just helping Bill Gates while he's laughing all the way to the bank.

  12. Re:You don't understand by ti.payn · · Score: 5, Interesting

    I think you are 100% wrong and I am surprised that with all the conspiracy theorists who post here no one has really put together that MSFT is making the move towards updates only for verified, activated copies and, likely, attempting to close the non-activation loophole for volume licensed copies with Longhorn (which is how Windows is pirated today). The "we just want to make sure you didn't ... er ... buy a copy that was pirated" line is crap.

    They have to be careful and I think they know it. If you piss off mixed sites (household or business sites that have a mix or paid-for and pirated copies) you run a serious risk of migration to Linux (as Windows - or any OS - without updates is pretty worthless). Also, you have the old "you have some type of responsibility to your code" argument that was made around SP2. Not that I think MSFT gives a shit about the idea, but as a PR idea it is of value ("MICROSOFT CODE PLAGUES INTERNET DUE TO REFUSAL OF PATCH!").

    In reality, I think the recent trend towards copyright-with-an-iron-fist-double-checked will likely backfire. If every Joe User and even every Bob SuperAdmin had to pay full price (even OEM) for every single copy of Windows & Office (and Photoshop and x and y and z) out there, you would see a serious exodus to Linux and related. Fuck security, fuck philosophy ... Ask you Mom to pay $500 for Office and see how she reacts (your Mother might be an OSS super-coder, so please just take the example as an example and don't be a prat). Piracy has always made commercial software pricing palpable & if the commercial software world wants to challenge that thesis, I really believe they do so at their peril.

    Actually, I have thought for a while that if the OSS community wanted to heighten the Linux desktop penetration numbers, the best way would be to form a "We Hate Dirty Pirates" group and spend six/twelve months devising & implementing (for free) anti-piracy mechanisms for the Win32 platform. Come up with a killer scheme, and you would have done more than anyone for your platform.

  13. Re:how does it work? by Tim+C · · Score: 5, Informative

    If by that you mean "doesn't a particular copy of the software only accept a particular key", then no, that's not generally how it works. That would require that every single copy of the software that was shipped was different, which would hugely increase duplication costs (as you now can't just press them all based on a single master).

    They way it works is that there's an algorithm that accepts an input string and checks some property of it - eg number of letters and numbers, add up the numbers and check their total (possibly modulo some other number), etc. Essentially, there is an algorithm that takes a string and says "yes, this is a valid key" or "no, that's garbage". That means that you can use any (valid) key with any copy of the software. It also means, if you can work out the algorithm, that you can *generate* valid keys. For example, if you know that the key has to be "letter letter letter number number number" then you know that AAA111, AAA112, AAA113, etc will all work, whether they've been issued by the software manufacturer or not.

    I think the XP key checker is a little more sophistacted than that - I *think* that Home and Pro use different types of key, for example, and that the corporate site licence versions (which don't require product activation) use a third type of key. There may also be differences between full retail and OEM keys. (That's ok though, as Pro and Home are already different, and so require different duplication runs anyway, so there's no extra cost. OEM and full retail CDs are also different, at least as far as the writing on the CD goes.) That said though, at worst any retail XP Pro key will work with any retail XP Pro copy, and so on.

  14. Re:Mine is pirated XP. So..??? by MinotaurUK · · Score: 5, Interesting
    I run a cracked copy of XP with Reset 5 enabled.

    I also run a cracked copy of XP Pro. In fact, on quite a few machines. All my copies of XP are legitimately purchased. I just don't want to go through all the activation rubbish every couple of months when I change hardware in the machines they're installed on, and after a few times, having to call up Microsoft UK to explain that yes, this is the 12th time I've activated it, and no, it is only on one machine, but that the hardware in said machine keeps changing.

    I do exactly the same thing with games: buy them, then download the no-cd crack. Why? So I don't have to shove the disc into a drive, often in another room, before I'm able to play the thing.

    Companies shouldn't assume that everyone who's using dodgy/generated keys didn't legitimately purchase their software...