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Microsoft's New Mantra - It Just Works

Posted by Zonk on from the we'll-see-when-we-see dept.

bonch writes "Fortune has a story about Microsoft's new philosophy--'It just works.' Jim Allchin details various planned Longhorn features to meet this goal, such as auto-defragmenting in the background, the ability to have files in more than one folder simultaneously, and the new ad campaign Microsoft is running to get people excited about Windows. Mentions are also made of the competition from Linux, OS X Tiger, and Google."

14 of 985 comments (clear)

  1. Well I gotta say by paranode · · Score: 5, Funny
    That's definitely a step up from the Linux mantra: "RTFM noob".

    :)

  2. time to update my list by FidelCatsro · · Score: 5, Funny

    So far we have
    Free as in costs money
    Advantage as in same later
    and open as in closed

    We have a new entry
    It just works as in windows.
    Quite inkeeping with the rest of the publicity statments i belive

    --
    The only things certain in war are Propaganda and Death. You can never be sure which is which though
  3. Re:It just won't work by tomhudson · · Score: 5, Funny
    Worse, they're now "featuring" an problem from way back in the DOS days - cross-linked files in corrupt directories:
    he ability to have files in more than one folder simultaneously
    If you can't fix it, feature it.

    Seriously, is it THAT hard to get people to understand symlinks?

  4. New feature? by minotaurcomputing · · Score: 5, Funny

    "the ability to have files in more than one folder simultaneously"

    Is it just me.. or do all OSes do this? I have thousands of files, all in different places, all at the same time... right now.

    -m

  5. Why? by Senjutsu · · Score: 5, Funny

    Because stealing from Apple just works.

  6. Well... by ackthpt · · Score: 5, Funny
    "Wow. Cannot Microsoft even come up with their own mantras rather than copy others?"

    Because, as we know "It Just Works" was invented by Apple.


    You have to admit, it's better than the old one:

    It probably works

    --

    A feeling of having made the same mistake before: Deja Foobar
    1. Re:Well... by peg0cjs · · Score: 5, Funny
      "It Just Works" (for very small & constrained values of It)
      --
      Karma: Excellent (Mainly due to Bill & Ted's Karma Adventure)
  7. Re:Just works.... they way they tell you it should by guitaristx · · Score: 5, Funny

    It just works...

    <zoom in on fine print...>

    The "It just works" slogan is representative that Microsoft products will work for something. Microsoft guarantees that all hardware running Microsoft software will always "Just work" as:
    Boat anchors
    Target practice
    Paper weights
    Furniture, including bookends, footstools, and coffee tables

    "It just works" may or may not apply to:
    File storage
    Application development
    Application platform
    Gaming
    Multimedia
    Use of the Internet

    depending on the availability of service packs, updates, and copious bandwidth, as well as other factors (not exclusively including) ambient temperature, the phase of the moon, the average body mass index of Microsoft programmers, and the parity of your score when you reach the flagpole.

    --
    I pity the foo that isn't metasyntactic
  8. Believable by Anonymous Coward · · Score: 5, Funny

    Apple: proudly failing to capitalize on good ideas since 1976

    1. Re:Believable by AEton · · Score: 5, Funny

      Apple: proudly failing to capitalize first letters since iMac

      --
      We recently had heard in the office over one of the Yellow Machine that's made by Anthology Solutions.
  9. Re:Unbelievable by Anonymous Coward · · Score: 5, Funny

    They are Americans....

  10. Revised EULA section by hankaholic · · Score: 5, Funny

    Revised EULA text follows:

    16. DISCLAIMER OF WARRANTIES. The Limited Warranty that appears above is the only express warranty made to you and is provided in lieu of any other express warranties or similar obligations (if any) created by any advertising, documentation, packaging, or other communications. Specifically, marketing materials containing the phrase "It Just Works" specifically define "works" as the standard operation of the software, information and related content AS AND WITH ALL FAULTS, and does not warrant that the behavior of the software will meet expectations of function or operation. Except for the Limited Warranty and to the maximum extent permitted by applicable law, Microsoft and its suppliers provide the Software and support services (if any) AS IS AND WITH ALL FAULTS, and hereby disclaim all other warranties and conditions, whether express, implied or statutory, including, but not limited to, any (if any) implied warranties, duties or conditions of merchantability, of fitness for a particular purpose, of reliability or availability, of accuracy or completeness of responses, of results, of workmanlike effort, of lack of viruses, and of lack of negligence, all with regard to the Software, and the provision of or failure to provide support or other services, information, software, and related content through the Software or otherwise arising out of the use of the Software. ALSO, THERE IS NO WARRANTY OR CONDITION OF TITLE, QUIET ENJOYMENT, QUIET POSSESSION, CORRESPONDENCE TO DESCRIPTION OR NON-INFRINGEMENT WITH REGARD TO THE SOFTWARE.

    --
    Somebody get that guy an ambulance!
  11. What's next? by gandalphthegreen · · Score: 5, Funny

    Longhorn: Insanely Great

  12. Allchin is always such an entertaining read. by trudyscousin · · Score: 5, Funny

    Up in Ottawa and down in Texas, they're fond of saying "all hat and no cattle."

    Our British cousins are fond of saying "all mouth and no trousers."

    Of Microsoft's group vice president for platforms, I'm fond of saying "Allchin and no dick."

    Smug, annoying and delusional - he's the archetypal marketmonkey.

    --
    Those who can, do. Those who can't, write technology blogs.