60% Of Kids Play Games Every Day

Next Generation has a piece up stating that, according to a JuniorSenior Research poll, something like 60% of all children play video games every day. From the article: "39% of the children polled said they were happy to pay a high price for games they especially wanted, and said they had saved up to buy a particular game. A third of children say their friends are the primary resource for information about new games, signaling the absolute importance of playground evangelists. Surprisingly a quarter of kids say advertising is a key source of information, while only 10% say they rely on TV shows."

Comments

remaining 40% of kids.

[ikkonoishi]

The study also concluded that 35% of kids live in caves, and an additional 5% lack opposable thumbs.

Children Paying?

[VJ42]

"39% of the children polled said they were happy to pay a high price for games they especially wanted"
From my experience it's usually mummy and daddy doing the paying, despite what the children say.