Interview with Jeff Bezos of Amazon
slakdrgn writes "Wired has an interview with Jeff Bezos (CEO of Amazon.com) with some interesting information on how he approaches the market, why they stopped doing TV advertising three years ago and hints at what might be coming in the future."
He just tells about the advantages of online bookstores over conventional bookstores. He doesn't say much about what advantages Amazon can offer over other online bookstores. I guess there aren't many.
I do find it difficult to find out if an item is really in stock or may be in stock though. More than a few times I have ordered books that were "usually shipped in 24 hours" that were not going to be available for weeks. Technically it does not say in stock, but I assumed that it would be. Where I first used to order from amazon a hard to find book, since I may not get it for weeks now, I first try the local bookstores that may have it (SoftPro for software books). Stores like that also have great people working there who know a lot about the subjects in the store.
I've used a few different online retailers for various products. The best two I have ever dealt with is amazon and newegg.
Not once has either screwed up my order: always on time, with the correct contents, and well packaged. Which is why I keep coming back. They both have ease of use, with reliability. Perhaps they don't offer any unique in and of themselves. Perhaps their prices are the same as elsewhere. But the fact is, if I know I can trust them to not send me the wrong damn fan, or that my dvd will arrive and they case won't be cracked, then I'll always go with them.
On the Netflix question, what he didn't say was that amazon.co.uk is already offering that service. I didn't realise that the US branch wasn't, actually. I'm sure they will do it in the US soon.
He's probably right that Amazon wouldn't need to market it, and in the UK, it's much cheaper than the competing services (£7.99 per month for up to four rentals, two at a time; or £9.99/six/three).
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