Apple Surpasses Dell in EU Education Market

wackymacs writes "According to a report from Macworld UK, Apple has confirmed it has taken the number one spot in the Western European education market. The company's education market share in the region is now 15.2 percent, placing Dell, with 14.7 percent, to second place. Gartner analyst Isabelle Durand confirmed: 'During the fourth quarter 2005, Apple became the number one PC vendor in the Western European Education market. The company has continued to grow very strongly (+22.4 per cent) and achieved a 15.2 per cent of market share in Q4 2005.'"

Comments

Smart move for Apple

[alex_guy_CA]

If I were an OS maker thinking of the future, I would want as many school kids to work on my computers as possible. People stick with what they are used to, so if a kid works with Mac's in school, what are they going to get when they go to college, or when they buy a house. Has anyone seen any data on lifetime loyalty or stickiness for operating systems?