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Amazon Dumping Google for Microsoft?
theodp writes "How do you reward Google for letting your CEO buy stock for six cents a share? If you're Amazon, you dump Google for Windows Live Search to power subsidiary Alexa, who has not yet commented on the switch. Other Windows Live Search sightings are being observed at Amazon subsidiary a9.com." From the Search Engine Lowdown article: "The Alexa toolbar's gotten Alexa a bad rap from privacy advocates, though in function it's effect on search results is similar to click stream data that Google, Yahoo, MSN, Ask may or may not be using in their determinations of relevance. Wall points out that 'A9 is still powered by Google...' A9 is Amazon's primary search project. Wall wonders, however, if the change in Alexa indicates a larger coming change in Amazon's relationship to Google. I agree. In fact, I see the move as the first Google Dump in the post eBay's-seeking-partners-against-Google era."
Froogle is quickly becoming a popular selling portal, I wouldn't be surprised if Amazon believes that Google might overtake it eventually. I for one love the increased competition.
Allthough Google might have a better reputation then Yahoo or MSN (and certainly Alexa) they're not saints either. The privacy policy for Orkut for example wasn't all that too.
Despite that, this sounds like a first class mindslip from amazon
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I too, was one of the A9 crew. I loved having web results/image results/wikipedia all in one search. When Windows Live came up, I switched Google back. Now they've abandoned Google completely, and you can't search for web-wide images (from *anyone*) at all anymore.
I tried to live with Windows Live search, although it's results weren't so great. But the loss of image results as well was a deal-breaker.
A9 has lost it's edge in some bizarre powerplay. They should have been shouting about their service, and instead you got there by accident from IMDb or Amazon. Now I have to go back to Google, and it's oh-so-bland results.
*sigh*
Because Google is (one of the?) most popular search engine, I am finding it less and less relevant when I do searches. The top 10-20 results are more spam than relevant and good information. MSN, on the other hand, is starting to be my preferred search tool because it doesn't seem as "keyword stuffed" as the Google responses. I know this isn't the case for everyone, but almost all the geeks I know are starting to shift away from Google en masse. I much prefer Google as a company, of course, but just being #1 (or close to it) seems to make it a target for the spammers, sploggers and Made-for-CPC websites.
I'm not hoping for a shift for anyone to Microsoft's search technology but if Google continues to lose the battle to PageRank chasers, they'll find themselves slipping as users automatically attach Google to spam sites rather than relevant sites.
My home page is still Google (due to the customized interface), but I am more often using other search engines to combat the spammers. Is Amazon seeing a similar problem?
Ok, so I'm a programmer, I write code in at least 10 different languages and often times I'll forget "How do you do X in Y?"... Well I just ran through my last 10 such searches on google... ran the exact same searches on a9, and directly at live.com.... Yeah so "determine distance between zip codes", Google results: first 5 hits open source, freely available code to perform that calculation in PHP, python, perl, and C. Windows Live: 1 hit on the first page that was PHP related however, its a $200 closed source script, all others pay for web sites that offer a form to type in 2 zips and get the distance, but nothing that would allow me to understand how to do it.
The other 9 searches were similar. On google, I never go past the first 10 results to find the answer I'm looking for, regardless of language, technology, whatever Google always has the answer. On windows live, the first page is stuff with people who are paying for their links, or just by MS's bias they list "commercial" sites first in an effort to hold open source down. I never have used A9 but I never will now.