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Blu-Ray/HD-DVD Talks End
Last minute talks to unify the HD-DVD and Blu-Ray formats have failed. Matsushita, owner of the Panasonic brand, has stated 'the market will decide the winner.' From the article: "The two sides held talks last year in the hopes of avoiding a prolonged format battle similar to the one between Betamax and VHS videotapes in the 1980s, knowing that it could discourage consumers from shifting to the advanced discs and stifle the industry's growth. But the talks soon fizzled out, with each side reluctant to establish a format based on the other's disc structure. At stake is the $24 billion home video market and a slice of the personal computer market as PCs will be equipped with Blu-ray or HD DVD optical drives."
Samsung long ago announced that if the two high density blue laser DVD camps couldn't make up and get along, that they were just going to go ahead and start building drives capable of playing both hd dvd and bluray. That is to say, if the two camps cannot unify, then Samsung will unify them whether they want it or not. At least one other manufacturer whose name I forget has announced similar plans. I cannot help but wonder how popular this approach will become.
I also cannot help but wonder, faced with two contradictory and low-uptake standards, how many stores will actually want to stock hddvd or bluray discs? It seems to me that the only chance either HD-DVD or Blu-Ray has of actually getting widely stocked is by making dual-capability DVDs that can be played on either a next-gen dvd player, or a current gen dvd player (both next-gen formats support this; it's done by burning a disc with one layer of DVD and one layer of hddvd-or-bluray).
These days everyone knows what HD means. These days most people have DVD players.
Blu-Ray? What's that?
"the market will decide the winner"
Just another way of saying, "We're okay if 49.9% of the consumers
get screwed. We'll screw the surviving 50.1% later."
Because people like shiny, tangible things. They call them possessions. It's why e-books have not, and will not replace books.
All jokes aside, Regular DVDs are going to be the reigning king for a while to come. Both formats will have a hard time gaining wide spread acceptance as long as the competitor is out there. Especially since in the movie arena, neither has any current offerings that provide consumers with a large tangible advantage over regular DVDs. Movies @ 1024i are pretty, but they are not hundreds of dollars prettier then Movies @ 480p (err what ever EDTV/DVDs are recorded at).
-Rick
"Most people in the U.S. wouldn't know they live in a tyrannical state if it walked up and grabbed their junk." - MyFirs
HD-DVD Blu Ray
As you can see the difference is quite a bit.
They have so much in common though... The laser is the same, the lens is the same, the disc size and thus the tray, motors, and mechanicals are the same, the outputs are the same, the processing power requirements are the same... All that's different from the player's perspective is the focus and the software.
All you are going to learn is that players are going to cost $LICENSING_FEE more than they would have, and the players will play both.
With all the DRM and other crippling measures, nothing would please me more than to see both formats die and rot in hell.
What?
Given the choice between two incompatible standards for AM Stereo, the market chose niether.
Ditto ditto quadraphonic records, ditto.
Ditto ditto DAT vs DCC, ditto.
I strongly suspect that HD-DVD and Blu-ray will be another ditto.
How ya like dat?
In the broadcast TV/advertising business, the advertisers who pay $$ to place commercials on television are the customers, because they are the ones who are providing a source of income for the networks and they are the ones to whom the programming is catered; that is, a show makes it to television because it was successfully sold to enough advertisers who were convinced that it was a viable money-maker. The viewers at home who watch the shows and (as the marketers hope) the advertisements that go with them are the consumers. They provide eyeballs so that the networks can sell advertisements, but they themselves do not make payments towards the broadcast and thus are not customers but merely tools to be used as a selling point by the networks. As such, as long as they tune in, no one in control of the network gives a damn what they do or what they think of the product. This is why controversy sells and often, there is no such thing as bad publicity.
However, if I want to have a Blu-ray drive or a HD-DVD drive (or whatever new format may emerge), I am making a purchasing decision and am giving $$ to the company in exchange for a product. If I do not like the product, the company, their business practices, their marketing tactics, their use of DRM, or the pricing, I may choose not to make this purchase and as a result, the company does not receive my money. I am voting with my feet, I have some control over the transaction, and I do not simply accept whatever is handed to me which is what a consumer does. Customers must be satisfied; consumers must simply be enticed.
I cannot help but think that when, overnight, everyone started calling those who vote with their feet "consumers" that this is nothing more than marketing Newspeak designed to de-emphasize the fact that our wants and desires matter.
It is a miracle that curiosity survives formal education. - Einstein
Does that mean we can watch in 3D now?
Remember kids, tin foil doesn't work, so use LeadHat.
NO!
The same consumer base had no problem eating up Dolby Pro Logic in the early 90s. DPL required 5 speakers and a sub! Now, one could argue that people purchased DPL systems exclusively for the home theater, but I don't think this is the case. I'd say that the majority of people that adoptered DPL at the peak of its success were mostly enticed by it's ability to matrix stereo music into a surround format, thus gaining a 3d soundfield without need for a format change.
I think the lesson to learn with quadraphonic 8-tracks/cassettes/vinyl, SACD, DVD-Audio, DCC, etc, is the following; People don't readily adopt expensive format quality upgrades that physically look the same and provide the same functionality as their predecessor.