Samsung Develops World's First three-inch VGA LCD

Nomad05 writes "Samsung announced this week it has developed the world's first three-inch VGA LCD panel that "directly meets industry interface standards for digital still cameras." What this means is that future LCD screens on digital cameras will allow multimedia to be viewed at a resolution of 640x480. Presently, a majority of camera LCDs only display multimedia at a resolution of 320x240 — significantly lower in quality than Samsung's new LCD. In layman's terms, expect significantly brighter, more detailed LCD displays, which will enable you to review your photography more thoroughly after you take an exposure. This innovation will make it easier to spot blurry images and ensure your photo is framed properly. "

Comments

Shame displays are not like other tech products

[QuantumG]

If you go to Intel and ask for one unit of their latest embedded processor, they'll sell you a technology demonstrator kit. It's cost more per unit than if you were buying 200,000 units, but you can actually get one. The same pretty much goes for RAM chips or USB chips or whatever. Not for displays though. For some reason you can only buy displays by the thousands, unless you buy one from someone who has already bought them by the thousands. Most of the time it is cheaper to buy some consumer electronics device which has the component you're interested in it and pull it apart.

Re:Shame displays are not like other tech products

[Jah-Wren Ryel]

Your statement makes absolutely no sense. The only thing selling at a per unit loss in high volumes will get you is high losses.

That would be false.

You make the false assumption that cost per unit is constant regardless of volume. That is rarely the case in real life, and especially not so in the case of high-tech manufacturing.

There are a bunch of very large fixed costs - the highlights include R&D and the construction of the manufacturing plant. If the marginal manufacturing cost is less than the selling price, then the higher your volumes, the more units there are to amortize those fixed costs. Thus larger volumes mean smaller losses.

Presuming your marginal cost is relatively constant, then at some point larger volumes will mean a cross from red to black, or in other words profitability. But even if that point is unattainable (say for instance it is larger than the total market) you still lose less money by selling higher volumes.

I realize this site is not MBAdot, but this stuff is basic econ101 and shouldn't be a surprise to anyone who went to college, or even the honors track in high school.

2.4 Inch VGA LCD Premiered Months Ago

[KingDork2K3]

3.2 Megapixel Phone Camera in Japan with VGA LCD

http://www.vodafone.jp/english/products/model_3G/v 904sh/index.html

Re:Batteries ?

[adrianmonk]

But now your batteries will last really long now!!

I'm sure it won't have a positive effect, but it may not have as much of a negative effect as you'd think. Back when I was doing Palm OS programming, I kept track of the trends in Palm hardware, and most of their machines are battery-powered devices using 320x480 displays (so half this resolution). Hardware review sites would do various battery life tests on new units, including various combinations of display off and on, CPU running and idle (and therefore halted and using very little power), backlight off and on, etc. And what I remember noticing is that the LCD really doesn't take up nearly as much power as you'd think. It's mostly the other parts of the device that use up the real power.

Also, I'm not really sure that a higher-res display will use much more power at all. Most of the power used is from the backlight, if I recall correctly, and that is going to be proportional mainly to the total area -- it shouldn't matter much how many pixels there are in that are. As for brightness increases, if this means a brighter backlight, then it might use more power (assuming all other things are equal), but with an LCD, there are two ways to increase brightness: one is to brighten up the backlight, and the other is to reduce the amount of light that the LCD blocks. The latter means you can get a brighter screen with the same backlight. If they do that, then it wouldn't necessarily increase power usage at all.