This Text Message Will Self Destruct
mwilliamson writes "Silicon.com is reporting that Staellium UK (cell provider) has created a protocol in which text messages disappear after 40 seconds. This, of course, relies on the implementation of the protocol in the device used to display the message. They're touting a future roll out for photos as well, and service in the US."
For me, the first thing that comes to mind from "self destructing SMS" is the advertising potential. Combined with a locator, you could now receive "Eat at Wendy's!" messages that expire so you don't have to delete them.
I don't really see it happening, but advertising in the old markets (TV, radio, newsprint) is not returning as big of a response as it used to. They'll always try to find more direct ways to advertise, and I wouldn't be surprised if this move is a predecessor to more direct advertising schemes.
Hopefully I'll be able to opt-in rather than opt-out of any such programs.
FWIW, I just can't imagine that people are SMS'ing proprietary information. If its private and confidential, keep it on paper (preferably typed with a typewriter). Digital information will always be too insecure.