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Sexy Intel Computer Design Worth Big Bucks

An anonymous reader writes From a BBC article, "Intel is offering $1m in prizes to designers and manufacturers who can come up with sexier alternatives to the "big beige box". The competition is open to PC designers and manufacturers worldwide and each company may submit up to five different designs. The grand prize winner will receive $300,000 (£159,000) to enable the mass production of the system and $400,000 (£212,000) to co-market the design with Intel. The runner-up will receive up to $300,000 to help with manufacturing costs."

20 of 269 comments (clear)

  1. Apple? by setirw · · Score: 4, Insightful

    Are its machines not "sexy alternatives to the big, grey box?"

    They run Intel processors, too.

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    1. Re:Apple? by PapayaSF · · Score: 4, Insightful

      Are its machines not "sexy alternatives to the big, grey box?"

      Yes, my first thought on reading the story was: Why bother? Just cut to the chase and give Jonathan Ive the money. I'll bet the next case he does for Apple will be better than anything that comes out of this contest.

      --
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  2. No. by Kawahee · · Score: 2, Insightful

    Why don't we use what we've got already? If you want a box with curves you buy a box with curves. If you want a box that's going to sit there and look like you're not a gamer by profession then you can buy a normal box.

    Or just buy an Intel Mac.

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  3. ahem by Audent · · Score: 3, Insightful

    www.apple.com/store

    just deposit the cash in my account, OK?

    Is it really this hard? I went to a trade show about five years ago and saw funky PC designs from some division of Hyundai that were orange plastic pyramids and things of that sort... It's Not Hard, just get on with it. Hire a designer, fer cryin' out loud.

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    1. Re:ahem by toddestan · · Score: 4, Insightful

      So give Apple props for the iMac design instead.

      Why? It's basically a big, ugly, white slab. You can't adjust the height of the display, and like a PC from 1998, all the ports are on the back. You have to move the entire computer to point the iSight camera at something. Open it up, and there isn't any thing you can add except for more ram. I don't really see the appeal of the iMac's design myself.

  4. Sexy but still functional by moore.dustin · · Score: 3, Insightful
    I do not think case mods fall under this as they are looking for a more attractive version of what they have. Hopefully we get some different options from this, but speaking generally, how much can you do different? If these are going to be mass produced, they have to have utility as well. By that I mean easy access to the hardware and logical placement of said hardware.

    Apple has some good ideas on the boring concept of cases and they have been done well. I am expecting something that looks like a case, but has some extra features on the outside, both functional and visual. I hope this effort results in some serious advancement in how cases Work, Look, and Feel.

  5. cool looking computers by celardore · · Score: 3, Insightful

    For a while, I was into case modding. I had my stepfather do the metal cutting and so on, because I'm an accountant; I don't know how to cut metal and if I can get others to do a better job for me for free then cool. I had him cut stylistic holes in the side panels and I installed neons and light cables etc. That was a couple of years ago though.

    Now my PC is under my IKEA desk, so nobody sees the sides. I have a missing drive bay cover so you can see the coloured fans but thats it. Stylish PCs may be a big deal to some, but I lost that interest quite quickly.
    Sure, your PC looks cool, but who really cares?

  6. Silly... by Anonymous Coward · · Score: 1, Insightful

    Why didn't they just look at what the case modding community is doing? They've come up with some pretty awesome stuff already. And there's literally thousands of design ideas there to use.

  7. Re:Limiting Factor by westlake · · Score: 4, Insightful
    There are already cool, sexy pc case designs out there, but the biege box still rules.

    I would have said it is Dell's wolf gray and black box that rules.

  8. Re:I like beige boxes by x2A · · Score: 4, Insightful

    I don't think we should stop there. I want my TV curvy, my amp, my speakers around the room... in fact, the whole room, the floor, let's do away with flat.

    Or maybe I'll just look at what's on the screen instead, and leave the computer case itself not screaming out for attention. If I ever want everything curvey for a while, I'll just take some of the special mushrooms :-)

    --
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  9. Re:Who gives a shit? by geekoid · · Score: 4, Insightful

    I would, and so would most married women.

    Someone who can design on small, quite, and as few cords as possible would be a winner.

    Mac Mini is a great design for 80% of computer users.
    The remainder will build there own anyways.

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  10. Re:Why do they need a contest? by SeaFox · · Score: 2, Insightful
    If they want to give Apple an extra million bucks, why don't they just do it?


    The machine has to be an Intel ViiV-platform PC.
  11. Far too many negative or... by stubear · · Score: 5, Insightful

    ...stupid "get a Mac if you want curves" comments, and many being modded as insightful. Granted, there have been very few Intel based PCs that have been contenders to win design awards but I've seen a few that are easily as good looking as many believe the Mac to be. Dell's M2010 is far better looking than then notebooks being sold by Apple. The Sony RS Series and LS Series are great looking desktops, the LS being the all-in-one like the iMac. The Sony Digital Living System is a great looking media center PC. It's all a matter of taste.

    One of my favorite comments was this one, "Hopefully we get some different options from this, but speaking generally, how much can you do different?" Ummm, perhaps you are a) not the target for PCs like this and b) are not creative enough to design an elegant, stylish PC case. I'm always amazed with this attitude from geeks given that they'd be extremely passionate if one we re to say something equally as inane as, "why spend billions of dollars to go to the Moon or Mars? They're just lifeless rocks with no interest to anyone."

  12. Re:I like beige boxes by ColaMan · · Score: 2, Insightful

    The thing about a big beige box is that it's very useful. Big size, lots of space inside to cram all that microelectronics.

    So if they get some sexy new design, will it take all my bits without drama?

    Sexy boxes seem to be smaller, curvier and you never really know if that new card or motherboard or extra drive is actually going to fit without some metalworking skills. Normal size XT,AT and ATX cases were just one of the standard bits that helped make an IBM compatible machine compatible.

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  13. This should worry you all... by gsn · · Score: 2, Insightful

    It is not just about getting things to look sexy - its about getting things to look different. Getting things to look different cosmetically is the first step towards actually making them different.

    I think the trend is to get rid of the PC as we know it and slowly replace it with devices that can only do specialized tasks - an Xbox for gaming, a Media Ceter PC that replaces your TV and audio system, a buisness PC for making that ugly slide show. Sell the same basic hardware, throw in a few specialized devices like that fancy new graphics accelerator and physics processor for the Xbox, a nifty tuner card and remote for that Media center thing and and make sure that printer and scanner only work with the BizPC. Make the software dumb "Click this button and everything will just work its so simple." Ofcourse you make the case and software look different so that Joe Schmoe could never even dream that his Xbox could run his little spreadsheet app no problem.

    Sell all three to Joe, charge obscene license fees for the software - maybe pull a TiVo to ensure only your own software works with your hardware. While you are at it charge an extra 500 bucks because the Xbox case was designed by Armani and looks sexy.

    This is great for buisness but it should scare most of you since /.ers do more with their computers than Joe Schmoe.

    [/tinfoil_hat]

    --
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  14. Re:I like beige boxes by drsmithy · · Score: 3, Insightful
    Some may deride Apple for the design of the Mac Pro case, but if you open it, you will immediately notice that they REALLY spent some time designing the layout of the interior parts. Heck even the the old Sawtooth generation G3/G4 towers (circa 1999) had that nifty side-handle design where the motherboard sat on a hinged door.

    The PowerMacs are certainly nice, but there's no shortage of PC cases - in both full-PC and component guise - that are just as good.

    Our Dell Optiplexes, for example, are laid out basically the same as the Macs and just as easy to work in - albeit not quite as pretty (the drive sleds don't have covers, stuff like that).

  15. Department store shoppers give a shit. by Freaky+Spook · · Score: 5, Insightful

    You may not give a shit about what your case looks like, but in the retail market where PC's sit on shelves the shoppers do care more about how their PC looks then really what it does.

    Just recently I build a computer for a friends parents with a nice low profile Micro-ATX desktop/tower case and a 19" LCD monitor. It replaced a huge white box & 17" CRT on their desk and after some cabling cleanup it made their study look bigger and much nicer.

    They were so impressed they showed it off to their friends, and within a week I had requests for 4 more.

    People do care about the asthetics of what they buy when they want it for more then just basic functionality, the computer speed & jargon goes right over their head and they just want something that works well and looks good.

  16. SGI by Midnight+Thunder · · Score: 2, Insightful

    SGI also had a few mighty fine designs for their desktops, but looking at their product range now it seems like the gave up on the desktop. Some links: http://images.google.co.uk/images?q=SGI&ie=utf-8&o e=utf-8&sa=N&tab=wi

    Another old design which still looks good comes from what was NeXT: http://www.channelu.com/Turbo/NeXT/i/cube1a.jpg

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  17. no longer beige by harlemjoe · · Score: 3, Insightful

    in my personal experience, almost all cases now come in black, grey, blue or a similar dark shade. I haven't seen a beige box in a long, long time.

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  18. Re:I like beige boxes by bcat24 · · Score: 1, Insightful

    Because screws: are small, come in many different size, can get lost easily, and generally suck?