E3 2007 A More 'Targeted' Event
simoniker writes "Following some rampant media speculation over the weekend, the ESA trade organization has released an official statement on the future of the E3 game trade show, revealing that it is not cancelled outright, but is rather 'evolving into a more intimate event focused on targeted, personalized meetings and activities.' E3 2007 will still take place in Los Angeles next year, according to the ESA's Doug Lowenstein, but 'will not feature the large trade show environment of previous years.'" Which is to say, it's not really E3 anymore.
... a more intimate event focused on targeted, personalized meetings and activities.
So the booth babes are being replaced by hookers?
When I was working at Infogrames (now Atari), it meant seeing a highlight video tape of your supervisors totally plastered, a PR girl grabbing her crotch during a song, and a vice president dancing in fishnet pantyhose at a company E3 party. That's why I prefer going to the more quieter Game Developers Conference instead. :)
Did the Department of Redundancy Department make up that name?
-- Samir Gupta, Ph. D. Head, New Technology Research Group, Nintendo Co. Ltd., Kyoto, Japan.
Actually, with our next-generation development costs increasing rapidly, I don't think we'll get a reasonable return on our investment with the blackjack.
I quit!
Reporter: "Does this mean the popularity of E3 is waning?"
ESA: "Oh, no, no, no, no, no, no...no, no, not at all. I just think that its appeal is becoming more selective."
(With apologies to Spinal Tap)