Microsoft Zune MP3 Player Interface Revealed
bain writes to tell us that iLounge has put up details on the Zune, Microsoft's MP3 player. According to the article, "Zune is a bit bigger than a standard 30GB iPod, and apparently made entirely of plastic." Interestingly, Microsoft forgoes a touch-sensitive scrollwheel in favor of wheel-shaped buttons. Included are WiFi capabilities, an FM tuner, and (in stark contrast to the iPod) a white-on-black color scheme. The 30GB model is expected to sell for $300.
This story selected and edited by LinuxWorld editor for the day Saied Pinto.
The one thing missing for Microsoft, is panache. There's nothing hip or cool aboug having some music device from a giant corporation. Without that certain cachet of having something from a company which makes very stylish computers and operating systems and got U2 on board.
It could say Ronco on it for all the Microsoft connection will be good for. It'll sell to some who want to experiment beyond the bounds of iPodness, but with that plastic case and wheel-like buttons it says WalMart-chic all over it.
Of course, we can't discount the notion that Microsoft might further piss-off the EU and risk a severe look from US trustbusters, by bundling some shit into Windows Vista which only works with the Zune and means you have to have one to get those Zune-casts...
Smells like another waste of money from a company that just doesn't understand that they are only profitable at a few things and should stop this kind of nonsense. FFS, who are they trying to be, the Sirius Cybernetics Corporation?
A feeling of having made the same mistake before: Deja Foobar
* Wireless
* More space than a Nomad
Raging success I'd say!
"There is more worth loving than we have strength to love." - Brian Jay Stanley
Just announced, Zune will only be available for corporate customers in November. Consumers can get it early in 2007.
Will someone PLEASE explain why a *software* company feels its necessary to enter markets in which it has a competitive disadvantage years after the competition? If I were a MS shareholder, I'd want the company to focus on improving its OS and other software products - ya know, the stuff that made all the money in the first place.
I think Apple should develop a random product, say an iToaster Oven, just to see if MS will follow suit...
iPod isn't just popular 'cause it's cool. It's popular because it's really easy to get music onto the thing. Buy it, install iTunes, plug in the iPod, and start ripping or downloading music. I just don't see Windows Media Player as competing in that space, especially not without blowing Microsoft's whole market strategy of giving users choices when it comes to Windows audio players.
I have a feeling they'll get thousands of people buying these things. They'll get them home, try to install them, not be able to get music to upload, or the thing will crash all the time, or their PCs won't be able to see it when it's plugged in. Pack it up, take it back, and just go spend the $300 on something that actually works.
Nice thing about this is Apple will probably lower the price of the 30GB iPod to $250 just to stick it to MS. Then I'll dump my mini and finally get a video iPod.
There's no buzz about Zune. Microsoft will need a significant and unique advertising campaign to make this thing sell.
So .. Rolling Stones again?
you make a grown man cryyyy...
A feeling of having made the same mistake before: Deja Foobar
Well, this has further cemented my opinion that while the Zune certainly would make me very, very afraid if I were the CEO of Creative, I'm not sure that it would have me shaking in my boots if I was in Steve Jobs' position.
I think it stands a chance of being clearly superior to all the other iPod wannabes, and basically wipe up their market-share and send them into some other line of work, particularly because of the WiFi feature, but there's just nothing compelling about it that would displace the iPod.
I have no doubt that Microsoft will capture close to 100% of the market: but the "market" for this device is "MP3 players other than iPods."
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To be precise: the wheel was a cylinder right where the 4-way keys usually are (clamshell phone), about 1,5cm wide and maybe 8mm in diameter, in a horizontal direction. You could roll it and click it just like a mouse wheel, and had two extra buttons on either side for left-right clicking. It also had just the right feel, not too tight, but not too loose either, so you wouldn't accidentally misclick like you do with some cheap mice. Scrolling along lists was never easier.
True confidence comes not from realising you are as good as your peers, but that your peers are as bad as you are.