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Continuous Partial Attention
ubercombatwombat writes "While answering my softphone and checking my mail simultaneously I ran across the following article by Steven Levy. In it he writes about a speaker named Linda Stone and something she called "Continuous Partial Attention." I finally had a phrase for the reason I turn off wi-fi, asked people to turn off their cell phones and put away their crackberrys when I am speaking to a group. I suffer from this too. Starting today I am going to do something about it, brb."
It's Lego bricks.
There is not plural of Lego because it's a brand name. And they kinda insist that you use "Lego" in that manner. Seriously.