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Is iPod the Razor or the Blade?

Kelly McNeill writes "Robert Cringely has another update to his 'I, Cringely' series. In this piece, Cringely analyzes the business model of the iPod and how it compares it to the age old, marketing 101 'give away the razor and make money on the blades' business model. In his editorial, he demonstrates that Apple one-upped Gillette by making money on both blades and razors. The article is structured in a back and forth dialog with one of his readers who provides a very interesting analysis of the direction that Apple will be going with its rumored movie download store and how it relates to the Mac mini. On the same note, osViews has an editorial about Apple's direction in the movie download business as well, which suggests that there is evidence to suggest that Apple will use satellite networks for its Movie download store."

16 of 360 comments (clear)

  1. Neither the Razor nor the Beard by serutan · · Score: 4, Funny

    Personally I think IPod is the stubble.

    1. Re:Neither the Razor nor the Beard by tedwilliamsis · · Score: 4, Funny

      I believe that's pronounced shuffle

  2. It's neither. by bigtallmofo · · Score: 4, Funny

    Take it from someone who's attempted to shave with their IPod. It is neither razor or blade.

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    I'm a big tall mofo.
    1. Re:It's neither. by shigelojoe · · Score: 5, Funny

      Warning: Do not shave with iPod Shuffle.

  3. Neither? by christopherfinke · · Score: 5, Funny

    Could it be that the iPod is neither the razor nor the blade, and that the razor/blade business model doesn't apply?

  4. It's simple, really. by Kufat · · Score: 2, Funny

    Sell the iPods at a loss and make up for it with iTunes. Sell iTunes at a loss and make up for it with iPods. Then make up for both with volume!

  5. Re:I, Cringe by Anonymous Coward · · Score: 2, Funny

    I hope michael continues to post everything Cringely writes. His ideas are intriguing to me and I wish to subscribe to his newsletter.

  6. Re:Does Cringely have a real job? by AddressException · · Score: 5, Funny

    I could ask you the same question...

  7. Re:Apple is greedy alright by valkraider · · Score: 2, Funny

    Did you have a chance to buy Apple stock at $19 a share and passed it up for eSweatSocks.com?

  8. Re:I, Cringe by Altus · · Score: 2, Funny


    have you considered... you know... actually subscribing

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    "In America, first you get the sugar, then you get the power, then you get the women..." -H. Simpson

  9. Re:A Better Analogy: iPod=Messenger Bag by Kevin+DeGraaf · · Score: 2, Funny

    You know that saying "you were cool if you had an iPod" is the same statement as "you aren't cool if you don't have an iPod." So what your saying is that nothing has changed.

    If your going too take you're time too knock his logic, you might want to make sure that you're "yores" and "you'res" are correct. Otherwise, your to much of a hypocrite too post that.

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    We have more to fear from the bungling of the incompetent than from the machinations of the wicked.
  10. Re:A Better Analogy: iPod=Messenger Bag by mmkkbb · · Score: 5, Funny

    The end result is that I carry around the same piece of hardware as a 19 year old sorority girl.

    Assuming that you're a dude, that's a very interesting statement.

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    -mkb
  11. Re:Do we still like Apple? by Anonymous Coward · · Score: 1, Funny

    Not me, Man. I'm googling over fawn. Look at all them there deerses.

  12. Duh! by MrNemesis · · Score: 2, Funny

    Look at the back of your iPod.

    It's quite definitely the shaving *mirror*.

    Honestly. /. eds these days ;)

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  13. Re:A Better Analogy: iPod=Messenger Bag by coopaq · · Score: 3, Funny
    The end result is that I carry around the same piece of hardware as a 19 year old sorority girl.

    Now this piece of hardware... does it take Lithium Ion batteries or Double D?

  14. Re:Analogy not applicable by BlueTooth · · Score: 3, Funny

    No no...the music is the razor handle...its relatively inexpensive (or even free) and lasts forever...the iPod is the blade: its gets irritating (battery life) if you don't replace it every 18 months and costs about 50% more than you think it should.

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