Console Brand Loyalty and Lifestyle Choices

RotoGo writes "A new survey done by GamerMetrics shows that 38% of gamers prefer the Playstation 3, making it the most anticipated system. The Wii only got 22% of the audience as their number one choice. Perhaps more interesting are the 'lifestyle' choices reported by the survey. Nirvana was cited as the favorite band for those loyal to the Xbox brand and Eminem was the top pick for the Playstation brand. The Nintendo camp prefers Gorillaz and Smallville for entertainment. The study also discovered that people that like the Xbox brand are the most likely to own an iPod and a TiVo while it is the Playstation gamers who are most likely to go outside to see a movie."