Is Coffee the Persuasion Bean?

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Is Coffee the Persuasion Bean?

Posted by ryuzaki0 on Monday May 1, 2006 @03:00AM from the this-is-not-the-mocha-you-are-looking-for dept.

Gli7ch writes "According to an Australian study, our geek wonder-drink of choice might turn us into yes-men. From the article: "The experiments showed that "caffeine increases persuasion through instigating systematic processing of the message"." Apparently this has implications for the advertising world, "because it suggests that they should schedule adverts for times when people are likely to be consuming caffeine, such as breakfast time."."

17 of 174 comments (clear)

It *is* morning... by grub · 2006-05-01 03:01 · Score: 5, Funny

Is Coffee the Persuasion Bean?

Excellent question.

I'd recommend sending $1.00 to paypal@grub.net. Will post the results in my journal later this week.

--
Trolling is a art,
1. Re:It *is* morning... by p33p3r · 2006-05-01 03:06 · Score: 3, Funny
  
  If coffee is the persuasion tool of choice, I suggest that you buy more coffee.
  
  brought to you by the International Coffee Board.
2. Re:It *is* morning... by grub · 2006-05-01 03:30 · Score: 2, Funny
  
  Ha! I've had one payment already! :)
  You don't want to be left out, send that dollar!
  
  --
  Trolling is a art,
Overly chatty by PIPBoy3000 · 2006-05-01 03:03 · Score: 3, Funny

Personally, I become overly chatty instead. This often leads to me speaking my mind more freely at meetings than I otherwise would. The little part of me that asks "should I really say that?" doesn't speed up as much as the bouncy part that says "What? That's a stupid idea! Let me share with the group."

Needless to say, coffee turns me into a "WTF-man" more than a "yes-man".
1. Re:Overly chatty by Scrameustache · 2006-05-01 03:20 · Score: 4, Funny
  
  Personally, I become overly chatty instead. This often leads to me speaking my mind more freely at meetings than I otherwise would. The little part of me that asks "should I really say that?" doesn't speed up
  
  Irish cofees ARE delicious, but you shouldn't drink them before meetings : )
  
  --
  You can't take the sky from me...
Move all TV ads to breakfast time? Fine by me! by billstewart · 2006-05-01 03:03 · Score: 2, Funny

Hey, it's a nice friendly article showing up at 8am! Sure, move all the TV ads to morning when I'm having coffee and those silly morning people are watching TV, and don't bother showing them in the evening when I'm actually watching TV - No problem!
Of course, beer probably makes people more receptive to advertising as well; this could be a problem.

--

Bill Stewart
New Fast-Compression-only CPR http://preview.tinyurl.com/dy575ks
That explains it. by suso · 2006-05-01 03:03 · Score: 2, Funny

This must be why I'm so impressionable then.
So to kick your caffeine addiction.... by xIcemanx · 2006-05-01 03:06 · Score: 5, Funny

....all you need to do is to be told "don't drink coffee" while drinking coffee

Brilliant
1. Re:So to kick your caffeine addiction.... by Anonymous Coward · 2006-05-01 03:41 · Score: 2, Funny
  
  Nice try, but my head was built with paradox absorbing crumple zones.
Wait a minute... by nekoniku · 2006-05-01 03:10 · Score: 4, Funny

That's the stupidest thing I've ever heard!

{slurp}

...no, wait, I see what you mean, now!

--
"It's a wonderful idea. But it doesn't work." -- Tad Danielewski
Other applications by Zephyros · 2006-05-01 03:13 · Score: 5, Funny

So if coffee is a yes-drink...and alcohol is a yes-drink...screw pheromones. We need to start buying women coffee martinis. There's the real liquid panty remover.
1. Re:Other applications by kutuz_off · 2006-05-01 05:59 · Score: 3, Funny
  
  Re-read the summary. Do you really want to turn attractive (presumably) women into yes-men?
Starbucks using this already by Anonymous Coward · 2006-05-01 03:14 · Score: 5, Funny

I knew there was some reason I had an insatiable desire to see "Akeelah and the Bee"...
Re:Move all TV ads to breakfast time? Fine by me! by VultureMN · 2006-05-01 03:53 · Score: 3, Funny

Yeah, like running out before the local grocery opens. I hate that!
let me be the first to say... by owlnation · 2006-05-01 04:01 · Score: 2, Funny

...that I welcome our new dark roasted overlords.
Re:Obviously... by saider · 2006-05-01 04:03 · Score: 2, Funny

I assumed it was the beer.

--

Remember, You are unique...just like everyone else.
Re:Coffee and Marriage by saider · 2006-05-01 04:08 · Score: 2, Funny

DO NOT under any circumstances try giving caffiene to the kids to make them "yes-men".

--

Remember, You are unique...just like everyone else.