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DRM and the Myth of the Analog Hole
Art Grimm writes "Movie studios want to punish legitimate customers for legally purchasing content, while the real pirates go right on stealing. ZDNet's George Ou writes: "There seems to be a persistent myth floating around the board rooms of the movie companies and Congress that analog content is the boogie man of music and video piracy. In fact, they're so paranoid about it that they're considering a mechanism called ICT (Image Constraint Token) that punishes law-abiding customers for content that they legally purchased. But ironically, the real content pirates who make millions of bootleg movies have no intention of ever taking advantage of the so called "analog hole" because that is the slowest and lowest quality method of stealing content.""
I don't know what research the author of TFA has done on bootleg DVDs, but I've seen a few a friend brought back from Thailand.
The ones that hit the street before even the US release of the DVD are either from a video camera in the theater or from copying a screener. Often you can see the screener warnings while watching the movie.
Additionally, to serve an Asian market, many have had additional Asian subtitles added and then were recompressed, causing quality to diminish.
Bit-by-bit copies are fine and good in theory, but that's for discs already in release, serving the languages for which the discs already have subtitles or alternative soundtracks. But by then, there's already been a brisk trade in bootlegs those films.
Yes, the analog hole is inefficient and not the best way to copy something. It's merely an example of how a determined pirate can still get around most DRM. It's like protecting graphics on the web. You can disable right clicking, do odd things with MIME types, etc. But in the end, all someone needs to do is capture the screen and crop out the image.
Long and short, DRM and copy protection stops casual copiers. But dedicated copiers, if left with no other alternative, still have the analog hole as a last resort. And once one dedicated copier puts something on the file sharing nets...
Start a happiness pandemic
That this "penalty" is only a decrease in resolution. Unless they have a gigantic TV, in which case my guess would be that they could afford the better technology, the average Joe won't notice unless he's specifically looking for it.
It ain't about stopping ``piracy.'' Not even in the slightest.
It's all about control, and the power that goes with it.
Cheers,
b&
All but God can prove this sentence true.
The whole thing is stupid. The studios will never win.
Free Conference Call -- No Spam, High Quality
Oh my god! Is it geek porno night already?!
Their real fear is that it is becoming easier and easier for people to make THEIR OWN CONTENT and distribute it for free, aka youtube.com. Some of the best movies have been low budget movies produced by a few people with vision.
The whole analog hole (and DRM in general) really isn't about piracy. The studios and labels know they won't be stopping anyone who wants to rip the off on a larger scale.
...
Instead, it's about us not format shifting, basically. The idea that you can take music or movies you bought and play wherever you are, at full quality, is anathema to them. They want us to pay for the CD. Then pay for the mobile phone version. And the portable player. And the car. And
A lot of the movie and music sales - and an even larger part of the profits - the past fifteen years have been people rebuying stuff they own in a new format. Beloved LP recordings and worn out VHS tapes were bought again as CD:s and DVD:s. But now, with fully digitalized content, there is little reason to ever do that again. Copies don't degrade, and the quality is already high enough (especially for music) that a new format just isn't very tempting.
But if you stop people from moving their data from evice to device, people will have to re-buy their content whenever they get a new device. It's an eternal upgrade revenue stream, like the shift from recordings to CD, but without any improvement in the viewer experience;without even having to pay for remastering or repackaging, in fact. And the more fine-grained you make the mesh of walls, the more often we have to pay again. Studios probably love that online services aren't standardized or compatible with each other; it means another resale every time someone switches from one service to another.
In fact, if I were a studio executive, and of a manipulative frame of mind, I'd back one service to the hilt - for, say, three or four years. Then I'd switch allegiance to a new (but incompatible) service, nudging everybody to switch, and pay again. If I'd be _really_ manipulative, I'd look at what my fellow executives in other studios are doing and try to coordinate the shift with them (no need to actually make a shady deal; just follow the group). I wonder a little, in fact, just how much time iTunes has left as the current king of the hill.
A steady stream of income without ever even having to produce any content. Who would not love that business model?
Trust the Computer. The Computer is your friend.
Yeah, a digitally shot, digitally editted, digitally mastered and digitally distributed movie definitely looks better analog.
Pretty good is actually pretty bad.
I've seen few summaries so bad. First of all, it's so dripping with bias that it's hard to understand what is even being said. The write-up should include details, not opinion! Also, it fails to make the basic distinction between copyright infringement and theft.
A slashdotter who didn't build his own computer is like a Jedi who didn't build his own lightsaber.
...and what's more, it IMNSHO can never be entirely plugged.
So long as content has to be displayed, it has to be converted to analog signals in the process. And while it may take a large amount of effort to "uncover" the hole - such as, disassembling an LCD panel and tapping into the driver circuitry - it only takes one person to redigitize the open content and distribute it, and all of a sudden it's everywhere again.
There *IS* one strategy that might work; it involves adding a system for embedding a digital watermark to the decryption mechanism, which could help content owners track stolen content back to the one who did the stealing (assuming that person or group had no way to cover their tracks). But if the content owners implemented such a strategy, there'd no longer be a reason to cover the hole!
All I can say is, if I do purchase a HD-disc and then discover it won't play at full resolution on my hardware, I'll simply download a free-market copy. I'm sure they'll still be available.
Same here. I just can't decode those 1's and 0's in my head fast enough.
-matthew
"THERE IS NO JUSTICE, THERE IS ONLY ME." -Death
RIAA: *compairing DRMs with the MPAA... "I see that your schwartz is as big as mine! Let's see how well you handle it."
It ain't about stopping ``piracy.'' Not even in the slightest. It's all about control, and the power that goes with it.
I cannot believe that. Power for power's sake? Why? You seem to think these guys are a kind of evil overlord trying to keep the peons in their place. That's about the silliest possible motivation there could be because it flies in the face of reality.
NO, what motivates these guys is money, pure and simple (not that there's anything wrong with that since I'm an ardent capitalist). They want to do whatever they can to make as much money as the can for as little cost as they can. Following that logic, we find that if something costs them money or reduces the amount of money they can make, they'll be against it. But here's what you fail to realize: the customer is in the driver's seat here, not the media moguls.
If DRM is too intrusive or obnoxious, consumers won't buy into it, especially since DVD's are already here and "good enough" for most folks. If the industry starts getting heavy handed with ICT, consumers can and quite likely will revolt. Then, faced with the prospect of losing money, the industry will capitulate. They need our dollars (or pounds, or Euros, or whatever) far more than we need them. Deep down, they know that. The problem is that most consumers don't know it yet. But if pushed, they will discover it quite fast.
It's not about power, it's about money. No matter what the media moguls do, the one thing they cannot do is force us to buy their products. We have the power of choice, they do not.
In the end they will lay their freedom at our feet and say to us, Make us your slaves, but feed us. - Fyodor Dostoyevsky
I doubt it's a myth. I bet they know exactly what they are doing. It's just all a bunch of smoke and mirrors.
They know they are fighting a losing battle with the "digital copies" that won't be affected by closing the analog hole. However, they also know that they have a captive audience of people that have already purchased their product. These people, at some point, WANT the purchased product.
Media shifting has (or at least was, don't know if recent case law has overruled or changed it) been legal as fair use. That means it is (or was) legal to copy a CD to casette if you legally purchased the CD and wanted to listen to it in your car cassette deck.
The media companies don't like this. They want you to have to pay them a second time for the different media. They could not (or at least I don't think they have) stop the fair-use media shifting directly. Now, however, using the guise of piracy, they are taking steps to stop people from being able to do their own media shifting. The end result will be, at least what the media industry hopes will be, a large customer base of people that they know will spend money, since they have once already, on their product that will be more inclined to spend money again for different media.
Think about it like this. If an older album sold 10,000,000 copies on cassette, and the same album then sold 1,000,000 copies on CD, the media industry will look at trends like that and see an automatic 10% revenue source for minimal work. Now, suppose a CD sells 10,000,000 copies, and the next audio format comes out. If they can make it imposible to copy that CD to the new media format, then it is likely that they'll be able to capture another 10%. 10% doesn't sound like much, but if they sell 1,000,000 copies of a song, and they are pocketing 1 or 2 dollars, that's 1 to 2 million dollars extra, times the number of titles they can repeat this process with.
In the end, I think they know exactly what they are doing.
. 62,400 repetitions make one truth -- Brave New World, Aldous Huxley
Yet.
No, I'm serious. I too am a musician (piano, mostly). Consider: it's not out of the question that some software company might decide one day that they want to control what you do with your own data that you have created using their software. After that, there's not a big conceptual leap between controlling what you do with your data and controlling all private artistic output; the only thing missing is the technology.
OK, OK, my tinfoil hat is on really tight today, but I'm thinking say a few decades into the future, when everything might potentially be "tagged" in one way or another, -- including acoustic musical instruments. And that bit, I fear, is not at all a paranoid fantasy; I think it's very likely.
The real analog hole that the studios are trying to eliminate is the massive amount of legal content already in people's homes that the studios think is stopping people from buying new content.
Pirates are just a useful scapegoat.
I was recently looking for a DVD player/recorder for my parents. They wanted the player for two reasons, one to record shows they like, and two to send some home videos off to my sister in England. When I went to a few stores to check out the models they had, I asked one of the sales staff if the recorders could encode region free DVDs (so my sister could pay them on her TV). He looked at me like I was some kind of crook and actually said: "here in Canada we obey international copyright law".
Sure I could have reencoded the DVDs after they were recorded, but that is beside the point. My parents own the copyright to their home videos and should be able to do whatever they want with them. This is just another case of the industry hurting the consumers.
We didn't buy.
you don't *have* to buy bottled water. same psychology as starbucks: people like to splurge on themselves. you *have* to go through time warner if you want the movies they own the rights to. this is a limitation on what you consider yours: your culture. thus the resentment and the impetus to act
there are two kinds of riches: financial riches and cultural riches. content creating companies are limiting the public domain as much as they can, and will push the limits forever, until there is no public domain. the impetus to do that is driven by financial gain, theirs, at a corresponding culturual loss, ours. songs and movies that should have gone into the public domain years ago won't go into the public domain now until you are dead, thanks to sonny bono
so that is what is happening in your world todya. ip law has ceased to make sense and ceased to be morally sound. corporations are enriching themselves at your detriment. you should own your culture, all of us should own our culture. but if it were up to bmg, time warner, etc., they would own your culture forever
it's a balance. the content creators DO have a right to limit your access to content they create. this provides them with an incentive to create content. but only in certain ways, and only for a certain amount of time. and yet currently, the limitations on what they can do to limit your access and how long they can limit it are exapnding beyond the common sense balance between financial incentive and cultural considerations
what do those limitations do? they impoverish you. not financially. they impoverish you culturally
that's not morally right, nor even financially sound, in the long run, for the content owners. for pulic domain culture is the basis for the creators of content for the next big financial gains of tomorrow
intellectual property law is philosophically incoherent. it is your moral duty to ignore it or sabotage it
...because it requires the co-operation of hardware manufacturers. Sure, your Big Names are going to fall in line - Sony, Philips, Pansonic etc. But there will still be a host of Chinese/Korean/Singaporean manufacturers who will simply disregard the DRM restrictions. I have a DVD player imported from Korea - plays MPEG-2/MPEG-4, PAL/NSTC, completely disregards region encoding and Macrovision 'quality control', and lets me skip any part of the disc that I want (none of this 'cant use the remote on this piece of video' crap). Plus, is has Component Video Out, DVI/HDMI OUT, VGA Out - pretty much any connector you can think of, it has it. Cost less than $150 (minus shipping).
The studios are fooling themselves if they think all hardware shops are going to fall in line. Right now, less than 5% of containers arriving at our ports are screened for radioactive materials - do you really think that some know-nothing Customs Agent is going to care about a harmless DVD player?
I can't have simply a satellite receiver, oh no, I need to have a CrapTV receiver and if for some reason I'd like to switch or buy some "other" programming, well receiver goes to the trash. What is the goddamned deal here? Same with the cell phones, cable tv, sat radio and few other things. I really cannot fathom how can equipment manufacturers even go for this crap? It is almost unimaginable that we have somehow managed to build a universally accessible Internet. Someone must have had a brain fart and forgot to grease our public servants.
Back in the day I truly enjoyed my first TiVo. Awesome product and what a concept. Add a dash of DirecTV and one ends up with TiShit. The thing changes channels on its own to record infomercials, convininently and regularly reorganinzes my channel list to include removed by me shopping channels, bitches constantly about not being able to call home and a host of other annoying things. AND to top it all off we're being charged $5 or so a month for a DVR SERVICE. What fucking service!? I bought the damn thing for top dollars, it's a computer with a hard drive and all it does is record what I tell it to. What service!? That whole DRM shit is really no surprise and will likely go the same way. We enjoyed having pricey but no less standardized CD's and DVD's for a long while but the end is near. We'll end up with yet another "service". Wanna listen at home? Here you go. Wanna listen in your car? Sure, you'll need to pay more for this additional, exciting "service". Wanna listen to some other record label? Well you'll need a whole new equipment for that. Actually it's already here in the form of sat radio. It's not about piracy at all. Frankly those who'd even consider watching a video-recorded movie are pathetic losers who have no appreciacion for film, any film and will not spend real money on it anyway. Pirates will do whatever they do and no crappy DRM will stop them just like all the software activations and cable/sat scrambling haven't done a thing but to annoy and limit an already and duly paying customer. Actually it may as well increase the demand for pirated media not because it's cheaper or free, but because you'll be actually able to listen to it, watch it or use it. It is not about providing customers with content, it's about controlling what you do and selling sub-content. Commercials on TV don't work cause everyone hates them so they need to sell shit some other way. They'd be glad to precede every song on a CD with an "information from our sponsor" and to ensure sponsor's happy, it'd be neat if they could guarrantee that the customer will definitely listen to the promo - cause he's got no say in the matter. Yea, he paid for the CD, who gives a shit, we can make more money this way. It also be cool if we somehow made it a law prohibiting turning down the volume for the promo's duration. Many DVD's already have that great feature and one must sit thru several minutes of stupid - ehem pardon me, "exciting" previews before they get to watch a movie that they paid for. They're so exciting they have to make us watch it, to watch it. Some media