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A Triple-Standard Disk
On the heels of the news of Toshiba's proposed double-standard disk comes word that Warner Brothers engineers have applied for a patent on a triple-standard disk. The new disk would offer HD-DVD and Blu-Ray on one side and standard DVD on the other. From the article: "Warner's plan is to create a disk with a Blu-ray top layer that works like a two-way mirror. This should reflect just enough blue light for a Blu-ray player to read it okay. But it should also let enough light through for HD-DVD players to ignore the Blu-ray recording and find a second HD-DVD layer beneath." See the patent application, filed last month.
They can phase out old DVDs even faster now... you're paying extra for the HD content anyway, so why not buy the HD player? Seems like a new approached to planned obsolescence by Warner.
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No, you see then the purchaser could seperate the discs (give one to a friend). Obviously the studios would not like this...
:)
You aren't thinking nearly evil enough to be a film studio.
Now studios can release one disc that is pretty much universally playable. This should go a long way to encourage the adoption of HD-DVD AND Blu-ray. If these discs become prevalent, and people realize that they could upgrade their DVD player to a Blu-ray player, and still play their last 10 movies, but in higher quality on their HDTV, they might actually consider the upgrade. As opposed to now, where people might not upgrade because they must buy NEW movies and start a NEW collection in order to enjoy what they see as "slightly" better picture quality over DVD (as well as massive DRM!).
If I was a movie studio executive, I would support these triple-layer discs at any cost.