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Game Informer Magazine's Massive Reader Base

The Video Game Ombudsman, Kyle Orland, discusses Game Informer Magazine's two million strong subscriber base and their coverage in the Washington Post. GI is the house organ for Gamestop, making its subscriber base not much of a surprise. What is surprising is that their two million readers puts them within half a million subscribers of "O", the magazine stamped with the Oprah brand, and just outside the top 25 magazines in the country. From the post: "The rest of the article is a semi-interesting look at the life of the editor of the country's most popular game magazine, and I have to say... it sounds pretty awesome! Here's to a gaming mag cracking the circulation top 10 sooner than later."

4 of 49 comments (clear)

  1. It won't take long with the merger by Grave · · Score: 4, Insightful

    And with the EB/GameStop merger, the subscriber base is going to grow pretty quickly in the next two years.

  2. Heh Heh by 0kComputer · · Score: 5, Funny

    'We're almost as big as Oprah'
    Don't worry, just keep eatin' the chilly dogs and mountain dew and you'll get there.

    --
    Top 10 Reasons To Procrastinate
    10.
  3. Why didn't you link to the actual article? by Adapt+or+Die · · Score: 4, Informative

    Seems that it would make more sense to link directly here instead.

  4. Lets keep things in perspective here: by GrandCow · · Score: 4, Interesting

    1. GI sucks. It reeks of developer inventives/kickbacks for favorable reviews.
    2. A typical game purchase at GameStop goes like this: "Hey, you know if you get the frequent buyer card with your purchase you get a free subscription to Game Informer. Also you take the first issue home with you right now. BTW, there is a $5 off the frequent buyer card coupon in the issue right now, and we can use that towards your card purchase. With the 10% off discount and the coupon, your frequent buyer card is absolutely free."

    Honestly, how many people are going to say no? I got my subscription, saw how crappy the magazine is, and barely spent 5 minutes on each months issue before I threw it away.

    Give something away for free, and obviously people are going to take it. That doesn't mean the magazine is any good.

    --
    "Well kids, you tried your best, and you failed. The lesson is, never try." -Homer Simpson