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MTV and Midway Join Forces
Next Generation has the news that Midway and MTV are working together on several upcoming titles. From the article: "The first game to come out from the three-title deal is L.A. Rush, which will feature promotional MTV branding as well as appearances, in some form, of MTV celebs. The soundtrack will include 75 songs from 20 artists. It seems likely that MTV's sales department will now seek to take advantage of Midway's games to move high-spending clients into the game space. MTV is also a major destination for game advertising, though it's not known how Midway will benefit from that end of the relationship."
LA Rush is likely a sequel to the kick-ass racing games that appeared in arcades and on the N64. I also believe that some versions appeared on PS and PC.
The games were SF Rush for N64, PS and arcade, Rush: The Rock/Alcatraz Edition in the arcade, Rush 2: Extreme Racing USA for the N64 and PC, and Rush: 2049 for N64 and the arcade. Those were some great games, especially the first two for N64.
I've been waiting a long time for a sequel to appear. I hope this shows up on Gamecube!