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Yahoo Fights Back in Battle With Google
ChipGuy writes "Om Malik has a great analysis of how Yahoo is fighting back the Google assault. 'A handful of blog-evangelists, a couple of key buys - (Odd Post and Flickr) have turned Yahoo from a dot.has.been to the new darling of the chattering classes.' Yahoo's new initiatives like Yahoo 360 are even apprently making Yahoo Web 2.0 compliant."
"turned Yahoo from a dot.has.been to the new darling of the chattering classes"
Im sorry but you can not really call Yahoo a has been , it may not be the #1 anymore , and i wouldnt use it as its pages are too busy , but a has been ?
The site has a massive turnover , and it still one of the most popular sites for many reasons , Mail , messenger , Geocities and searching etc.
The only things certain in war are Propaganda and Death. You can never be sure which is which though
I was over on Google-owned Blogger.com the other day and reading a few of the blogs they've got listed there. It dawned on me as I read those blogs that what we are seeing here in the blogging format is a new form of media being created.
You're the first person EVER to have had that insight. Amazing! What will you do for your next trick?
I think Yahoo needs to stop counter-attacking and start inovating. Adding more widgets to their site and imitating Google's 1GB mailbox isn't winning anyone over who has the same on the other side. If they want to fight giants like Google, they need to take some risks of their own.
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Check out the Uncyclopedia.org :
The only wiki source for politically incorrect non-information about things like Kitten Huffing and Pong! the Movie !
Please allow me to hate the creator of the 120-character limit: *HATES*. Thank you.
Well yea, they are selling YOU to the advertisers.
- Adam L. Beberg - The Cosm Project - http://www.mithral.com/
That's besides the point. Anyone who wants to use WordPress or whatever on Yahoo already can - MySQL, PHP, Perl, whatever. I have web hosting up the whazoo - and I'm still looking forward to trying Yahoo's blogging when it's released. The beauty is going to be the rich integration of blogs into all the other services that they offer - and the scope of the virtual communities that they're trying to build.
Previous virtual communities were based around topics that people had in common - look at LiveJournal. But if you read their press releases and look at the clipart - what Yahoo seem to be doing here is starting at a much more personal scale. It's trying to get you, your mom and your real-life friends all reading and sharing blogs.
And the greatness of something like WordPress doesn't matter if it's a completely standalone system (which is hard to use, nobody has a log in, etc, etc). I think they'll do for Blogs what Geocities did for personal websites - take them mainstream and make them more popular than ever before. The blog is to 2005 what the personal homepage was to 1995.
Sure - the quality of most of them is going to suck, the "long tail" majority will never attract any real traffic, but only friends of the people that made them will be reading, so it should be worthwhile for all involved.
That's... some pretty complicated plans.
I wonder if it ever occurred to them to just make a better website?
...
Nah, probably not.
Irritable, left-wing and possibly humorous bumper stickers and t-shirts
These companies can battle until their blue in the face. It really doesn't matter, they're just taking turns one-upping each other in the most insignificant ways possible. It would be like pepsi and coke battling each other by making their bottles larger, 1/100000th of an ounce at a time. Sorry if this angers anyone, but even Google's great search technology has become dated. It's the "IE won the battle" syndrome. Since no one else has closed in on their domination, they haven't really bothered fine-tuning, or completely refactoring, their search algorithms since days long ago. Although Yahoo gave up on trying to offer a good search years before Google even got started. All I'm saying is that I wish they'd start competing by offering truly significant innovations. "It's like normal e-mail, but with more space!" isn't really innovative (beyond the initial "Wow!" factor). Try something like a 100% standards compliant web browser with native in SVG support, and an XML parser. I'm the first to say that Google is ahead of the game, but the problem is the game is penny-ante.
It's referring to the fact that everybody loves the underdog (e.g. Google, Red Sox) and everybody hates the established monolith (e.g. Yahoo, Yankees).
By almost every financial metric Yahoo! is actually doing better than Google. I wish I could be that kind of "has been."
That said, Google does what it does better.
You want to know who isn't running Firefox 2.x? They spell it "definately" and "rediculous".
Yahoo is now managed by the marketing and business people; Google continues to be run by the engineers.
Yahoo seems to be overfocusing on 'monetizing' every part of their portal (eg, IMvironments, annoying interrupting ads in Yahoo groups, etc etc) compared to Google which focuses on technical innovation first, capitalization later through quality (Adwords) rather than intentional forcing of it.
Until this fundamental management difference is overcome, Yahoo's corporate culture will be counter productive to competing with Google directly.
-- Samir Gupta, Ph. D. Head, New Technology Research Group, Nintendo Co. Ltd., Kyoto, Japan.
Most of what comes out of the mouths of educated professionals is either incorrect, biased, boring or all three. Taking it "down a level" to the average Joe seems torturous.
Podcasting sounded interesting so I downloaded one that was acclaimed as "one of the few worth downloading!" on some site. It was just a college kid who rambles on for literally an hour every (day? week?) about what he's doing (like, "I ate dinner with Mike last night."), its like who gives a shit? Surely this isn't what Blogging is all about? 99% of it can't just be people typing "I took a dump yesterday, and it was a floater. Um. I like sausage pizza. Um.". What am I missing?
I'm Rick James with mod points biatch!
- Their front web page is less cluttered than my dorm room.
- Their products aren't full of annoyingly intrusive ads.
- Their search results are as good as Google's.
- They offer anything truly unique on the Web.
- They make me feel like I'm using a useful tool, rather than like I'm part of some kind of e-commerce experiment.
So is any other site that carries advertising, including slashdot and google, to a greater or lesser extent
It's official. Most of you are morons.
As a matter of fact, GDS has had a new release which has:
Google News hasn't changed in a long time.
The "Customize this page" thingy is rather new.
-mkb