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Intel Branding Media Center PCs as "Viiv"
ChessKnught writes "Dan Ackerman posted a blog on Blog.CNET.com regarding Intel Developer Forum chatter about Intel's branding of it's Media Center PC. Don McDonald, one of Intel's Digital Home Group Sr. VP's, is talking about 'Viiv', apparently targetting entertainment PC users. It looks like it'll be combining CPU, Intel hardware (TV tuner, remote, and easy setup wireless home networking, etc.) and Windows Media Center Edition."
So some Intel executive's "niece" got to play in marketing for a week, it seems.
Trust the Computer. The Computer is your friend.
..technology branding is hard, but .. sheesh, isn't it time Intel fired their marketing division?
VIIV? Viiv? It's like a new STD.
Just waiting for someone to complain about it not being called Emacsscame.
"Hi! I'd like to buy a new computer! What can you recommend?"
"Well, right over here we've got a state-of-the-art Sony Vaio."
"Vae . . . via . . . veiaou?"
"Vaio."
"Viiu?"
"Vaio."
"Um. Well, one of my friends has a media center, and I was thinking of getting one of those too. What can you recommend?"
"Here's a Viiv!"
"Veev? Viv?"
"Viiv."
"You know what? I don't appreciate being made fun of."
"Wait! Don't go! I'm serious!"
Breaking Into the Industry - A development log about starting a game studio.
This is alright so long as Intel doesn't continue naming chips with random comic book sound effects.
Pretty soon they'd be resorting to names like "Skwoosh" and "Zlurphpt."
And all our yesterdays have lighted fools The way to dusty death. --Will
...part of their marketing agreement with Microsoft. The one in which both companies are suppose to use names that have no meaning whatsoever to the general consumer. (Run Vista on your Viiv?)
(Well, it's either that, or they've got a side bet about who can come up with the worst name...)
Coder's Stone: The programming language quick ref for iPad
take all overlapping pairs of consecutive digits:
VI II IV
that's 6 2 4 or in leet speak: "six to four"
Now if you assume the two II in the middle were crossed for multiplication then that's 5x5 = 25
Hence we arrive at the Chicago song:
Twenty Five or Six to four
Some drink at the fountain of knowledge. Others just gargle.
So, when presented with the options of choosing a name for their new product that is either A) meaningless but pronouncable and fairly easy to remember phonetically (i.e. Centrinu, Celeron) or B) actually has some vague correlation to what the technology is about (HyperThreading, EM64T), they choose to do neither, settling on one that is neither catchy nor related to what the product actually does.
Nice job, boys.
The brilliant name devised by Intel's Committee To Come Up With A Name Dumber Than "Itanium".
Irritable, left-wing and possibly humorous bumper stickers and t-shirts
Because "VIIV0K oportet suppeto" is easier to pronounce than "DCXLK".
Because there are no "bars over characters" in ASCII, and because redundancy filter won't let me type in the other representation for the quantity you get when you multiply DCXL by MXXIV.
And because even if the derivation would get past the filter, there is no. freaking. way. I'm going to try and multiply those two quantities in Roman numerals. Nuh-uh. If they want more than that much RAM, the Linigoths can have the Empire.
How could the FP to mention the bad editorial work on Slashdot be redundant?
You must be new here...
Education is a better safeguard of liberty than a standing army.
Edward Everett (1794 - 1865)
Heh, I think it's the default pin used by the development engineers for the built-in DRM chip ...
...
5 1 1 5
The NSA: The only part of the US government that actually listens.
Dammit, wish I still had some moderator points to give out.
"virii" bugs the shit out of me. Linguistic inexactitude at its worst.
"People who do stupid things with hazardous materials often die." -- Jim Davidson on alt.folklore.urban
Bestbuy employee: Good day sir!
Customer: Hi, Do you know where I can find the VIIV.
Bestbuy employee: Yes sir, just go down the hall, take a left. The bathroom is right around the corner.
Shuttle already has a working cablecard implementation, they showed it off at Computex. Its chances of getting licensed by CableLabs to hook directly to a computer are about the same as my chance of getting laid anytime soon.
The Doormat
If you're not outraged, then you're not paying attention.