Yahoo! Buys del.icio.us

HellSpam writes "The developers at del.icio.us have announced that they were purchased by Yahoo!. From the post: 'We're proud to announce that del.icio.us has joined the Yahoo! family. Together we'll continue to improve how people discover, remember and share on the Internet, with a big emphasis on the power of community. We're excited to be working with the Yahoo! Search team - they definitely get social systems and their potential to change the web. (We're also excited to be joining our fraternal twin Flickr!)'" For background on this purchase, carre4 writes "Stuart Maxwell, Jeff Barr, and Yahoo! team's Jeremy Zawodny recently did an interview explaining What's so cool about del.icio.us, in which Jeremy gave a non-committal answer about Yahoo acquiring del.ico.us"

Comments

simpy

[jambay]

i like http://simpy.com/ for social bookmarking. i've found it to be a good delicious alternative.

And...

[Chris Bradshaw]

Google Bookmark (Beta) coming soon....

The deal may be delicious...

[digitaldc]

...but did it go down smoothly?

Yet another free service that'll become useless?

[vfwlkr]

Except that it all web2 hype even before Yahoo acquired it. Now that's its been Yahoo'd, it going to become completely irrelevant

There's a fundamental difference between how Yahoo and Google approach a new service:
Yahoo: How do we milk this thing?
Google: How does this benefit our end users?
Not convinced: How many clicks to read new Gmail, and how many to read yahoo mail? And how many ads in each? Or compare blogger to Yahoo360.

Yahoo acquiring a web2.0 hyped servie, is an oxymoron. The web2.0 folks, atleast claim to making stuff easier for end users. Yahoo, on the other hand, works on the exact opposite philiosophy. What's the point of this acquisition then?