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Microsoft to Storm Linux Strongholds
VitaminB52 writes "Microsoft is only winning about one out of four deals where IT shops are trying to move off of proprietary Unix. To turn that trend around, there are four specific Linux strongholds where Microsoft is focusing its attention." From the article: "After discussing server clustering, Web hosting, and server appliances, Ballmer was cut off by the interviewees before he could identify the fourth. But my guess is that, given the way Ballmer emphasized Software as a Service (SaaS) as a core theme for all the work that's taking place at Microsoft right now, the fourth stronghold of Linux that Microsoft wants is the SaaS stronghold where Linux is the operating system behind a Java-based application server technology ... Ballmer knows he's got a long roe to hoe. 'The day I come in front of the Gartner audience and say we have a better Unix than Linux, that'll be a good day.'"
The thing is, the execs that have to make these decisions are used to having a big company behind their Unix OS and are more comfortable with Windows in general, so just that alone works against Linux migration. Still, time will come as this generation quickly moves up the ladder and becomes the decision makers; the value of Linux and BSD will not be overlooked as it is today. While Linux has captured a good market, this will acclerate much more as the years go by.
fak3r.com
When it comes to real users, bubbly GUIs like those shown in most Windows Vista screenshots do not appeal. Most serious users will mock such sassery.
When it comes to configuring Apache or a SQL database, nothing compares to being able to directly edit text files and run services easily from the command line. This is what UNIX, Linux, BSD and Solaris offers.
They'll at least need to get Monad finished, and it will have to trump the existing UNIX command line in some fashion. But if they keep throwing bubbly interfaces as professionals, the bubbly interfaces will hamper the ability of such professionals to get work done.
Cyric Zndovzny at your service.
From the article: ...in many of these cluster and grid scenarios -- scenarios that often involve home grown setups with versions of Linux that aren't supported by any of the various Linux distributors -- the people running them are again not incurring any licensing costs on the operating system.
Yeah... it seems like there is a basic concept here, that the kind of people who need clusters are also the kind of people who can generally take care of them, themselves. Or is Ballmer trying to suggest that MS can make clustering so easy and slick that any old researcher with a few processors could set it up?
As for the "better UNIX than Linux" quote... uh... what??? Microsoft Unix? Isn't it obvious that Solaris and AIX users migrate to Linux 75% of the time because they're familiar with the basic OS underpinnings? It's a knowledge reuse issue. Does Ballmer really expect MS to create an OS that is similar enough to capitalize on this reuse?
$nice = $webHosting + $domainNames + $sslCerts
It's everywhere, it doesn't have or need "strongholds". It simply flows to areas the economics make it useful. The implication of a stronghold is that it's good for one or two things and has to defend against instrusion by a determined foe. Very... Balmeresque... thinking.
Deleted
Vendor neutrality. Let's see Microsoft attack that one. Be kind of paradoxical, really.
random underscore blankspace at ya know hoo dot comedy.
It seems to me that, without completely abandoning the company culture and MO which I doubt they can or will do, the best they'll be able to come up with is another commercial unix. Which would be rather silly, and a waste of time. There's a reason everyone and their dog are migrating AWAY from commercial unix, and to Free linux-based systems, after all. And it's not because AIX or Solaris lack features or functionality so MS could step in and better them. It's because Freedom has plenty of practical advantages.
What can they do? Revive Xenix? SCO would love that, but who else would care? Do the NT POSIX subsystem again, only this time for real? Sure, they could do something like that, but why would anyone buy it even if they did? It will never, ever, be Free, so it would simply be yet another commercial *nix. And commercial *nix is dying.
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- but we can defeat ourselves.
...' who are infallible in their wisdom.
What I'm getting at is the way a number of important SW projects seem to be run increasingly by people who are no longer interested in listening to what people want, but instead pursue their own pink clouds and visions about what would be 'great' or 'cool'. Fortunately this hasn't hit the kernel as such, but I think there is a clear trend.
I think the problem is that some of the big, central projects, like GNOME, Mozilla and others have reached a stage where they are no longer really open and approachable to outsiders. In many cases there's a feeling that they see themselves as 'the holy church of
It's not all doom and gloom - there are many projects where the developer group has kept an open mind. But it requires an ongoing effort to stay that way. We should learn a lesson from Microsoft: In the very beginning they won the hearts and minds of a lot of people, not because their products were outstanding, but because people saw them as something great, something that enabled you to get close to the computer, and from that a lot of great SW was created. Then they got greedy and thought they were the infallible 'Church of PCdom', and a lot of people lost all respect and trust in the company. Now they try to win it back, and perhaps they can in time, who knows.
But if we blindly follow in their footsteps and commit their errors of hubris, we deserve our defeat.
...Novell/Suse on Intel and AMD powered boxen is making major headway as well. On the other hand there is also plenty of MCSE/MCSA people on their way into management and not just Linux fans. There will be a continuing migration from the old UNIX brands like Sun for example to Linux as Linux matures but I would not expect any migration from Windows to Linux to become an uncontrollable Exodus.
Only to idiots, are orders laws.
-- Henning von Tresckow
Web Hosting companies and SaaS businesses use Linux because they need lots of inexpensive servers. These companies can reduce their costs and increase profits by deploying linux on all their servers for free. This also means they don't have to track licenses and worry about audits from Microsoft in the future. Unless Microsoft either gives away their software, or provides so much extra functionality that it outweighs the cost of the OS, I don't see how they are going to gain in this area.
That big target that MS needs to hit is the manageability target. We need to be able to install a light OS, pre-configured for our environments, in a fraction of the time it takes today, and it needs to be centrally monitorable and manageable without having to purchase a very expensive commercial package to do so. The entire OS has to be scriptable from the commandline. In server environments, commandline is king.
First, MS has always been very pointed in their philosophy that these sorts of things are to be used only as bait to get customers onboard - once onboard they'll be nudged and prodded into porting to Win32. I don't see MS today as being even half agile enough to turn that MO around, and if they don't, it's a useless road.
Second - yes, they could throw IIS down the drain where it belongs and get serious about supporting Apache. Smart move? Undoubtedly. But again, one that goes completely against the grain of everything MS has ever stood for. Plus the customers that did drink the MS kool-aid and love IIS would be royally pissed about it, and linux or bsd would STILL be a better choice to run IIS on, so I'm not even sure this one would make sense for a sane company in MS' place.
Third - MS has done everything in their power to mutilate and kill Java. They're completely commited to '.net' instead. So, again, while it might be a good idea to give it real support, I just can't see this company doing that.
At best, they might decide to try to *appear* to be doing these things, but actually sabotaging themselves on the issues. Use the appearance as an argument to get customers, then tell the customers to move to Win32/IIS/'.net' as the solution to their problems once they're invested. THAT would be perfectly consistent with MS' MO, but unfortunately for them, that MO is pretty well known now, so not many are likely to be suckered like that.
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