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Apple Upgrades Mac mini, Doesn't Tell Anybody

echomancer writes "Think Secret is reporting that Apple has released a slightly updated version of the Mac mini, but has failed to tell anyone. Some Mac minis may now include a 1.5GHz processor, 64MB of VRAM, and an updated 8x superdrive but these new machines are being shipped in boxes reflecting the original specs. 'The motivation behind this is to help clear current inventory without lowering prices. Essentially, customers are promised that the Mac mini they purchase will have specifications at least equal to the label, but that their system may exceed those.'"

4 of 356 comments (clear)

  1. Dell one-ups Apple, sells whatever it feels like by AEton · · Score: 5, Funny

    Reported here:

    In a swift and decisive move, Dell Computers announced today that it will begin shipping all systems with intentionally mis-labeled specifications on the boxes. In what is being seen as an obvious attempt to play catch up with Apple computer's brilliant move to sell its Mac mini systems with specs that may "meet or exceed" those listed on their packing, Dell took the move one step further.

    "We feel the average consumer is becoming bored with the computer buying experience." says Dell's Chief Marketing Officer Mike George. "They no longer wish to choose an item, pay for it, and have that item arrive at their front door. It's predictable. It's what their parent's would want. Today's consumer needs the element of surprise to add a bit of excitement to the table."

    To that end, Dell plans to ship all of its consumer desktop models and its Inspiron 6000 and 1200 model laptop computers with wildly off-base specifications. "We've actually created a random number generator which is responsible for listing the model number and processor speeds. Even WE don't know exactly what is in those boxes. It really is exciting." says George.

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  2. Re:It's like they always say by Fulg · · Score: 5, Funny

    YMMV

    Your Mac May Vary?

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    gcc: no input sig
  3. Re:Dell one-ups Apple, sells whatever it feels lik by SCVirus · · Score: 5, Funny

    In a new ad campaign Sun has said that they are '100% more random then dell' and has begun including only a random 12 parts in each box, you could get an entire server or 12 mice.

  4. Re:charity fund by slapout · · Score: 5, Funny

    Maybe this was suppose to be the dupe and the orginal post didn't get put up for some reason.

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    Coder's Stone: The programming language quick ref for iPad