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Sony Decides Against Blu-Ray Downsampling

Paul Slocum writes "According to Ars Technica, Sony is now saying they will not use the Image Constraint Token and so movies will play on analog HDTV sets at full resolution. If HD-DVD does implement the analog downsampling, it's going to give Blu-ray a nice market advantage." From the article: "Sony's decision to not use the Image Constraint Token for the time being is meant to encourage the adoption of Blu-ray players. Launching a new product that would leave the thousands of analog HDTV owners out in the standard-definition cold could have proven to be a nightmare for Sony and the Blu-ray spec in general. Reports that 'Blu-ray discs don't look right on my HDTV' could result in consumers' switching allegiances to the competing HD DVD standard or postponing purchases of next-generation optical players altogether."

22 of 261 comments (clear)

  1. Almost there.... by gasmonso · · Score: 5, Insightful

    Just get rid of the DRM and we might have a decent product.

    1. Re:Almost there.... by Jason+Earl · · Score: 4, Insightful

      That's a job for the prosecutors. That's why I don't have a problem with the RIAA rounding up people that distribute their works illegally. We have laws to prevent people from distributing other people's copyrighted material. The laws are already ridiculously harsh. Use them, don't try and turn my home studio equipment against me.

      Here's a thought. The folks celebrating the pirating of copyrighted materials, they probably aren't going to buy your movie anyhow, but I will. Unless, of course, I can't play it on my equipment.

      Food for thought.

    2. Re:Almost there.... by networkBoy · · Score: 4, Interesting

      One thing to note (IMHO) is that while a large number of (c) infringers are willful and really Don'tGiveAShit(tm) there is a fairly large minority that pirate because they perceive the whole deal as a rip-off all the way around. If the content creators (writers and artists) got the lions share of the proceeds rather than the ??AA you would have less pirates.

      I personally use AllOfMP3 because the artist sees just about the same ammount of money and I am *technically* legal. If someone were to open up shop and say: Our pricing model is the same (1c /meg) but we add 5c to each song of which 4.75c goes to the artist (aggragated however), I would buy from them, and the artist would see more money per track than they currently see from an entire CD! I know I am not alone in this way of thought.
      -nB

      --
      whois gawk date unzip strip find touch finger mount join nice man top fsck grep eject more yes exit umount sleep dump
  2. But for how long? by cmowire · · Score: 5, Insightful

    Sure.

    But if blu-ray takes off in the market, how long do you think downsampling will remain turned off? :)

    If this wasn't a publicity stunt, it would be removed from the spec.

  3. Yeah right by Anonymous Coward · · Score: 5, Insightful

    What they meant to say was "Sony Decides Against Blu-Ray Downsampling, for now..."

    From the company that brought you every other proprietary technology on the planet and likes to subvert their users' computers with rootkits. People aren't THAT stupid. No, they probably are...

    1. Re:Yeah right by Nogami_Saeko · · Score: 5, Insightful

      Exactly.

      So they don't downsample "for now" to get their format established and to get their "foot in the door". There's nothing stopping them from changing their minds later-on once the format is established and the players are commonplace. Flip a bit on the media and it's re-enabled. No HD for you (on old HD sets).

      Say they were to release a new HD format and have absolutely no protection enabled on it whatsoever (at least for Sony titles). You do that for a few years and just eat the resulting (probably small) loss in piracy and such while your player crushes competing formats and puts them out of business. Once you've established yourself as the sole format out there, then you can re-enable the protection. What are people going to do? They already have players in their house, and there's no other format to migrate to even if they're pissed-off...

      Write the couple years of "no DRM" off to "marketing", and enjoy the heavily DRM'ed future...

      N.

      --
      "Nothing strengthens authority so much as silence." - Charles de Gaulle
    2. Re:Yeah right by Castar · · Score: 4, Informative

      As far as your request goes, the Parents' Television Council has thoughtfully provided a clip of the scene in question! (A teenage orgy). How nice of them ;-)

      http://www.parentstv.org/ptc/action/withoutatrace/ content.htm

      I haven't watched it, since I'm at work, so I don't know how long it is or if it's censored. Enjoy!

      --
      I yearn for you tragically. A. T. Tappman, Chaplain, U.S. Army.
  4. Nothing to do w/Blu-ray vs HD-DVD by Keeper · · Score: 5, Insightful

    Sony has said that they do not intend to set the downsampling flag IN THE MOVIES THEY SELL. The capability still exists in the blu-ray standard.

  5. This only affects their movies, not players by pjcreath · · Score: 5, Informative

    According to the article, use of the "Image Constraint Token" is up to the studios. This announcement is only that Sony movies won't force down-sampling "for the foreseeable future". Other studios' movies could, since the players will still support it.

    Welcome to consumer confusion.

  6. Hey Kids! by Quirk · · Score: 5, Funny

    The first taste is always free

    --
    "Academicians are more likely to share each other's toothbrush than each other's nomenclature."
    Cohen
  7. special promotional deal by tgibbs · · Score: 4, Insightful

    Sony says that they are doing this to promote the BluRay standard. Presumably, once HD-DVD is defeated, they'll be turning down-rezzing back on in their releases. First good reason to hope for a long, nasty, format war...

    As for other content producers without a big vested interest in one format or the other, don't expect them to be so generous with their releases. If they set the flag, Sony's BluRay drives will obediently down-rez the analog output.

  8. Re:still boycotting sony* products by Bull999999 · · Score: 4, Insightful

    doesn't matter what they do, I'm still not buying

    Unfortunately, most people complain about those evil corporations, yet still bend over and let them get screwed. Dispite Sony's rootkit deal, I'm willing to bet that PS3 will be sold out on the first day when it launches.

    --
    1f u c4n r34d th1s u r34lly n33d t0 g37 l41d
  9. and that's why I don't own a DVD player.. by Lord+Bitman · · Score: 4, Interesting

    Why would I buy a player that's so broken it listens to a "output worse image quality lol kthx bi" bit? I already won't buy a player that listens to a "don't play me because I'm only for germany lol kthx bi" bit or a "don't skip me because I'm really important lol kthx bi" bit.

    Sacred Bits are even worse than encrypted discs.

    --
    -- 'The' Lord and Master Bitman On High, Master Of All
  10. Re:That's enough for me by Anonymous Coward · · Score: 5, Funny

    I'm rooting for Sony

    But in Soviet Russia (and elsewhere), Sony roots you!

  11. Re:That's enough for me by trcooper · · Score: 4, Insightful

    If they were taking ICT out of the players, I might agree.

    They aren't.

    They are leaving the capability there, and offering only the promise that the first Sony movies released will not use it. Another studio or Sony after a change of heart can and will use it.

    Take it out of the damn player. There's no reason for it to exist unless they plan to use it.

  12. Oh Crap... by RexRhino · · Score: 4, Insightful

    I would not mind having a higher storage disk for storing computer files (but nowadays, one can just buy a USB hardrive for moving or backing up files), but having a locked restricted format that won't give me any benifits more than a standard DVD for movies or media (and is actually designed to degrade my eperience if I don't have the newest equipment)... man, I hope both these bastard fucking formats die a horrible death. I don't care which one is better! This isn't like VHS or Beta, because VHS and Beta weren't activly trying to restrict what I am able to do on machines I own with media that I own, or force me to purchase a new television to play movies.

  13. Duck and Cover by Anonymous Coward · · Score: 5, Insightful

    This seems to be a interesting tactic by Sony. I can already see the class action lawsuit against the studios who implement the Token by users of older HDTVs. In fact there WILL be a lawsuit over this. Chances are also pretty good that this type of functionality will be ruled against in the US. Here is the scenario:

    I buy a new HD-DVD so I can watch King Kong in HD.
    I place the disc in my new Toshiba HD-DVD player.
    I try to play the HD movie on my slightly older Toshiba HD TV.
    I do not get to watch my HD movie that I paid for.

    Now if I am the consumer, am not told in VERY plain language that my TV will not play the movie in HD, I am now being misled.

    At this point there are all sorts of wonderful legal options to pursue. I can sue the maker of the Player for implementing the Token, which I will. I can also sue the studio for enabling the Token, which I will also do. A case for collusion could also be made (let's get everyone to buy new TVs again).

    Since Sony would make the player, the TV, and the movie, one stop shopping for a major lawsuit.

    Bring it on!

  14. complexity will kill the marke by fermion · · Score: 4, Insightful
    Why has Sony died as an major consume electronics supplier? Becuase they are so into the technology they don't know how to make a cool product anymore. The walkman was a simple, elegent, device, not to mentions a pirates drem. No encrypted memory sticks, no need for a second device to specially encode the tapes.

    Now look at them. Some of the most pretty laptops on the market, burdened with all the extra cost of paying for proprietary formats and slots. They are pushing formats not to make the consumers life easier, but to insure that the executives can afford drugs and boys/girls.

    What mad the electronics market thrive was that one could plug an RCA cable from any decent device to any other decent device and get reasonable results. No need to hire an MSCE person to hook up the TV to the video player. No worry about if the disc was acually made for this region. DVD won on convinence, and the fact that VCR was getting complex, but why is it that I cannot just put a DVD in and watch a movie? Why can't I fast foward over the stuff I dont' want to see.

    Shoudn't design be for the sake of the person paying, or is it that consumers no longer are a source of profit on thier own? Is it that Dell makes money only becuase of MS and AOL/TW kickbacks? Is it that Sony does not expect to make any money of the players, but only on the content, which will be so chock full of advertisements that it will be just like watching a tv program? Why can't movie theatres make a profit on ticket sales and concesions? It is because the studios are so greedy that they each up all the sales, yet, because of the rational fear that the major releases are crap compared to the indepdent, won't fund digigtal distribution which might singnificantly increased profits, if only they would stop letting the likes of Michael Bay make films and tom cruise appear in them.

    --
    "She's a scientist and a lesbian. She's not going to let it slide." Orphan Black
  15. Not black & white by LunaticTippy · · Score: 4, Insightful
    I don't think the issue is simple. Many people think copyright is broken.

    Changing technology has been a real boon for studios. Now they can sell content that has already made its profit all over again. And again. Forever. Copyright is a deal between the public and the content creator - we give you a temporary monopoly in exchange for the creation. That has been perverted by a huge lobbying effort over the years.

    Changing technology has also been a boon for pirates. It is possible to make perfect copies for nearly no cost.

    It seems a bit hypocritical for studios to eagerly profit from new technology while complaining about piracy. Especially when copyright has been tilted more and more in their favor until now it is practically Forever.

    --
    Man, you really need that seminar!
  16. Regions on Blu-Ray plus a roundup of news by The-Bus · · Score: 5, Informative
    The proposed Blu-Ray region codes are as follows:

    Region 1: North America, South America, Japan and East Asia (excluding China)
    Region 2: Europe and Africa
    Region 3: India, China, Russia, and all other countries.

    Note how they put China and Russia, two countries with lax copyright controls, in the same region.

    This means that PS3s, at least as Blu-Ray players, will be the same in Japan as they are in the US, making them much more inviting as imports if they were to launch earlier in Japan as opposed to everywhere else.

    Ultimate AV magazine also got to see a preview of Blu-Ray. Here are the important points:
    • All first titles are expected to be limited to a single layer.
    • There are two Blu-ray modes: Movie Mode (used for high definition films) and BD-J Mode (a fully programmable mode that includes interactive features, like games and Internet connectivity). Both modes can be used on the same disc.
    • Sony and MGM titles will be encoded on the discs at 1080/24p. The user will set the player to convert this native resolution as required to match the capability of his or her display.
    • At this time Sony has no immediate plans to implement the Image Constraint Token (ICT). (
      That is, they can always turn it on in the future on a per-title basis.)
    • All of the Sony and MGM titles will initially be encoded using MPEG-2, at a variable bit rate, but up to a maximum of 30Mb/sec.
    • When other codecs exceed MPEG-2 at all data rates, Sony will begin using them.
    • On the audio side, all Sony and MGM titles will include both conventional Dolby Digital and DTS soundtracks. Dolby data rate is still unconfirmed. DTS data rate will be 1.5Mb/sec. Additionally all Sony/MGM releases will include a 5.1 uncompressed PCM audio track. (To make sense of these audio formats, Todd B. has written a nice summary here).
    • The first Sony and MGM titles will each have a hidden Easter Egg containing several setup test patterns-- a sweep, a standard SMPTE pattern including, among other things, a PLUGE, color bars, and a resolution monoscope.

    The Blu-Ray group also summarized what they announced at CeBit in this PDF.

    Highlights:

    • Two types of Blu-ray Disc video players will be available: a "BD Player" type and an Internet connected player. The most fundamental feature difference is that one supports Internet connections and the other does not. Either player type can be produced and marketed from day one. The internet connections may be used for firmware upgrades. Toshiba has said in their HD-DVD players you can simply burn an image onto a CD-ROM to do the same thing.
    • From the beginning, all models of either player type support playback of interactive BD-Java
      content.
      (This had been something that was supposed to be delayed in the hardware).

    A source at a studio has said that current "Special Edition" content for Blu-Ray discs is being ported over to a High Def signal. It won't be only the movies that are in HD.

    Netflix will be carrying both Blu-Ray and Hd-DVD discs at launch.

    If you have a video card that says it will support HDCP, you may be disappointed. It looks like no current video cards on the market will really support HDCP. From Ars: "With regards to shipping cards, they are correct: no matter what a box's feature list may say, no video card supports HDCP fully at this time. Why? They have not been completely programmed. Until the specifications for the access control system are completely finished, implementing pro

    --

    Small potatoes make the steak look bigger.

  17. This is why my old TV is the last I will ever buy by spagthorpe · · Score: 4, Interesting

    The future I'm being shown is not to my liking. I refuse to play this game anymore. Over the years, I bought LPs, tapes, CDs, VHS tapes, Beta tapes, and ultimately DVDs. I won't do it anymore. I will hopefully get years out of my existing hardware, but when it breaks, I'm done. When the cable providers no longer transmit analog TV signals, my set will likely go to the dumpster. I refuse to deal with media that requires me to play their game. There are too many other ways for me to spend my time. As it is, I'm down to two TV shows anyway. Giving it up for good won't be difficult.

    I stopped going to the movie theater two years ago, and quit buying DVDs about the same time. I stopped buying CDs four. It's easy to quit. I wish more people would back up their feelings with actions. If more did, the media producers would have no choice but to listen. As it is, the sheep will continue to play the no-win game the media producers graciously allow you to spend money to play. Have fun.

    --

    WWJD -- What Would Jimi Do?
    (Smash amp, burn guitar, take home the groupies)

  18. DRM is not for preventing piracy by Skapare · · Score: 4, Insightful

    DRM is not for preventing piracy. Piracy is just being used as the whipping boy to try to justify DRM and the DMCA law. They know they can't defeat piracy because it takes a system that is locked absolutely 100% perfectly, and that just can't exist. Instead, the purpose of DRM is to provide the content industry with a means to restrict things in specific ways so you have to pay them more to get what you previously enjoyed for one price before. DRM doesn't do everything the content industry wants, just yet, but they will continue to use the existance of piracy to keep asking for more DRM (Digital Restriction Marketing, or Doubling Revenues Monthly, depending on which side you are on). Eventually you'll have to pay-per-view on the disks you actually buy. And then after that, they'll charge you for even doing things like rewinding to replay an interesting scene. You'll see more advertising that you can't skip, eventually even embedded in the middle of the movie. And later, that advertising will even require you to click "Buy now" or "Not interested" before the movie resumes. A small percentage of people might even find a way to defeat the DRM. But the DMCA storm troopers will be activated enough to maintain just enough terror level to keep that percentage small. But of DRM even fails to get any revenue at all from 10% of the population, it won't matter because it will have quadrupled the revenues from the other 90%.

    --
    now we need to go OSS in diesel cars