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CNET Accuses Apple of Over-Hyping Launch

Posted by ryuzaki0 on from the bring-back-fireside-chats dept.

An anonymous reader writes "A columnist at CNET is questioning whether Apple over-hyped last week's launch. From the article: 'Jobs' announcement of a new leather case for the iPod was especially ridiculous. Like the queen announcing a new toaster in Buckingham Palace. It seemed odd that Jobs was troubling himself to introduce fashion accessories to Apple's products.' Is Apple a victim of its own success? Can it hold a low-profile product launch anymore -- or do we inevitably expect too much?"

4 of 382 comments (clear)

  1. An Over Hyped Product? by DesireCampbell · · Score: 0, Redundant

    No! Not in the electronics business! Never!

    --
    Whoo, signature!
    DesireCampbell.com
  2. Apple? by Trogre · · Score: 0, Redundant

    Overhype?

    Never!

    --
    "Nine times out of ten, starting a fire is not the best way to solve the problem." - my wife
  3. I for one... by M0b1u5 · · Score: 0, Redundant

    I, for one, welcome our new over-hyped overlords.

    --
    How many escape pods are there? "NONE,SIR!" You counted them? "TWICE, SIR!"
  4. Not any case!!! by Klanglor · · Score: 0, Redundant

    now now! lets face the fact! its no over-hyped. just pur marketting. its not any leather case, its a apple leather case annouced by Mr. Job. if it didn't came out of the mouth of Mr. Job. who the hell in the right mind would buy a 100$ case for a 300$ ipod? i would probly get a cheap 20$ one and save the 80 buck for my ipod upgrade. Now with Mr. Job's sceal of approval at the conference, its like cK initial's on a pair of boxers. its Fashion! you can sell boxers for 100$ even if they don't cost more than 5$ to make. and that the competition are more that willing to sell them at 20$ with 300% markup ;)