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Hope Fading at Atari

Posted by Zonk on from the cue-taps dept.

hisham writes "On the heels of the bad news on SGI's financial health, another former giant of the tech world announces concerns of bankruptcy: 'Bad times got worse at Atari as the company posted a loss and a 35% decline in sales in the important holiday quarter.' The CFO has resigned, and the company released a statement saying 'the uncertainties caused by these conditions raise substantial doubt about [Atari's] ability to continue as a going concern.' An icon of videogame history; if things turn sour, it will be sad to see Atari go (again)."

4 of 79 comments (clear)

  1. And? by Psykechan · · Score: 5, Insightful

    OK, if this Atari goes under, won't some other company just buy them out and call themselves Atari? Should we really mourn the loss of a company that's already gone?

    1. Re:And? by frdbrkl · · Score: 2, Insightful

      Agreed. Nor do I find any sorrow for a company that didn't see fit to let the average parent even know they existed. In our market driven economy, advertising is key! There was little if any marketing done by Atari to let the American market know they were in existence. As a parent, I purchase games and such for my kids, and this past Christmas brought their name brand into my purchasing gun sites exactly ZERO times. I was still assuming they were long gone. We tend to not buy stuff we're unaware of....

      --
      Mairzy doats and dozey doats and little lambsy divey....
  2. uhuh.. by scenestar · · Score: 3, Insightful

    with the current monoculture in video game design, it's not very surprising that people no longer buy games. They're over priced, uninteresting and some games are about as interactive as a dvd menu.

    --
    perpetually dwelling in the -1 pits
  3. Atari RIP by mano_k · · Score: 2, Insightful

    Even though this company has nothing to do with the real Atari from my home computer days, the news still makes me feel sad.

    I start remembering the god old days when I got my first computer, the Atari 1040STFM! I think I'll take it down from the wardrobe and cuddle it a litte...