Microsoft Buyout of Ailing Sony Possible
imashoe writes "BonaFideReviews has published an interesting article stating that a Microsoft buyout of Sony is quite possible sometime in the not-so-far future. From the article: 'All this added up, you have to ask yourself. Will the next Playstation you purchase post-PS3 run a Microsoft operating system and have backwards compatibility for PS1 PS2 PS3 Xbox and Xbox360? Putting your rabid love for Sony aside, this doesn't seem as far fetched as it once did, when the Sony name wasn't covered in enough red tape to fill the Grand Canyon.'"
Idiots! Get your idioms straight. Are the slashdot idiotors native English speakers?
It's not offtopic, dumbass. It's orthogonal.
Firstly, Sony makes more products than the PSP. In case you didn't know that.
Secondly, why do we all have a "rabid hate" for Sony? They make excellent midrange CD players, for instance. I have an actual Walkman from back in the day, which still works.
The "news" slant would be something like "Wow, this article says that MS might by Sony".
Apparently the "accept trollish submission text" method is what we have here.
I want to delete my account but Slashdot doesn't allow it.
In my humble opinion, Microsoft won't be continuing the PlayStation gaming console and the Xbox if they acquire Sony. It makes more sense to combine the merits of both consoles into one that combines the market share to put a serious force against Nintendo. If Microsoft were to buy out Sony, I see a lot of change happening. The Sony VAIO laptop and desktop computer lines would likely be spun off into a different company like IBM did. The Sony name could be used to sell a competitor of the iPod that runs some portable Windows CE-like OS. Sony's music and movie division would be great for helping Microsoft kill Apple's iTunes. Direct control over the label allows Microsoft to charge whatever they want (even free like with Internet Explorer, which would effectively kill iTunes.) I see the buyout of Sony a great move for Microsoft, provided they spin-off some things that aren't pertinent to boosting the value of the shares for us stockholders.
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There are two kinds of people: 1) those who start arrays with one and 1) those who start them with zero.
Consider these statistics on both companies:
Sony, 2005 Revenue (USD): 60.85B
Microsoft, 2005 Revenue (USD): 39.79B
Sony, 2005 Employees: 152,700
Microsoft, 2005 Employees: 61,000
Why did this article even make Slashdot? It makes no sense at all.
If I go to Sony's web page, I see a ton of things that have little to do with gaming (directly) - Stereos, Walkmans, TVs, etc. How can these guys say that Sony is "Ailing"?
And that's just the hardware side of the business. Don't forget that as well as Sony Electronics there's Sony Music and Sony Pictures.
To quote from Sony Corporation Of America's website (not Sony Japan, not Sony Europe, etc.)
Revenue for last fiscal (ending March 31, 2005):
Sony Corporation: $67b
Music Group: $2.3b
Pictures Group: $6.9b
United States $18.4b
Microsoft, in contrast, had a total annual revenue for the period of $36.8b (roughly half if Sony's).
The article talks about $2b a year utterly bankrupting Sony (assuming they simply sell consoles at a loss and don't recoup from game licensing, accessories, additional HD TV sales, gaining ownership of next gen DVDs through market share, etc.)
I'm not quite sure how a loss that barely makes it in to the couple of percent range will cripple a company so badly that it gets bought up by one with half the total revenue and no interest in the majority of the larger company's business.
Microsoft is a software and very specific hardware firm. They would be incredibly badly served by trying to take over an electronics, movies and music giant that's a far bigger company than they are. They're doing very well with the controlled growth they have right now.
The only way it would make sense for Microsoft would be if they could take Sony Computer Entertainment and leave the rest of Sony. Sony, however, gains a huge amount beyond direct console sales. A bankrupt Sony would be forced to sell off pieces. An intact Sony would likely have no interest in destroying its future TVs (cell), its future DVD players (blu-ray), its movie business (also blu-ray) and its appeal to the massively profitable 18-35 demographic that spills over from gaming to those big TVs, car stereos, etc.
Since Sir Howard Stringer took over Sony, he's made some incredibly tough decisions to get Sony, as a whole, back on track - so much so that he's become a major persona non grata in his own home country of Wales where he made tough choices and cut a huge number of workers. Here is a man who's clearly willing to do what it takes to make Sony profitable and who, more than anyone else on earth, has very detailed figures on the costs of the PS3 - yet he's not chosen to sell off Sony Computer Entertainment.
So, overall, we have a company with double Microsoft's revenues, with areas Microsoft's just not interested in, making them far too big to buy out in the entirety (which the original article appears to have totally missed). Piece-by-piece, SCE might be affordable for Microsoft but that requires Sony wanting/needing to sell - something they've shown absolutely no signs of.
MS-DOS was licensed from SCS, who weren't acquired. Microsoft's streaming media technology was partly licensed from Vivo and Real, who weren't acquired, partly stolen from Apple, and partly written in house. They bought a ton of 3D technologies from SGI, who weren't acquired. Their speech recognition technology was licensed from L&H, who weren't acquired. They licensed B2B technologies from VerticalNet, Radiant Systems and others--again, didn't acquire them.
Sure, they've purchased plenty of software companies to get well-defined software applications. However, Sony doesn't fit that model. If they bought Sony they'd be purchasing a company with no real desktop software products, and a large number of diverse technologies. So I still think a 'strategic investment' in return for technology licensing of the stuff they actually wanted would be the approach they would take.
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