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TiVo Files Patent For RFID Schema

JamesAlfaro wrote to mention an article on the site TechWeb, which reports that Tivo has filed a patent for an RFID-based preferences schema. From the article: "The multimedia mobile personalization system would have a remote control that recognizes the viewer's RFID tag closest to the PVR. The remote control identifies and notifies the multimedia device through the RFID chip in the person's clothing or body to tailor the media content to their preferences. The remote control device would identify and link the viewer to the system using an 'RFID tag that is attached to a key ring, necklace, watch, in his wallet, or even a sub dermal tag inserted somewhere in the user's body.'"

9 of 129 comments (clear)

  1. Re:Massive technological overkill by ergo98 · · Score: 5, Funny

    Because choosing preferences onscreen or by pressing a button on a remote control is so labour-intensive and laborious. It's a wonder mankind manages to use things as they are.

    "It appears that Tom has entered the room. Shall I switch to Channel 54 - HotTeenAnal?"

  2. Just Overkill by TubeSteak · · Score: 3, Funny

    Do you know people who will spend inordinate amounts of time searching for a lost remote instead of just changing the channel by hand? :raises his hand:
    I do

    --
    [Fuck Beta]
    o0t!
  3. Mooooooooommmmmmm !!! by Anonymous Coward · · Score: 5, Funny

    Johnny's sitting closer to ther Tivo than meeeeee !!

    1. Re:Mooooooooommmmmmm !!! by mobby_6kl · · Score: 3, Funny

      Well now have more options available than previously:

      -Wrap Johnny in tinfoil
      -Lock him in a Faraday cage
      -Microwave him
      -Take away the tag (if it's externally attached to Johnny)
      -Remove the tag (if it's not)

  4. Obligatory ISR... by Anonymous Coward · · Score: 5, Funny

    In Soviet Russia, TiVo records you!!!

  5. Recap: by kryten_nl · · Score: 2, Funny

    I want an RFID tag (Score:5, Funny)
    by LilGuy (150110) on Tuesday November 22, @06:02PM (#14091831)
    Embed me please! I want never again to have to manually pay for anything, prove my identity, or set my TiVo to my preferences. Thanks.
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    Ordering food (Score:5, Funny)
    by nizo (81281) on Tuesday November 22, @06:28PM (#14092075)
    Actually if they can have one that broadcasts food preferences (I hate onions and pickles) we might be on to something here. I wonder if it is worth some of my privacy to not have to pick off the onions and pickles because I always forget to ask the Wendy's cashier not to put them on? Pretty much applies to all my other food too; just forget adding onions or pickles please.
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    RFID + DRM (Score:4, Insightful)
    by lenhap (717304) on Tuesday November 22, @06:08PM (#14091892)
    Anyone else think of what would happen if this became a standard feature. Sure it may be nice to not have to touch a single button, but as soon as Hollywood can have a show DRM'd to a specific person rather than a specific machine, don't you think they would.

    Tinfoil hats aside, Hollywood dictating per-person DRM doesn't seem to be too big of a jump for me. I certainly can't wait for the day that I can't watch a recorded show just because I wasn't the one to record it. Go tivo!
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    Does this mean that pr0n will just start popping (Score:4, Funny)
    by digitaldc (879047) on Tuesday November 22, @06:44PM (#14092238)
    ...up in all different locations at the most inappropriate times?
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    This is terrible!! (Score:4, Interesting)
    by dschuetz (10924) on Tuesday November 22, @06:12PM (#14091927)
    This use of RFID tags will destroy my privacy! You just watch...overnight, we'll have a terrible Orwellian police state where we're all branded with the RFID tag of the beast on our foreheads!
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    --
    For the perfect anti-Unix, write an OS that thinks it knows what you're doing better than you do and let it be wrong.
  6. Re:Well... by east+coast · · Score: 2, Funny

    How long do you think it'll be before they track everyone with hypodermal RFID chips?

    What? That's old hat. Now they inject you with tiny men, like on Fantastic Voyage, and they speak words of wisdom when "the others" become mean and nasty...

    They tried to tell me it was some kind of schizophrenia or something but I scoff at their "medical science". I know the great Cthulhu is just helping me do what's best for me.

    Where did I put that chainsaw.... hmmmm....

    --
    Dedicated Cthulhu Cultist since 4523 BC.
  7. Re:Massive technological overkill by dwandy · · Score: 4, Funny

    No time to press so many butto

    --
    If you think imaginary property and real property are the same, when does your house become public domain?
  8. Re:Use for targetting ads? by confusedwiseman · · Score: 2, Funny

    In that case I'll just keep a basket of Victoria's Secret stuff next to the TV.