Linguist Tweaks MS For Redefining "Genuine"
crazybilly writes, "The Language Log, home blog for several professional linguists, posted a story a few days ago about how Microsoft is redefining the word 'genuine' (as in the 'Microsoft Genuine Software Initiative') in an attempt to increase public sympathy for their anti-piracy efforts. From the article: 'An unlicensed copy of Microsoft Windows is perfectly genuine. It has exactly the same functionality as a licensed copy and was made by the same company... I suspect that Microsoft is attempting to redefine "genuine" because it has had a hard time getting sympathy for its actual complaint, namely unlicensed distribution.'"
Thus, Microsoft I guess has some legitimacy in using the word Genuine. However the word leaves some room for pirated copies to qualify. Perhaps Microsoft shou ld have chosen a better word for their test? It seems unfair that a private com pany should be able to bend language to their will to mislead consumers... which should be illegal. On the other hand, "origin"... manufacturer? I think it su its well enough as-is. Otherwise the definition of "Genuine" will be as long as the MS EULA.
A couple years ago, we saw the first "pre-infected" Windows CDs show up on peer to peer networks...they had extra keys added to the cert store, so essentially attackers could come in remotely and securely authenticate against pirated builds of Windows. Apparently, this has become much more common, with many builds on P2P networks going so far as to be pre-infected with malware.
On the flip side, some of the pirated DVDs floating around out there are well known for just being very fast and easy to install on random hardware; especially for system builders, going from nothing to a completely installed Windows system with XPSP2 and Office in twenty minutes is a big deal even if the system is ultimately shipped with legitimate licenses.
Ultimately though we're talking about the use of the word Genuine. Sinec there's a tangible and measureable difference between the legitimate builds (less likely to be pre-0wned, more likely to be easy to install) vs. the pirated editions, I'd say there's a hat to hang the "genuine" phrase on, at least from a linguistic perspective.
I would think that the way they've redefined the word "Advantage", as in "Windows Genuine Advantage" would be a bigger worry.
But that's just me...