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FirefoxFlicks Winners Announced

prostoalex writes "The FirefoxFlicks competition has announced the winners of the Firefox video promo campaign. The winning videos are DareDevil, Wheee!, Fox Fever, This is Hot and Give me the the soap."

18 of 210 comments (clear)

  1. Well... by kitsunewarlock · · Score: 1, Insightful

    The site is down already... To google video, huzzah!

    --
    Ginga no Rekshiya Mata Each page.
  2. Wheee is hot by WRoach · · Score: 2, Insightful

    Put the design skills behind This is Hot with the Wheee! concept and you got a real winner.

  3. bah databases by Jeffrey+Baker · · Score: 3, Insightful

    Since the site is a pile of smoldering wreckage, let's talk about something else: the web. Specifically, when did you start needed a database to serve up five static files?

    Discuss amongst yourselves.

  4. Re:Weee IMO was the best... by Anonymous Coward · · Score: 1, Insightful


    Weee was the worest piece of crap in the entire Flicks submissions. It doesn't belong on TV on any channel. If that thing airs on tv, it will turn people off to Firefox.

    Give me the Soap one is the best one.

  5. Analysis by blair1q · · Score: 5, Insightful

    1. Daredevil. What's this about? Nice editing, pretty sweet cinematography (if extremely dark due to heavy use of solar silhouetting). Nice little homily about the surfing ethic. And the kid skateboarding with the surfboard is cool too. But there's no surfing in it. There's skateboarding. Looks too cold to surf. And too dark. Confused.

    2. This is hot. Predictable. I liked the touch with the fish. Too bad it didn't hold that note.

    3. Wheee! Cute, but the payoff is lame. Firefox just wants to sleep? Confused again.

    4. Get the Soap. Dumb. No text, sub- or otherwise, to indicate why the kids think washing gets rid of viruses and spyware. Only the soap-on-the-lens thing keeps it from being dead last. Oh, and the fact that this one could never be anything but:

    5. Fox Fever. Ultra-dumb. Lame beyond words. Everything that's wrong about the vox populi artistic movement. How did this hunk of shit get out of the in-box, much less into this list?

    That's muh rulin'. - Judge R. Bean

    1. Re:Analysis by MobileTatsu-NJG · · Score: 3, Insightful

      One man's Troll is another man's Insightful. The ads had good concepts (particularly the eskimos one...) but they didn't quite deliever that *punch*. They were all missing something. I think most of them could be saved with some refinement. The "weee" ad, for example, was pretty funny. But would somebody unaware of FF get it? Would they even know what the other icons were about? The soap one made FF look like some version of Norton. None of them showed FF's tabs, which amazes me because that is one of the easiest ways to get somebody to switch from IE.

      The point isn't to pick on poor defenseless FireFox here, but rather that it'd be nice to see these ads refined after receiving some critique. You dudes with mod points: Be a little more open minded.

      --

      "I like to lick butts!" by MobileTatsu-NJG (#32700246) (Score:5, Informative)

    2. Re:Analysis by kratei · · Score: 3, Insightful
      Sigh, I wish I had not just burned my mod points elsewhere. As the other two posts above me said, the parent here is not trolling (glad people with mod points fixed that!). I went (GC), I watched, and I can't fully disagree with him. He is harsh, but really, can't we do better than these five?

      1. This is Hot. Best of the lot. But, it does remind me of some other adverts out there - so blair1q is right: it is predictable.

      2.Give me the soap. - If they are looking for middle age family types this is the one. Lame, yes, but it would work with non-geek types.

      3.Daredevil - Not bad. This one might actually cut it outside of geekdom. But, this isn't going to do well outside so cal and young people.

      4. Fox Fever - lame, but might work.

      5. Whee. - Give me a break. Funny: check. Makes fun of other lame browsers: check. Gives anti-microshaft people a good laugh: check. Would come off well on prime time TV: no way no how.

    3. Re:Analysis by MobileTatsu-NJG · · Score: 3, Insightful

      "I thought this was the best video and people with even a little bit of knowledge about browsers can understand it."

      Okay. So why would those people need a FireFox ad?

      Preaching to the choir.

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      "I like to lick butts!" by MobileTatsu-NJG (#32700246) (Score:5, Informative)

    4. Re:Analysis by Fred_A · · Score: 3, Insightful

      The problem with the "Whee" film is that if you can understand it, you already know Firefox well enough to be outside of the target audience for the film (people who don't know Firefox).

      So yes it is in a way an amusing little film (I found the Safari icon quite funny) although it could stand some refining, maybe a voice-over (such as "should your web browsing be glittery, boring or efficient"), but it's not a good ad.

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  6. My favorite: This is hot by BrianWCarver · · Score: 5, Insightful

    Saw them all through the Google Cache. (I can't function without the Add Mirrors Greasemonkey Script which IMHO is way better than the Slashdotter Extension.)

    Anyway, I thought "This is hot" blew all the others away. High production value. Gets some of the firefox message across to a mass audience without getting buried in all the product details. Most of the others will just leave people confused.

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  7. Get me the soap by mikesd81 · · Score: 5, Insightful

    I watched them and definitely Get Me The Soap is the best. The idea of washing the computer to get rid of viruses if funny, only because kids are so litereal now. If I was to see that on TV I would be kinda confused as to what firefox is, because, IMO, the average user just uses IE because they don't know about others, except maybe Netscape. The only thing I would add is on the GetFireFox.com logo @ the end put Get FireFox Interenet Browser to clarify what it is.

    --
    That which does not kill me only postpones the inevitable.
    1. Re:Get me the soap by Dadoo · · Score: 2, Insightful

      If I was to see that on TV I would be kinda confused as to what firefox is, because, IMO, the average user just uses IE because they don't know about others

      You know, you bring up a good point, here. If the goal of this contest is to get an ad that will attract more users to Firefox, none of them are any good. We all understand the commercials, because we're geeks, but there's nothing in any of them that gives the average person a clue what they're talking about. Bummer.

      That said, I really liked "Weeee!" and "Get the Soap" best.

      --
      Sit, Ubuntu, sit. Good dog.
  8. Daredevil-ish...? by What+Is+Dot · · Score: 3, Insightful

    Wouldn't it be far more daredevil-ish to use a browser that ISN'T Firefox???

  9. Re:Honestly... by DerGeist · · Score: 3, Insightful
    Daredevil was suggesting firefox fit the surfer's lifestyle. Notice the words she uses could also easily describe firefox. It's supposed to be clever. The "my other browser is a surfboard" was supposed to be the lightbulb moment for everyone who didn't pick up on that during the commercial.

    Remember they were not aiming for a technical audience necessarily, so they picked the one they thought everyone could most relate to (in other words, instead of targeting one audience's 100% mark they figured they'd shoot for everyone's 30% mark, or whatever).

    Fox Fever was too geek-funny. Most people would just find it stupid.

    Wheee! was an excellent and clever submission but requires users to be familiar with browser icons (besides the big blue "e" that non-tech people have synonymized with the Internet).

    You're on target about "This is hot" and the soap entry would be borderline confusing to joe sixpack.

  10. Parent is not troll by DesireCampbell · · Score: 1, Insightful

    For fuck sakes, this is why I hate comments on Slashdot - most of the time the moderation is pretty good, until something about Microsoft comes up.

    Why can't anyone take any FireFox criticism? You'd think the Parent said "Firefox 'r dumb. IE is teh pwn". He critiqued the videos - in a nice, defined manor.

    What's good about the videos:
    Daredevil - nice cinematography, good surf-surf analogy, kind of touching. Touches on what Firefox does.
    This Is Hot - Great animation, really slick presentation. Clearly states what Firefox is and what it does.
    Whee! - Funny in a really juvenile way.
    Get the Soap - Kind of cute.
    Fox Fever - Funny in a crocodile-hunter-ripoff kind of way. Refers to a few things Firefox does.

    What's bad about the videos:
    They're all really lame. Mediocre at best. 'That Is Hot' and 'Daredevil' have great execution - but nothing to execute. There's no substance. None of the "flicks" have anything to really say.
    'Whee!' is actually quite insulting. The other browsers are retarded? That's classy. 'Fox Fever' was passable until the end when the 'explorer' showed up and was "defeated". What a cheap shot. Again, really classy. Attacking IE without any qualifiers is insulting to both Microsoft and users of both FF and IE (and Safari and Netscape), as well as Firefox - there ARE reasons why Firefox is better than IE, but they aren't mentioned.
    'Get the soap' and 'Whee!' don't even try to explain what Firefox is. Daredevil talks about "browsing" but that's about it. 'Fox Fever' is a bit better, but relies on "go to getfirefox.com for more info". 'This Is Hot' explains pretty well what Firefox does (1 out of 5 ain't bad).


    Again, I think it's important to remember that Firefox is better than IE, but not by the leaps and bounds fanboys say it is.
    "It's faster" >> well, sometimes. Sometimes it's slower. It's a crap-shoot really. And it's never that much faster.
    "It's safer" >> yes it is, but not much safer (remember that URL faking exploit?) and most of it's "security" comes from active-x being turned off (which you can do in IE too). And remember: Open source = increased risk.
    "Tabs, extentions, and skins provide a better user experience" >> yes! I've got a few really nice extensions I just can't imagine living without (mmm egg timer). But it's important to note that IE7 will include these exact features too.

    Remember kids: if you think a poster is a troll because they disagree with you - you might be a troll.

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  11. Re:Weee IMO was the best... by Peyna · · Score: 2, Insightful

    I was confused by it. IE apparently is mentally challenged, but very busy. Safari is bored (maybe no one is using it?), and apparently Firefox is really just a reflection by 99% of its users (willing to complain about IE, but not willing to do anything of their own to fix the problem). Who wants a browser that sleeps all day and whines at IE?

    A better take on the same idea would be to display all of the icons at the same time, IE can go "whee" but keeps running into stuff and getting disoriented and diseased and then dies. Safari can be bored if it wants to, and Firefox should look like it actually getting something done.

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    What?
  12. I disagree completely. by Jessehk · · Score: 2, Insightful

    I watched the first place winner, "Daredevil" and frankly, I was confused. Besides the small text at the end, there was no mention of Firefox at all. From the perspective of an average observer, I just didn't get it.

    I also disliked "Wee" (however it is spelt). It sunk down to demeaning other browsers rather then explaining and showcasing Firefox's abilities. The browser should rely on its merits, not the shortfalls of other browsers.

    I loved "This is Hot". The animation was well done, and professional. The features of firefox were briefly explained, and a nice shiny logo with lots of flash was displayed at the end. In my opinion, this is clearly the winner.

  13. Quicktime, eh...? by Joce640k · · Score: 2, Insightful
    They used quicktime video...?

    Well, I guess not many Linux people are going to be watching those movies.

    Come to think of it, neither will I. Not since quick time changed from being a crappy media player into a crappy media player with a big helping of invade-your-entire-machine-and-redirect-every-poss ible-file-association-with-no-escape-ware.

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