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Sony Struggles To Define the PSP
Brian Crecente has a piece over on the Rocky Mountain site talking about Sony's struggle to make the PSP stand out. The failure of the UMD format, its de-emphasis as a media player, and the lackluster stable of games leaves PSP owners wondering exactly what to use it for. From the article: "While digital media is a key focus for Sony Computer Entertainment right now, the company is also working to expand other elements of the portable as well. In November, the PlayStation 3 will launch with built in PSP support. While [PSP Marketing Manager John] Koller wouldn't discuss specifics, he did say that the PlayStation Portable will be a 'remote control device' for the next-gen console. He says more details about that connectivity will be coming out in the coming months, perhaps at the Tokyo Game Show next month."
It's a handheld games console, only too big to fit in your pocket, too expensive to be treated as a cheap Nintendo console with its huge back catalogue, with a large, easily scratchable screen, playing media that Sony has decided not to continue with, from a company who's pissed people off with shoddy, easily bypassable spyware which increases the risk of hackers easily taking control of your PC.
I'll take 10!
...a $200 controller. I guess that fits the pricing scheme of a $600 console.
By mentioning Nintendo only once as a competitor (in the last paragraph) and not mentioning the DS at all, it shows to me that both the reporter and Sony don't understand what the problem with the PSP is: people want a handheld game system and Nintendo has delivered on that front far better than Sony has... and worrying about Apple and Microsoft before figuring out how to compete against the DS will only hurt Sony even more.
And as for the PSP's non-gaming functionalities... You could cut UMD movie prices in half for all I care and there will still be an overflowing stack of unsold discs at the videogame store... and no ammount of add-on peripherals like GPS receivers will save the PSP, since the same devices can be easily developed for any other handheld.
Is it so hard to abide by the rule of Keep It Simple Stupid?
"...today consumers have been conditioned to think of beer when they see a bullfrog..."
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