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Google Signs $900m MySpace Deal

Posted by ryuzaki0 on from the road-to-world-domination dept.

deadmantyping writes "Google has signed a $900m deal with Fox to provide search capabilities for Fox sites, the most noteworthy of which is MySpace. This deal does not include FoxSports.com, which already has a deal with MSN. Google claims that 'MySpace was an important site to be involved with given its rapid popularity growth.' Google also signed a deal with MTV earlier in the week."

5 of 213 comments (clear)

  1. It's not a Myspace.com deal... by IANAAC · · Score: 2, Informative
    It's a News Corp deal.

    It would be nice if the headline were less... sensationalist.

  2. Re:Myspace taking over...... by bcat24 · · Score: 2, Informative

    Is that URL from the trailer? Googling "talladega nights" gets me to this Sony Pictures page, with no MySpace hits in the first few pages of results.

  3. Clarification :: Google paid, not was paid by LordOfTheNoobs · · Score: 5, Informative
    "Under the terms of the agreement, Google will be obligated to make guaranteed minimum revenue share payments to Fox Interactive Media of $900 million based on Fox achieving certain traffic and other commitments"

    Requote from the Register article pertaining.

    Google paid News Corp to be the sole advertiser. Not News Corp paid Google to provide search.

    Thank you, that is all...
    --
    They're there affecting their effect.
  4. Re:Someone has to say it. by rbarreira · · Score: 2, Informative

    The ????? being people clicking on the ads.

    --

    The AACS key is NOT 0xF606EEFD628B1CA427BEA93A9CA9773F
  5. Re:Myspace taking over...... by Caiwyn · · Score: 2, Informative

    Good insight. In other words, it's the ultimate in viral marketing. I work for a marketing agency (though I'm not in marketing myself) and "viral" is what everybody wets themselves over in this business. If you can get word-of-mouth to spread, it's basically free advertising. If your ad is good enough that people want to see it, interact with it, and be a part of it, then you spend less time and money taking your message to consumers -- they come to you. MySpace was practically made for this; it's an easy way for people to find you on their own, and an easy way for them to spread the word about you.