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.Mobi Could Spur Wireless Web

Carl Bialik from WSJ writes "Microsoft, Google, Vodafone, Nokia and several other companies are backing .mobi, a new top-level domain aimed at making it easier to browse the Web on mobile devices, such as cellphones and PDAs, the Wall Street Journal reports. On Monday, Mobile Top Level Domain opened registration. 'In a matter of hours, thousands of websites were signed up, including Yahoo.mobi and Hotjobs.mobi. For now, registration for dot-mobi Web sites is open only to members of wireless industry trade associations, which include wireless carriers, handset manufacturers and media companies, including Yahoo Inc., that want to make money from providing content to the wireless Web.' Registrants have to follow certain rules to get the domain, including that sites cannot 'cause pop-ups or other windows to appear.'"

27 of 211 comments (clear)

  1. Odd length by adamwright · · Score: 4, Interesting

    Given the generally awful text input systems on mobile devices, why create a TLD that is four characters long? It's still easier to type .com!

    1. Re:Odd length by FudRucker · · Score: 2, Funny

      or

      .mob

      --i hope the mafia don't get mad

      --
      Politics is Treachery, Religion is Brainwashing
    2. Re:Odd length by rtconner · · Score: 3, Insightful

      If it becomes popular enough I'm sure most devices would only make you type in "yahoo" and then default to yahoo.mobi.

      Anyways, I can easily see myself using these .mobi sites for regular surfing on my PC. They are a lot simpler and with no popups, minimal ads, etc.. these pages will be wonderful to view. Never again would I have to face the huge clutter of yahoo's current home page.

      --
      023AD01("Child", "Evil");
    3. Re:Odd length by hackstraw · · Score: 5, Insightful

      Given the generally awful text input systems on mobile devices, why create a TLD that is four characters long? It's still easier to type .com!

      All this new TLD stuff is stupid. The only decent proposal that they won't adopt is .XXX.

      Why do we need yet another TLD that needs to be registered and maintained when we can today go to mobi.slashdot.org and get a slightly different page? Why can't we just use CSS's @media handheld?

      This is a poor solution to a nonexistent problem.

    4. Re:Odd length by suv4x4 · · Score: 4, Funny

      Given the generally awful text input systems on mobile devices, why create a TLD that is four characters long? It's still easier to type .com!

      What should they call it? "mob"? The top-level domain for all organised crime organisations in need of a site.

    5. Re:Odd length by camperdave · · Score: 2, Funny

      The mafia doesn't get mad. They get even.

      --
      When our name is on the back of your car, we're behind you all the way!
    6. Re:Odd length by einhverfr · · Score: 2, Funny

      I *really* want to register starbuck.mobi and wait for the domain name squatting suits to begin from the coffee company that is squatting on the domain name of a literary character.

      We could also have ahab.mobi, ishmael.mobi, and so forth...

      We could offer ringtones of narrated portions of the Melville novel....

      --

      LedgerSMB: Open source Accounting/ERP
    7. Re:Odd length by Y2 · · Score: 2, Funny
      We could also have ahab.mobi, ishmael.mobi, and so forth...

      A whole new interpretation of the phrase "Call me, Ishmael!"

      --
      "But all your emitter and collector are belong to me!"
  2. Mobil Slashdot! by GundamFan · · Score: 2, Funny

    That's the last think I need... as if talking on my cell phone wasn't bad enough while driving.

    --
    I don't give a damn for a man that can only spell a word one way.
    Mark Twain
  3. This could be good... or maybe not by zappepcs · · Score: 2, Insightful

    With the plethora of wireless devices now having some wireless 'web' capability, some have Java browsers, some with WAP browsers... a single .mobi TLD won't fix all the problems. The real problem is a lack of standard practices for wireless browsers. There are some sites that work well today, formatted for small screens... many don't.

    Just saying it will fix things (remember .xxx) won't fix the problems... but its a good start IMO

  4. When can you get one? by Douglas+Simmons · · Score: 3, Interesting
    From the article: "Companies with trademark-validated names will be able to register in June for 70 days to avoid 'cyber-squatters' registering well-known names. Registration will be open to generic names in September."

    Could I trademark a name now and go register it?

  5. Better Solution... by meatflower · · Score: 4, Insightful

    As has been said it was stupid to make a four letter TLD for a mobil device. The smartest thing to have done would be to make it something easy to type out on a phone keypad. Something like .adg (just hit 1,2,3) or .ptw (7,8,9). Sure they're not catchy but they would be very quick to type out on a cell phone.

  6. Neat! by Jonboy+X · · Score: 4, Interesting

    Wow, a TLD that discourages stupid ads and pop-ups and gratuitous Flash animations. Hell, what's to stop people on regular computer browsers from abandoning the old home pages for these new non-crappified sites?

    --

    "In a 32-bit world, you're a 2-bit user. You've got your own newsgroup, alt.total.loser." -Weird Al
    1. Re:Neat! by MS-06FZ · · Score: 2, Informative

      For starters, they'll likely look at your web browser ID string and boot you to the normal site if it's IE, Mozilla, Netscape, Opera, etc., to "enhance" your browsing experience. Sure, if you know what you're doing, you can easily spoof that - but for most people it won't be worth the hassle.

      Another thing they may do in some cases is provide a whole different site for mobile users. One example that comes to mind was a site for a company that makes PalmOS software (I don't remember which) - if you visit that site on a Treo's web browser, you'll get a version of the site that just lists their products and lets you buy/download binaries. On the desktop site you can get better information - things like full [i]descriptions[/i] of the products, and so on.

      --
      ---GEC
      I'm but the humble pupil, seeking to snatch the scratchbuilt pebble from the master's fully articulated hand
  7. New TLDs serve no purpose by Evro · · Score: 4, Interesting

    New TLDs really serve no purpose other than to enrich the organizations managing them. They don't expand the namespace in a meaningful way - even if you had the financial means to do so you couldn't register Yahoo.mobi or Yahoo.US or Yahoo.biz. So any trademarked term is already ruled out. That said, the pricing for common words is usually enormous - does anyone think they'll be able to purchase sex.mobi for the standard $9/year (or whatever it is)? So now common words are out. If you can't get common or popular words, why bother using .mobi at all when you'd have to come up with a name just as distinctive as if you'd registered a .com?

    Frankly the only reason I can see for creating new TLDs is to force trademark holders to buy their trademarked terms defensively - that's probably a guaranteed instant 100k registrations. The whole thing just seems like a scam. If they'd at least gone with ".m" rather than ".mobi" then they could play the "simpler to type" angle, but ".mobi" is even longer than .com, making it even less useful for its intended task - being used on mobile devices - than .com.

    --
    rooooar
  8. Nonsense and bullshit by Tom · · Score: 5, Insightful

    Whoever came up with this should be shot. Seriously. Either use the DNS the way it is designed, or open it up and let everyone make stuff up.

    yahoo.mobi? Idiots who fell for a salesguy with even less brains, and neither of them understand what a hierarchy is supposed to be for.

    mobi.yahoo.com - now, was that so difficult? Google gets it - it's "maps.google.com" and not "google.maps". And that's exactly the way the DNS hierarchy is supposed to work - go from the most general towards the more specific. TLD: Generic type, domain name: Owner/Company, subdomain: Purpose.

    Ah well, I guess it's too late anyways. Idiots have been running ICANN for years, it was only a matter of time until they fuck up completely. I'm sure this'll go through. :(((

    --
    Assorted stuff I do sometimes: Lemuria.org
    1. Re:Nonsense and bullshit by Billosaur · · Score: 2, Insightful

      yahoo.mobi? Idiots who fell for a salesguy with even less brains, and neither of them understand what a hierarchy is supposed to be for.

      mobi.yahoo.com - now, was that so difficult? Google gets it - it's "maps.google.com" and not "google.maps". And that's exactly the way the DNS hierarchy is supposed to work - go from the most general towards the more specific. TLD: Generic type, domain name: Owner/Company, subdomain: Purpose.

      Agreed. This constant need to develop new TLDs is eventually going to choke the DNS system. People have to take a simple, elegant concept, and butcher it; it's the new way of IT.

      Frankly, the whole idea of the browser on a mobile phone is pretty over-rated -- it's a phone! Most of the mobile providers have services you can dial up if you want information. Screens on phones are just too small to make the browsing experince any more enjoyable than root canal. We're going to be a society of squinters before long and the only people to benefit from .mobi are going to be optometrists and opthamologists.

      --
      GetOuttaMySpace - The Anti-Social Network
  9. Re:Why TLDs at all. by pldms · · Score: 2, Insightful

    A little cynical, but rightly so. Here's a question: which is better?

    A: mobi.yahoo.com

    B: yahoo.mobi

    Frankly I see little difference, but B is going to cost yahoo $140 (if I understand the article correctly), so I bet the registrars like B.

    The link between .mobi and conformance to some mobile browsing standards is not very convincing. There are many better methods to do this than using a TLD. How about metadata? HTTP negotiation? Profiles? Overloading the meaning of a DNS entry is not a good idea.

    --
    Slashdot looked deep within my soul and assigned
    me a number based on the order in which I joined
  10. Re:That's great for the cellphone data-entry by Danse · · Score: 2

    I doubt that users will ever actually have to type it on their phones or whatever. I can type Yahoo in my browser and it automatically goes to yahoo.com. I don't see why it would be any different on a phone. It would just go to yahoo.mobi instead.

    --
    It's not enough to bash in heads, you've got to bash in minds. - Captain Hammer
  11. Can someone explain why this is needed? by twfry · · Score: 4, Insightful

    I thought web browsers and web servers were suppose to take care of this without having a separate address.

    For example, if a cell phones does an http GET from www.cnn.com, the cell phone sends a header stating that it is a mobile device, the server then adjusts to content to make it appropiate for the cell phone. Is this right?

    Also, why the hell are they making a separate registry for this? It is just a different protocall and the internet was designed so different registries were not needed for different protocalls. Shouldn't it be:

    mobi.cnn.com

    Instead of www.cnn.mobi

    That is what is done with other protocalls such as ftp, etc. Thats why you see 'ftp.yoursite.com' instead of 'www.yoursite.ftp'. Whats next a different registry for every device/protocall combination?

  12. CSS? by StonedRat · · Score: 4, Insightful

    Isn't this what the "handheld" CSS media type is for?

    --
    "Religion is the most malevolent of all mind viruses." - Arthur C. Clarke.
  13. *Could* spur the wireless web, but it won't by Chelloveck · · Score: 3, Insightful

    Maybe .mobi could spur the wireless web... If it weren't for the fact that any content provider could already do the exact same thing today, without needing the new TLD. If they cared, which damned few seem to do. You don't need a fancy new domain to publish a clean, uncluttered, page without tons of flash and javascript. If sites wanted to do that they would. But they don't, so they won't, and a new TLD won't change that.

    Sounds like WAP re-born. No one supported that, either.

    --
    Chelloveck
    I give up on debugging. From now on, SIGSEGV is a feature.
  14. Yes! A breakthrough! That's what's been missing! by CFD339 · · Score: 4, Funny

    I knew someone would finally come up with this technological breakthrough that allows "The Mobile Web" to finally take off. Its not better screens, useable input devices, durable equipment with long battery life and low cost, cheap available bandwidth, or security end users can be confident in. No. None of these. The missing key has been the .mobi top level domain. Now, we can all get down to the business of using it and making money.

    1. Invent the internet.
    2. Create wireless Phones.
    3. Convince end users that the internet is the web
    4. Sell devices that can connect to the internet
    5. Wait around for a dozen years.
    6. Create a '.mobi' top level domain
    7. Profit!

    --
    The problem with quotes on the internet, is that nobody bothers to check their veracity. -- Abraham Lincoln
  15. Moolah by brjndr · · Score: 5, Funny

    Are you kidding? It's a conspiracy!! That 4th character is more data the mobile carriers can charge for using! If it were up to them the TLD would be .mobilenowonderwechargesomuchforunlimitedrateplans whydidntwethinkofthisearlier.

  16. Least clutter of all... by Kadin2048 · · Score: 2, Informative

    I've got an even better one for you, it's called "about:blank". Then just use the little searchy-box thingy in the upper right-hand corner of your browser. You can even configure said searchy-box so that it uses your choice of engine.

    That's assuming of course that you're using a browser that doesn't suck.

    --
    "Ladies and gentlemen, my killbot features Lotus Notes and a machine gun. It is the finest available."
  17. Re:the mobi tld makes sense by iangoldby · · Score: 2, Interesting

    What we really need is not .mobi, but something like .wst - sites that adhere to Web STandards.

    We don't need a special TLD for mobile devices. The problem with accessing sites with mobile devices is largely down to the failure to follow web standards. Valid HTML 4.01 + CSS (or XHTML + CSS) already makes good provision for rendering content on a variety of different devices. But very few sites use it.

    If a .wst domain was set up where adherence to Web Standards was mandatory, it would benefit all web users, not just those with mobile devices.

    (Incidently, I can give a direct example of this. I designed http://www.stnics.org/ to XHTML 1.0 Strict + CSS. I didn't make any specific provision for mobile devices, so I was very gratified the first time I saw it rendered on a Loox hand-held and it looked fine, no sideways scrolling, all content easily accessible.)

  18. .MOBI by izzzzitreeeel · · Score: 2

    Well I hate to break it to all you negative thinkers out there but dotMOBI has taken off exceptionaly well. There were no major issues with the launch. Also note that there are more than 40 registrars already and that is only with sunrise on the go. When the puplic landrush begins you better hope you get your domain name fast or it will be gone. To bad all you people slandering this TLD don't have a clue which direction IT is going or you would think this is a wonderfull start.