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Cash Pours in for Student with $1 Million Web Idea

Quantum Logic writes "Alex Tew, a 21-year-old student from a small town in England, earned a cool million dollars in four months on the Internet. Selling porn? Dealing prescription drugs? Nope. All he sells are pixels. The idea: turn his home page into a billboard made up of a million dots, and sell them for a dollar a dot to anyone who wants to put up their logo. A 10 by 10 dot square, roughly the size of a letter of type, costs $100. He sold a few to his brothers and some friends, and when he had made $1,000, he issued a press release. That was picked up by the news media, spread around the Internet, and soon advertisers for everything from dating sites to casinos to real estate agents to The Times of London were putting up real cash for pixels, with links to their own sites."

5 of 527 comments (clear)

  1. rest of the article by Anonymous Coward · · Score: 4, Informative

    since the submitter copied half the article, here's the rest:

    So far they have bought up 911,800 pixels. Tew's home page now looks like an online Times Square, festooned with a multi-colored confetti of ads.

    "All the money's kind of sitting in a bank account," Tew told Reuters from his home in Wiltshire, southwest England. "I've treated myself to a car. I've only just passed my driving test so I've bought myself a little black mini."

    The site features testimonials from advertisers, some of whom bought spots as a lark, only to discover that they were receiving actual valuable Web hits for a fraction of the cost of traditional Internet advertising.

    Meanwhile Tew has had to juggle running the site with his first term at university, where he is studying business.

    "It's been quite a difficulty trying to balance going to lectures and doing the site," he said.

    But he may not have to study for long. Job offers have been coming in from Internet companies impressed by a young man who managed to figure out an original way to make money online.

    "I didn't expect it to happen like that," Tew said. "To have the job offers and approaches from investors -- the whole thing is kind of surreal. I'm still in a state of disbelief."

  2. The Million Dollar homepage by mge · · Score: 5, Informative

    The Million Dollar homepage
    oops forgot the obligatory WOOOT!!! FP

  3. Return on investment by quokkapox · · Score: 5, Informative
    I clicked on multiple ads which looked vaguely appealing, loaded their pages in tabs, skimmed over some of them, and bought absolutely nothing. Net result: wasted bandwidth.

    It'd be an interesting way to get your message out to some more people though, if you weren't trying to sell something.

    This Internet thing is tweaking human communication in interesting ways. I like it.

    --
    it's a blue bright blue Saturday hey hey
  4. Re:Motivation to invest in this sort of advertisin by TubeSteak · · Score: 4, Informative

    Come on, wouldn't you want to click on a link that says "Even Monkeys Fall From Trees"

    I think the runner up (for me at least) is "Don't Click"
    because the alt text says: Fine, if you really must click, go ahead...

    P.S. I found Waldo in the pic too
    Just the picture (without the link overlay)

    --
    [Fuck Beta]
    o0t!
  5. Re:web address? by Anonymous Coward · · Score: 5, Informative