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WoW - The Game That Seized the Globe

The New York Times reports on the global appeal of World of Warcraft. An unmitigated success world-wide, the article examines why the title's U.S. roots haven't stopped it from succeeding abroad. From the article: "Perhaps more than pop music or Hollywood blockbusters, even the top video games traditionally have been limited in their appeal to the specific regional culture that produced them. For example the well-known series Grand Theft Auto, with its scenes of glamorized urban American violence, has been tremendously popular in the United States but has largely failed to resonate in Asia and in many parts of Europe. Meanwhile many Japanese games, with their distinctively cutesy anime visual style, often fall flat in North America. One of the main reasons Western software companies of all kinds have had difficulty in Asia is that piracy is still rampant across the region. Games like World of Warcraft circumvent that problem by giving the software away free and then charging for the game service, either hourly or monthly." Keep in mind that distribution and access rates are different in Asia than they are here in the states. The majority of WoW players pay an hourly fee, and didn't have to buy the box.

13 of 287 comments (clear)

  1. Sad to see this a success. by B5_geek · · Score: 4, Insightful

    While I congratulate the developers for creating a game that keeps money pouring in at a rate to make the oil companies proud; I am sad to see subscription based games survive.

    Everquest (afaik) started the trend and now with WOW pullings in Millions of $ each month, I know that it won't go away. I watch my friends throw money at all these games, one in particular had active accounts in: City of Heroes, WOW, and Everquest all at the same time! He let me try his account (in an attempt to get me hooked) and while the game and MMORPG aspect was fun, I dind't think it was worth the monthly fees.

    So now, I stick to classics and Mame. I will never pay a monthly fee for a game.

    --
    "The price good men pay for indifference to public affairs is to be ruled by evil men." ~Plato (427-347 BC)
    1. Re:Sad to see this a success. by merreborn · · Score: 5, Insightful

      I am sad to see subscription based games survive. Everquest (afaik) started the trend...

      You missed the early nineties, when people payed by the hour, and in some cases by the minute, to play games like Legends of Kesmai. People ran up bills, some as high as hundreds and even thousands of dollars per month.

      $15/month is a steal compared to that.

      Even more, your average (non-MMO) gamer probably buys one boxed game a month, at least -- which runs about $50, these days.

      Again, $15/month is a steal.

      There are very few services out there that give you "All you can eat" for $15. And most of these games feature regular content updates -- so you're getting a little more than just the privalege of playing, for your money.

      Running an MMO costs money. Constantly producing more content does too.

    2. Re:Sad to see this a success. by crabpeople · · Score: 4, Insightful

      "I will never pay a monthly fee for a game."

      Enjoy your no gaming future gramps...

      On the plus side I pay way less for game subscriptions than i do for the cable tv that i used to subscribe to, the weekly movies I used to go to...

      --
      I'll just use my special getting high powers one more time...
  2. Re:Instance whoring at level 60 by Kagura · · Score: 3, Insightful

    Sometimes I like to think that if they had WoW back then, that WW2 never would have happened.

  3. It is cheap by everphilski · · Score: 4, Insightful

    Instead of going to a movie once a month, play a MMO. Or, instead of going out to eat once or twice, play a MMO. A music CD will cost you about the same...

    $15 doesn't buy much nowadays in the entertainment world, a whole months worth of entertainment for $15 is a deal! (And if you play Everquest 1 year is $100! Less than $10 a month.)

    1. Re:It is cheap by Thansal · · Score: 3, Insightful

      this is the key to it all I live in NYC, the movie prices are ABOVE $10 now, then factor in about $4 for my metrocard, the price of eating out (or god forbid buying movie theater priced stuff, though I have SERIOUSLY missed the buttery buttery joy that is movie theater popcorn), etc etc etc. And look, there is a month of WoW! I ussed to be dead against monthly fees, and then I graduated from HS and started working regularly and realized that $10-15 is NOT much. At one of my old jobs I had a coworker who was still in HS, he sat there anr just couldln't get the concept of paying a monthly fee. One day I decided to point out that the shakes he was so fond of, and drank atleast 3 a week, cost about $5 a pop (Hagendaz), and were contributing to him being over weight. He, being the easily impressionable type, instantly stoped drinking his shakes and picked up WoW and got horribly addicted :P /pro-monthly-fee OTOH, any one that tells you "well, they need the $$ to keep the servers running/pay for BWidth/pay for updates" is a sucker and/or a fanboy. it does NOT take $15*subscribers/month to keep those tihngs rolling, the $$ is there because it is a GREAT way to make proffit.

      --
      Do Or Do Not, There Is No Spoon, There Is Only Zuul. Everything in the above post is probably opinion.
  4. The Game that Seized My Time by Webz · · Score: 4, Insightful

    I just recently quit wow... I mean, I didn't full on cancel my account or delete my character, so it's still there should I ever wish to go back... But I did uninstall and plan on keeping away from it, at least for a while.

    You know what did me in though? /played

    Thanks to the glory that is mathematics, I found out that on average, I played for three hours a day. Worst part about averages, I don't even play on the weekdays that much (which means very VERY loaded weekends).

    What a waste. Three hours of my life. Every single day! I could be learning how to juggle or searching for a significant other or reading a book or hacking! Something!

    If you're like me... On the verge of quitting... And trying to look for that extra push... Look at /played. Find out for yourself what large, large portion of your life you're throwing away at this game.

    Don't get me wrong, it's a great game, and I loved playing it. But it's a lot. Moderation, please.

    PS - I just bought Civ 4 (crack for crystal, I know). I don't get it.

    1. Re:The Game that Seized My Time by mmdog · · Score: 4, Insightful

      I recently canceled my WoW account although my /played realy wasn't the influence that did it, it was the people. When I quit EQ it was really the same thing.

      The problem with WoW and EQ for me was the people I found myself hanging around with in game. Once you reach max level and get into the 'end game' making progress takes longer and longer at each step. Eventually you find yourself in a position where the only people really progressing in the game are basically no-life losers whose lives revolve around the game. I quit after an MC raid when people were comparing /played times.

      So, maybe I'm wrong about /played not ending things for me, but it wasn't mine it was the people I was hanging around with. I have ONE level 60 char who I shared with my cousin while I leveled up and between us we had just over half the amount of time on our character as the next closest person on the raid. I also happen to know that most of those people have multiple level 60 characters as their alternate characters are on the guild roster. I had always felt like a bit of an oddball in my guild, never really grasping why people would get so worked up over every little thing - well I guess when it's all you do then playing WoW becomes very important.

      I don't have a problem with people playing WoW all day if that's their thing, anymore than I have a problem with people watching television all day. In fact, I think if you are going to sit on your ass that much you are probably better off playing just about any computer game instead of watching TV. I don't hang around people who watch TV all day either though.

      I'd love it if I could keep playing the game, but the problem with all MMORPGS is this: most of the people with the who achieve the greatest end game accomplishments are the ones who do the least with their real lives. I don't hang around a bunch of do nothing no life losers in the real world and I don't want to do it online.

      --
      Politicians are like diapers - they should be changed frequently and for the same reasons.
  5. Re:What Oh What is WOW? by drsquare · · Score: 4, Insightful

    McDonalds gets a lot of customers. Windows has a lot of users. Lots of people went to watch War of the Worlds.

    Popularity is about marketing and dumbing down, not quality.

  6. Re:Instance whoring at level 60 by Necroman · · Score: 5, Insightful

    You are trivializing the idea of the game. Anything can be trivialized to the point where it seems pointless.

    Videos in general:
    It's an environment that I can interact with using my computer. There are normally tasks that I have to complete, and once it's all over, I haven't accomplished anything in Real Life.

    Computers in general:
    I used input devices (ie: keyboard and mouse) to interact with a program someone else wrote.

    Life:
    Wake up every day, eat, work, sleep, and repeat. Looking at life without taking in account the details of what goes on; it is a fairly trivial process.

    Just because you didn't enjoy the type of entertainment that the game was providing doesn't mean it is pointless. Video games are a form of entertainment to help us relax and enjoy ourselves. If you don't enjoy, or stopped enjoying, a video game, you can replace it with another. Or you can go read a book, or rob a bank... something that entertains you.

    --
    Its not what it is, its something else.
  7. Re:Instance whoring at level 60 by EnderGT · · Score: 4, Insightful
    I wish I had mod points to give you. This is a fantastic answer to the people who whine about not liking WoW, and who wonder why we like playing it so much.

    Personally, I don't do many quests these days. If I do any, they are usually related to the instance that I'm at the appropriate level to run. I spend my time running that instance, usually with people I've played with before but sometimes in PUGs. We try out different tactics, mix up the group makeup (e.g. try it without a main healer, try it with 3 mages, etc) to challenge ourselves. I also enjoy trying out the different combinations of race and class, exploring the different abilities and play styles.

    Sure the hunting/gathering quests can be boring, but there's so much more to do - the game is so much more than the quests.

  8. Re:What Oh What is WOW? by HaloZero · · Score: 3, Insightful

    Retention is a function of quality. Exposure is a function of marketing. If I'm exposed to a quality product, I'm more likely to become their asset. If World of Warcraft weren't a) fun, b) distracting, c) amusing, I wouldn't be playing it still after over two years.

    --
    Informatus Technologicus
  9. Re:Instance whoring at level 60 by Necroman · · Score: 5, Insightful

    Are you defined by what you think of yourself or how others perceive you? Do you really think because you died with a gross income in your life of 10 million dollars, you will be remembered more than someone that only made $500,000 through their entire life? Are you going to have a book written about it? And even if you did, does that make a difference now, if you would be dead when it is written?

    I could be spending my time helping less fortunate people, or maybe working on an Open Source program that would benefit thousands of people. I may receive praise for such things, but what does this really do?

    I think it's really a matter of what you want to do with your life. Do you care that in 20 years, you can look back and be like "Wow, I designed this amazing program that filled a need for 100,000 people." You will have this memory to satisfy yourself. You will be able to tell stories and brag about doing something "productive" for society.

    Or, in 20 years, you can look back at the time when you played only video games. You can remember you had fun doing it, but did not accomplish anything with your life. You will have the memories of those games still, and the fun that you can while playing them.

    Though it's not the same thing, I played one MMO for 12 months pretty hard-core. I stopped playing that game about 3 years ago. I can look back at the time I see some things where it hurt my social life. But at the same time, there were parts of the game that really provided pure fun and entertainment. You could say I get a warm-fuzzy thinking about the events and things that went on it the game. Not so much the facets of the game, but the people I interacted with in the game.

    Some people feel that they have to help others, and do things beneficial to society, so they can be defined by society as being a productive member. And the only way they can satisfy themselves is to think that what they've done with their lives has made a difference (no matter if it really did or not).

    Just because you think something is wrong, doesn't mean it is. Even if laws say that something is wrong, doesn't mean it is. I feel that psychology hasn't fully caught up with the concepts of MMOs, so they tend to be compared to drugs or other bad addictions.

    Some work has been done to study the MMO trend, but it will be years before we can really know the effects it has on the world. It will be interesting to see how research projects like The Daedalus Project pan out over the coming years.

    --
    Its not what it is, its something else.