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Wordpress Banned by Google for Spamming

The Real Nick W writes "Wordpress, an incredibly popular Open Source Blogging system was found to be spamming google by inserting hidden links to junk content on high paying Adsense keywords such as mesothelioma and debt consolidation. Following Threadwatch picking up the story an anonymous Google rep appeared in the original thread admonishing bloggers not to use sneaky tactics to rank highly for "duplicate content" such as the 100,000 hidden articles on the Wordpress site. The articles have now dissapeared from Google and it remains to be seen whether Google will ban Wordpress outright as they tend to do when SEO's and web dev's pull these kinds of stunts."

21 of 472 comments (clear)

  1. The day will come when... by feloneous+cat · · Score: 5, Funny

    ... googling something will turn up nothing. But it will do it in 0.073 seconds!

    --
    IANAL, but I've seen actors play them on TV
  2. Heh by Neil+Blender · · Score: 5, Funny

    I search google for mesothelioma about once a week (from various proxies) and click on an adwords ad just to screw some lawyer out of $40 (which is what a click on that keyword costs.)

  3. Lots of problems like that... by chris09876 · · Score: 5, Interesting

    Although it's good that Google's taking a step in the right direction by trying to keep their index clean, there are lots of sites who try to spam the index. SEO is a huge 'industry'. Cracking down on some of the big perpetrators is a good start, but more needs to be done if Google wants to maintain (and even improve) the quality of their searches.

  4. SEO by chiapetofborg · · Score: 5, Interesting

    I work for an SEO company, and we hear about all the sneaky tricks, but it isn't all that hard to be optimized while not pulling sneaky attacks. Google has a very complicated algorithm that take a lot of things into effect. The reason that they rank pages that have certain characteristics, is because those pages can actually be good, they don't have to be sneaky. A very closely monitored network of domains, can get a very high page rank. One need not revert to sneaky tactics to do well.

  5. Re:Er... by TheFlyingGoat · · Score: 5, Informative

    Because asbestos exposure eventually causes mesothelioma, and lawyers are all about suing in asbestos cases lately. There might be other reasons, but that's the first one I thought of.

    --
    You have enemies? Good. That means you've stood up for something, sometime in your life. --Winston Churchill
  6. Google by Schezar · · Score: 5, Interesting

    This is why I love Google. They approach problems in an intelligent manner.

    Problem: Spammers are very obviously trying to muck with our results.

    Solution: Block said spammers.

    The only problem is that it's hard to notice all but the most egregious offenders.

    I've love Google to add a link to the standard search results. Something like "Report Spam." If enough (100k, a million, whatever) unique people/IPs reported a site or result, it would be flagged for human review.

    --
    GeekNights!
    Late Night Radio for Geeks!
    1. Re:Google by OAB_X · · Score: 5, Insightful

      It wouldnt block them automatically, it only triggers a human review.

  7. Re:Er... by freitasm · · Score: 5, Informative

    Lawyers make so much money in lawsuits that they are willing to pay the most for each click on ads with this word.

    There are rummours these are one of the highest paying keywords around.

    Some people will make anything to have these ads on their pages - even use hidden text to try and catch the Google bot attention. This is the "spamming" in the article.

  8. Oh, crap!!! by feloneous+cat · · Score: 5, Funny

    I just ordered mesothelioma from a Greek diner!

    --
    IANAL, but I've seen actors play them on TV
  9. Re:Blogger.com by Anonymous Coward · · Score: 5, Informative

    It isn't blog spam. It spam hidden elsewhere on the wordpress site that's the problem. Read the article!

    Spammers are paying the wordpress site to host bogus articles on the site. Since the blogs of people that use the wordpress software package link to the wordpress site, the wordpress site is ranked as an authoritative site. This lets the spammers get their rankings on Google boosted because wordpress links to them in the bogus spam articles.

    It has NOTHING to do with what people are blogging about.

  10. the problem with that solution by jbellis · · Score: 5, Insightful

    you would shortly have SEDO (search engine de-optimizer) specialists who charge you to sic their botnets on your competition... no thanks.

  11. Re:Blogger.com by Raven15 · · Score: 5, Informative

    The issue here isn't what individuals are putting on their pages, it's that Wordpress put a bunch of invisible links on it's front page. Because Wordpress has a high Google rating, this boosted the Google rating for the links. Obviously that's in violation of Google's terms.

  12. Next ban eBay! by n1ywb · · Score: 5, Insightful

    Speaking of google adwords spammers, eBay has got to be the worst. Every other search I do I get some generic and irrelevant eBay ad with an incomplete sentence containing one of my keywords.

    --
    -73, de n1ywb
    www.n1ywb.com
    1. Re:Next ban eBay! by Dalroth · · Score: 5, Informative

      Clean up your google searches!

      Every time you do a search on google, add the following:

      -amazon -google -search -ebay

      You'd be amazed at how much cleaner the search becomes! :)

      Bryan

  13. If You Don't Want To Support WordPress After This by Mike626 · · Score: 5, Informative
    ...one option to check out is http://b2evolution.net. Open Sourced, PHP and MySQL based. I've been using it for three months.

    It's flexible, and I like it. You might too.

    --
    http//injoke.org -- Culling The Interesting
  14. their own shit don't stink by Rinisari · · Score: 5, Interesting

    Blogger is full of this shit, too.

    Just keep hitting "Next Blog" and you'll find a ton of blogs set up for advertising, just like those.

  15. Re:Er... by ergo98 · · Score: 5, Interesting

    My father worked for a couple of decades for Grace in a processing plant in St. Thomas, ON., and of course in his mid-50s he developed, and passed away from, a quick spreading lung cancer caused by asbestos.

    Of course the cause was the heavily laced vermiculite (I remember hopping in big bins full of the stuff when I was a kid. It was a really neat spongy stuff that looked really interesting) that Grace was processing at the St. Thomas plant, and they knew for many years that it was packed full of asbestos but decided that lawsuits due to death and injuries were less costly than cutting off the asbestos lined mine.

    Anyways, a lot of executives at Grace should have gone to jail for gross negligence causing death, but of course they didn't. As it stands we never did sue Grace, as that sort of case is much less common here in Canada, but I'm sure my father wasn't the only victim.

  16. Re:Geez - what a kneejerk by geoffspear · · Score: 5, Insightful

    Quite frankly, I don't care if a spammer is doing it to support his development of a blogging app, his crack habit, or a nearly-bankrupt orphanage.

    --
    Don't blame me; I'm never given mod points.
  17. Well, at least they dont try to hide it.... by imsabbel · · Score: 5, Interesting
    just now from their frontpage:
    <div style="text-indent: -9000px; overflow: hidden;">
    <p>Sponsored <a href="/articles/articles.xml">Articles</a> on <a href="/articles/credit.htm">Credit</a>, <a href="/articles/health-care.htm">Health</a>, <a href="/articles/insurance.htm">Insurance</a>, <a href="/articles/home-business.htm">Home Business</a>, <a href="/articles/home-buying.htm">Home Buying</a> and <a href="/articles/web-hosting.htm">Web Hosting</a></p>
    </div>
    --
    HI O WISE PRINCE. WHT TOOK U SO DAM LONG?
  18. Re:They were begging for it. by SweetAndSourJesus · · Score: 5, Insightful

    What right does google have to remove them when wordpress hasnt signed any agreement with google.

    Google hasn't signed a contract with WordPress, either. It's their right to lay out ground rules and ban anyone who doesn't follow them.

    Newsflash: Google can do what they want.

    --

    --
    the strongest word is still the word "free"
  19. Fine, don't read the article! Here's the scoop... by Anonymous Coward · · Score: 5, Insightful

    What happened: Photomatt, the guy who pretty much calls the shots when it comes to WordPress, was paid by a company called Hot Nacho to put up 100,000+ "articles" at WordPress.org. The point of these articles is to help Hot Nacho game Google. Furthermore, WordPress.org used a CSS trick putting links to the articles at -9000pixels on the WordPress home page. This is called "cloaking" and is explicitly forbidden by Google.

    Why this is bad: WordPress is an open source piece of software. It's okay for the people running it to try to make money off it, either by asking for donations or selling t-shirts or anything else they can think of (www.textdrive.com comes to mind), but to knowingly break Google's rules and to receive money from a company whose practices many would consider shady without any feedback from the WP community is just a damn shame. A lot of people don't care and think everyone is being too critical of WordPress. They think asking for "transparency" in an operation like WP is stupid. Well yes, and no.

    A lot of people have given a lot of time to WP. Did they have any say in this? From what I've read, they didn't. So this is one person taking the ball and running with it...he didn't ask if it was a good idea, he didn't ask for alternative ideas, he just decided that he knew what was best for the community and WordPress. Well, he didn't. Take a look at Wikimedia. When they have a donation drive, you know exactly how much money they get and where it's going. You can find out about the drive in advance, and read about it afterwards. What about WordPress? Just 100k+ articles popping up without a word until after they are discovered...

    WordPress has made quite a name for itself, and is a great example of open source software in action. But this incident is a blight on the community. People will see this, not know all the facts, and make their own interpretations and ideas. Some will distort this to help their own FUD..."Why contribute to projects who are just going to try and profit off your code in any way they can?" Matt sounds like a great guy, and seems to have the purest of intentions, but not much good can come of a decision like this. Everyone is watching right now, and it's mistakes like this that open source could really do without.