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It's Yahoo Plus eBay vs. Google

Posted by ryuzaki0 on from the i'll-form-the-voip-solution dept.

Octagon Most writes "Yahoo and eBay have announced a broad partnership in their efforts to compete against Google and Microsoft." From the article: "In addition, Yahoo Web search features will be integrated into a co-branded version of the eBay toolbar, and the companies said they would explore developing 'click-to-call' ad technologies on their respective Web sites. 'Click-to-call' provides a link inside an advertisement that allows consumers to directly call the advertiser to pursue a transaction."

7 of 113 comments (clear)

  1. eBay on Google by goldaryn · · Score: 5, Interesting

    This begs the question: have eBay now stopped (or stemmed at least) their ubiquitous Google search ad campaign? I did a few quick searches and didn't see as many eBay links as usual...

    1. Re:eBay on Google by christopherfinke · · Score: 2, Interesting

      I heard an interesting statistic yesterday regarding this method of advertising: eBay is the single largest buyer of search terms for these search engine ads; apparently they have bought ads for 15 million different search terms. (Although I'm not sure why they want to target people looking for outcasts...)

  2. attn bargain hunters by Douglas+Simmons · · Score: 2, Interesting
    I think the threat of Microsoft and eBay to Google is overstated CNBC hype and that the stock market is overreacting to this. Keep in mind that Google's fundamentals include a 65 price to earnings ratio, the improvement of which has exceeded their market cap's growth, and has a one-year projection of under thirty. A 65 P/E is pretty good for a company whose revenues tend to double a lot. Even more impressive, GOOG's earnings-per-share is almost five times that of MSFT's and eight times eBay's. Regarding brand power, you can count on MicroEBay not making it into the dictionary.

    When news like this hits and people start selling their GOOG shares, scoop them up because the price has solid support in the fundamentals.

  3. IE Only? by BiggyP · · Score: 3, Interesting

    And do they plan to continue confusing ebay users into sticking with Internet Explorer and leaving them more at risk than users without the false sense of security offered by the Ebay toolbar?

    --
    Software Freedom Day!.
  4. Click-to-call... Hmm... by pla · · Score: 4, Interesting

    Click-to-call' provides a link inside an advertisement that allows consumers to directly call the advertiser to pursue a transaction."

    As opposed to, say, providing a phone number right in the ad that people could call, which an actual human will then answer?

    Oh, No! I'd much rather give them my phone number and have them call me back, thereby establishing a "relationship" and exempting them from the DNC list.

    Riiiiiight...

  5. Fees? by DAldredge · · Score: 3, Interesting

    Does this mean that Yahoo! will start raising it's fees every 3 months and making its sites work better if you have an Intel processor?

  6. What about yahoo auctions? by CohibaVancouver · · Score: 2, Interesting

    I know reporters don't have the time or energy to research and just cut-and-paste press releases, but why would they 'write' this article without even *mentioning* yahoo auctions? Is it staying? Going? Yahoo auctions have less restrictions than eBay - For example I can buy cigars on Yahoo, which I can't do on eBay.