Barenaked USB Drive
CryptoKnight writes "The Barenaked Ladies are releasing their next album via a reusable 128 MB USB flash drive. From the Seattle Post-Intelligencer article: 'Rather than distribute via CD, DVD or download, the Barenaked Ladies are making their newest selection of songs, videos and exclusive material available on a USB flash drive. Nettwerk Music Group is releasing Barenaked on a Stick beginning today, says the Hollywood Reporter. It plays on PCs, Macs and any other audio product with a USB port -- like some car stereos -- and costs $30.'"
They're charging $30 for an album with compressed audio? No thanks.
No, they're charging $25 for a USB memory card and including a double album of compressed audio for $5.
Barenaked has always been a great band that does things a little different.
In this case the sum of the parts is greater than the items. Sure the music can be delivered cheaper and a memory stick is cheap. But the willingness to try something a little bit different just to see what happens is worth some applause.
By the way, these guys produce good music. They are worthy of support.
Everyones complaining about the price, and yet no one is happy that mainstream bands are staring to use technology in a cool way. Also, if yourtoo lazy to RTFA.... "This 128 reusable drive contains 29 songs, including the band's 2004 "Barenaked for the Holidays" album, in MP3 format along with live tracks, in-concert spoken quips, album art, photos, videos and more."
Yay, I have a sig.
Lets see:
Ebay plain 128 MB USB drive sells for $15 - $20 US
Average BNL cd sells for $14 to $15 US on amazon, shipping extra..
So, it's not an absurd price.
Oh, and a few details from the amazon page:
# 128mg Flash Memory USB drive (2.0 technology, also maintains compatibility with USB 1.1)
# Contains nearly 30 tracks of music (in MP3 file format), PLUS in-studio video snippets, live concert excerpts and more
# Reusable drive can be used for any and all file types (limited to capacity of flash drive)
# MP3 files included are completely DRM-free
Also, it's 29 songs, cost you $29.00 on itunes for the works.
It's not out of line, an interesting way to attract attention!
Bavarian Purity Law of Rice Krispie Squares: Rice Krispies, Marshmallows, Butter, Vanilla.
But they're compressed... what a bummer, the reason I don't use iTunes is because I don't want compressed music... now they're not even offering CD Quality music with their new release?
How much for the 1gigabyte version with the flac songs?
The Barenaked Ladies publicists/marketing cooked up a winner here. The truth is that none of us, bar some small minority care about BNL, but it made it to the front page of slashdot. This is called a Press Hit. Their publicists are getting a fat check on this one.
We seem to enjoy missing the point, so we start arguing about whether other bands will follow. I will put this in for kicks:
Some might, but upping the distribution costs that much is not profitable long term since consumers wont pay $30 for the same thing everytime.
2*31*37*263
But they're compressed... what a bummer, the reason I don't use iTunes is because I don't want compressed music... now they're not even offering CD Quality music with their new release?
Even CD's are compressed down to their sample rate. Of course, they're also compressed to maximize volume thus destroying their dynamic range.
I'd rather have a cassette that was mastered well than a modern CD that has been smashed up against the noise ceiling. A 256 kbps VBR MP3 in the hands of someone who cares will sound a lot better than a studio producer in a Porsche mashing 100 years of audio engineering in a misguided attempt to be louder than Howard Stern.
The ______ Agenda