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TiVo Files Patent For RFID Schema

Posted by Zonk on from the chip-me-now dept.

JamesAlfaro wrote to mention an article on the site TechWeb, which reports that Tivo has filed a patent for an RFID-based preferences schema. From the article: "The multimedia mobile personalization system would have a remote control that recognizes the viewer's RFID tag closest to the PVR. The remote control identifies and notifies the multimedia device through the RFID chip in the person's clothing or body to tailor the media content to their preferences. The remote control device would identify and link the viewer to the system using an 'RFID tag that is attached to a key ring, necklace, watch, in his wallet, or even a sub dermal tag inserted somewhere in the user's body.'"

6 of 129 comments (clear)

  1. Massive technological overkill by Ithika · · Score: 4, Insightful

    Because choosing preferences onscreen or by pressing a button on a remote control is so labour-intensive and laborious. It's a wonder mankind manages to use things as they are.

    --
    the layman's guide to computer science
    1. Re:Massive technological overkill by ergo98 · · Score: 5, Funny

      Because choosing preferences onscreen or by pressing a button on a remote control is so labour-intensive and laborious. It's a wonder mankind manages to use things as they are.

      "It appears that Tom has entered the room. Shall I switch to Channel 54 - HotTeenAnal?"

    2. Re:Massive technological overkill by dwandy · · Score: 4, Funny

      No time to press so many butto

      --
      If you think imaginary property and real property are the same, when does your house become public domain?
  2. This patent is good by alispguru · · Score: 4, Interesting

    Patenting the idea will discourage others from using it for this purpose. I like the idea of, say, having an RFID tag in your hospital bracelet, but this is just a way for advertisers to get their hooks even more deeply into us.

    --

    To a Lisp hacker, XML is S-expressions in drag.
  3. Mooooooooommmmmmm !!! by Anonymous Coward · · Score: 5, Funny

    Johnny's sitting closer to ther Tivo than meeeeee !!

  4. Obligatory ISR... by Anonymous Coward · · Score: 5, Funny

    In Soviet Russia, TiVo records you!!!