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Stardock - From Indie Developer to Publisher

Posted by Zonk on from the growing-up-gamer dept.

Consumed_Crustacean writes "GameDaily has an interview with Brad Wardell, CEO of Stardock Systems. In the interview, they discuss Stardock's transition from a smallish independent developer to a full-blown publisher (both retail and online). Of particular interest is the discussion on DRM and their online distribution, which Wardell opposes, and said 'Software piracy is something that tends to be overblown. The question for us boils down to the number of sales lost due to piracy versus the number of sales lost due to people not wanting to be inconvenienced.'"

2 of 28 comments (clear)

  1. A Soft-DRM in practice! by RingDev · · Score: 4, Insightful

    "Our goal is to make it very convenient to purchase our software and somewhat inconvenient to pirate it."

    That is the way to do it. A DRM shouldn't PREVENT illegal behavior, just make it so that legal behavior is more convenient! This is exactly the theory that I preach in my journal ;) http://slashdot.org/~RingDev/journal/126947

    -Rick

    --
    "Most people in the U.S. wouldn't know they live in a tyrannical state if it walked up and grabbed their junk." - MyFirs
  2. Re:I recognise that name... by kwilas · · Score: 5, Informative

    Disclaimer: I work for Stardock. Stardock does not bundle adware, malware, or spyware with our applications. While I'm thrilled that Windows Classic is "just fine" for you, some people like their car to come in a color other than black.