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Intel Branding Media Center PCs as "Viiv"

Posted by CowboyNeal on from the tune-in dept.

ChessKnught writes "Dan Ackerman posted a blog on Blog.CNET.com regarding Intel Developer Forum chatter about Intel's branding of it's Media Center PC. Don McDonald, one of Intel's Digital Home Group Sr. VP's, is talking about 'Viiv', apparently targetting entertainment PC users. It looks like it'll be combining CPU, Intel hardware (TV tuner, remote, and easy setup wireless home networking, etc.) and Windows Media Center Edition."

11 of 202 comments (clear)

  1. "Viiv"? by JanneM · · Score: 5, Funny

    So some Intel executive's "niece" got to play in marketing for a week, it seems.

    --
    Trust the Computer. The Computer is your friend.
  2. I realize that.. by jvagner · · Score: 5, Funny

    ..technology branding is hard, but .. sheesh, isn't it time Intel fired their marketing division?

    VIIV? Viiv? It's like a new STD.

  3. Oh, great, another religious war by TechnoInfidel · · Score: 5, Funny

    Just waiting for someone to complain about it not being called Emacsscame.

  4. Oh great by ZorbaTHut · · Score: 5, Funny

    "Hi! I'd like to buy a new computer! What can you recommend?"

    "Well, right over here we've got a state-of-the-art Sony Vaio."

    "Vae . . . via . . . veiaou?"

    "Vaio."

    "Viiu?"

    "Vaio."

    "Um. Well, one of my friends has a media center, and I was thinking of getting one of those too. What can you recommend?"

    "Here's a Viiv!"

    "Veev? Viv?"

    "Viiv."

    "You know what? I don't appreciate being made fun of."

    "Wait! Don't go! I'm serious!"

    --
    Breaking Into the Industry - A development log about starting a game studio.
    1. Re:Oh great by forkazoo · · Score: 3, Funny

      "Where do you keep the computers I can plug into my TV?"

      "In the Viiv-section."

      "The vivisection?!?!"

  5. So long as its not a trend by pegasustonans · · Score: 5, Funny

    This is alright so long as Intel doesn't continue naming chips with random comic book sound effects.

    Pretty soon they'd be resorting to names like "Skwoosh" and "Zlurphpt."

    --
    And all our yesterdays have lighted fools The way to dusty death. --Will
  6. Or it's from the Chicago song. by goombah99 · · Score: 5, Funny

    take all overlapping pairs of consecutive digits:

    VI II IV

    that's 6 2 4 or in leet speak: "six to four"

    Now if you assume the two II in the middle were crossed for multiplication then that's 5x5 = 25

    Hence we arrive at the Chicago song:

    Twenty Five or Six to four

    --
    Some drink at the fountain of knowledge. Others just gargle.
    1. Re:Or it's from the Chicago song. by seanmeister · · Score: 5, Funny

      ... and in the film Footloose, Chicago is where Kevin Bacon's character moved from.

      KEVIN BACON - I WIN!!!

  7. Third choice. by bombshelter13 · · Score: 4, Funny

    So, when presented with the options of choosing a name for their new product that is either A) meaningless but pronouncable and fairly easy to remember phonetically (i.e. Centrinu, Celeron) or B) actually has some vague correlation to what the technology is about (HyperThreading, EM64T), they choose to do neither, settling on one that is neither catchy nor related to what the product actually does.
     
    Nice job, boys.

  8. Ah yes, "Viiv" by mcc · · Score: 4, Funny

    The brilliant name devised by Intel's Committee To Come Up With A Name Dumber Than "Itanium".

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    Irritable, left-wing and possibly humorous bumper stickers and t-shirts
  9. Re:Ding ding ding ding! by Wavicle · · Score: 5, Funny

    How could the FP to mention the bad editorial work on Slashdot be redundant?

    You must be new here...

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    Edward Everett (1794 - 1865)