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Google Acquires Measure Map

Posted by ryuzaki0 on from the all-my-traffic-is-from-siberia dept.

WeAz writes "According to the Google Blog, Google has acquired Measure Map, an analytics system for blogs, from Adaptive Path. There is a limited beta test up and running over at the Measure Map Website. Many users have been using analytics to track stats on their sites - I wonder how this will stack up."

9 of 60 comments (clear)

  1. Google Beta by truthsearch · · Score: 4, Funny

    There is a limited beta test up and running

    In an article about Google that's redundant.

    --
    Developers: We can use your help.
  2. Not about Blogs by CSHARP123 · · Score: 4, Insightful

    I think even though this program is specifically aimed at blog sites and can also be used to measure AdSense ads and help Google prevent click fraud. This is a good buy for google.

  3. Measure Map Information by VeryHotTopic · · Score: 5, Informative

    For those who don't know, Measure Map helps you understand what people do at your blog, and what influence you are having on the world. It's easy to navigate the numbers that matter. It tracks links to see who sends you traffic. It finds out what people do at your site. Setup is a breeze -- it only takes a minute.

  4. But why? by inkdesign · · Score: 3, Insightful

    Did these guys have prior use on technology Google used with their Analytics? Experience they lacked?

    Or, is Google taking a clue from MS and buying up any potential competitor?

  5. just what I need... by revery · · Score: 4, Funny

    From the MeasureMap site:
    Measure Map helps you understand what people do at your blog, and what influence you are having on the world.

    Great, exactly what my ego needs, a blog-equivalent of the Total Perspective Vortex

    Visitors today: your grandmother and one accidental click-through.
    Comments: 0 (Not even Spam is interested in your site)

    sigh...

  6. Are you sure? I doubt! by bogaboga · · Score: 4, Insightful
    > Google isn't there for profit. It's there for providing a useful set of services.

    To that statement, I say NO! It is incorrect, period. The [primary] purpose of any publicly traded company like Google, is to increase shareholder value. The only way to do this is to maximize profit. Please be informed that Google is not in the charity business.

  7. doesn't work that way by Douglas+Simmons · · Score: 3, Insightful

    In case you're not kidding: When Google decided to become a publicly traded company, their legal purpose became to maximize shareholder wealth. Therefore, a tanking share price is skin off of their noses. By their, I mean the people on the Google Campus as well as the many shareholders who raised money for Google. And all of the things they give away for free at the least helps their brand which helps their search engine's popularity which helps their ability to acquire information from the internet and its users' behavior which finally helps their brokerage business which is their moneymaker. Google Earth was not designed for the purpose of being a cool toy to hand out out of altruism, as cool as it and Google's other services may be.

  8. MeasureMap is powered by Ruby on Rails by LoganEkz · · Score: 5, Interesting

    Interesting to note also that this Google's first buyout of a Ruby on Rails shop -- and apparently MeasureMap's team includes a core Rails contributor according to DHH.

  9. Google Aquires OSTG by Saeed+al-Sahaf · · Score: 3, Funny

    What hasn't been reported is that Google aquired OSTG a year ago as part of its public relations arm...

    --
    "Who are in control, they are not in control of anything - they don't even control themselves!" - Glen Beck