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Sony Agrees to Stop Payola
dsginter writes "Sony BMG Music just reached agreement with New York Attorney General. Sony spokesman John McKay admitted that the practice was 'wrong and improper' but the company engaged in the activity anyway. They were fined $10 million and have agreed to obstain from the practice in the future. Is this the first step toward getting our airwaves back or is this just a slap on the wrist?"
..some music is so poor, yet so successful. Take, just off the top of my head, a Madonna track that was released for the Bond movie "Die Another Day". It was A list on the radio and got played at least once every 3 hours, and it was utterly appalling. Like, so bad I couldn't understand why anyone would listen to it, never mind buy it.
I mean, music criticism is difficult because someone somewhere is going to see something in a track you might detest, but I'm pretty confident that 99% of the people who heard that track would think it was rubbish. But still it got on air, a lot.
DJ's these days are totally shackled by the system, I think they have very little freedom on large stations to play music they actually like. It used to be that an "Indie" DJ played music they liked, and if they were actually a good DJ with discerning taste and access to a lot of new stuff, it was like a filtering process to find stuff old and new you would like. But listen to any commercial station and the music is essentially interchangeable, at least here in the UK.
Anyway, talking of music that's overhyped and overpromoted, just read "most of modern R'n'B". The genre, with too few exceptions, requires little to no talent compared to too much arrogance and attitude. Recipe for success: a few hooks, some mediocre rapping and an effects/whore-heavy video. If it wasn't pushed so much, it wouldn't be popular.
Meine Schwester ist sehr, sehr reizvoll - Nietzsche
Why exactly should this be illegal?
If a DJ accepts a direct payment when his employment contract forbids it, that's breach of contract.
If a radio station advertises that they don't accept payola, but they do, that's fraud.
But if a radio station wants to make a strait-up pay-for-play deal with a record producer, why should the government care? If it really bothers listeners, a competitor can lure those listeners away by promising not to.
There is the really lame argument that the airwaves are a public trust, but that just means the government was dumb enough not to auction them to the highest bidder.
There is the only slightly less lame argument that music should compete on quality alone. But if the listeners don't care, and somebody has to be the popular band, why not the one that pays the most money?
I often wondered why Podcasting took off, and on the way home, I had to ride with a friend who happened to have a radio in his car (my Jeep explicitly doesn't, for a vast number of reasons).
Anyways, I listened to the top 40 station in the region, and let's just say, I was not impressed. He then switched the radio to his iPod and listened to the a science news cast and a indie-top-40, and, the easest way to put it; I'm never listening to the radio again.
"Victory means exit strategy, and it's important for the President to explain to us what the exit strategy is." G.W.Bush
If we're looking for methods that would actually work, I think that the DJs who were accepting these bribes should be forced into retirement.
I know that it's an absurd over-reaction, but if no-one is willing to accept the bribe, then there will be no bribe.
My other processor is big-endian.
Should a person break the law, they may well face a jail term.
For a company, a jail sentence make sense. Who should be incarcerated? The executives?
Perhaps we need to take a different approach - one which with credible and appropriate consequences.
I suggest removing all copyrights on songs/artists that benefited from the payola crime.
The starving artists themselves can claim damages against the company directly.
--- blackironprison, where ignorance is bliss....
Eliot Spitzer is idealistic and ruthless in his pursuit of corruption.
The idea that he would accept bribes is ludicrous, not to mention stupid. In his high profile position, he would surely be found out.